Market Overview:
The global pre-mixed cocktails market is expected to grow at a CAGR of 5.5% during the forecast period 2018-2030. The market growth can be attributed to the increasing demand for convenience and on-the-go drinks, especially among millennials. Pre-mixed cocktails are available in cans and bottles, which makes them easy to carry and consume. Moreover, they are available in different flavors, making them a preferred choice for consumers looking for variety. Regionally, North America dominates the global pre-mixed cocktails market followed by Europe and Asia Pacific. In North America, wine accounts for the majority of the pre-mixed cocktails market share due to high demand from consumers in this region.
Product Definition:
A pre-mixed cocktail is a drink that has already been mixed and prepared, often in a bottle or can. They are typically sold at liquor stores and can be alcoholic or non-alcoholic.
Wine:
Wine is a fermented alcoholic beverage, which is made from the fermentation of grapes. The most common types of wine are red and white, however there are also other colors such as rose, green and sparkling available in the market. Wine has various health benefits such as it helps to reduce blood sugar levels after meals or snacks. It also helps to improve insulin sensitivity in people with diabetes mellitus by improving their metabolism.
Spirit:
The spirit is the distillate of a fermented alcoholic beverage. The most common types of spirits are alcohol, brandy, gin, vodka and whiskey. Spirits can be used in various cocktails like margaritas or manhattans and they also have many other applications like cooking wine or as a base ingredient for perfumes.
Pre-mixed cocktails are becoming increasingly popular these days since it saves time when ordering drinks at bars/restaurants.
Application Insights:
Cans were the most popular packaging for pre-mixed cocktails and accounted for more than 55.0% of global revenue in 2017. The product is convenient, cost-effective and easy to carry as compared to bottles which are bulkier and heavier. Furthermore, cans are recyclable which further boosts their demand over other packaging options such as bottles or cartons.
The global market has witnessed a paradigm shift towards consumption of alcoholic beverages in cans owing to its being an ecofriendly packaging solution with high recycling potentials across various regions on a global level due to factors such as rising environmental awareness among consumers, increasing disposable income levels coupled with changing consumer trends towards drinking & dining out have contributed significantly towards the growth of this segment over the past few years globally since its launch in 2015.
Regional Analysis:
Europe dominated the global market in 2017, accounting for more than 35.0% of the total revenue share. The regional market is anticipated to witness a significant growth owing to rising demand for pre-mixed cocktails from countries such as Germany and U.K., which are among the largest consumers of spirits and wine based drinks globally. Asia Pacific is expected to register a high CAGR over the forecast period due to growing product innovation coupled with increasing consumer preference towards low alcohol volume beverages in this region, particularly in India and China.
Latin America also holds immense potential for growth on account of increasing number of bars & pubs as well as night clubs across major cities such as Rio de Janeiro, S£o Paulo, Buenos Aires & Caracas etc.
Growth Factors:
- Increasing disposable income of consumers: The growth in the disposable income of consumers is one of the key drivers for the pre-mixed cocktails market. This is because with an increase in disposable income, there is a rise in demand for premium and luxury products, including pre-mixed cocktails.
- Rising popularity of cocktail culture: The popularity of cocktail culture has been increasing over the years, which is driving demand for pre-mixed cocktails. This can be attributed to changing consumer preferences towards more sophisticated drinks and also due to the growing trend of socializing over drinks.
- Innovative product offerings by players: Players in the pre-mixed cocktails market are constantly introducing innovative product offerings to cater to consumer needs and preferences. For instance, some players are offering organic or gluten free variants of their products to attract health conscious consumers.
Scope Of The Report
Report Attributes
Report Details
Report Title
Pre-mixed Cocktails Market Research Report
By Type
Wine, Spirit, Malt-Based
By Application
Cans, Bottles
By Companies
Bacardi Limited, Diageo Plc, Brown –Forman, Halewood Wines & Spirits, Asahi Group Holdings, Ltd., Anheuser-Busch InBev, Pernod Richard, Manchester Drinks Company Ltd., Shanghai Bacchus Liquor Co., Ltd.
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
216
Number of Tables & Figures
152
Customization Available
Yes, the report can be customized as per your need.
Global Pre-mixed Cocktails Market Report Segments:
The global Pre-mixed Cocktails market is segmented on the basis of:
Types
Wine, Spirit, Malt-Based
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Cans, Bottles
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Bacardi Limited
- Diageo Plc
- Brown –Forman
- Halewood Wines & Spirits
- Asahi Group Holdings, Ltd.
- Anheuser-Busch InBev
- Pernod Richard
- Manchester Drinks Company Ltd.
- Shanghai Bacchus Liquor Co., Ltd.
Highlights of The Pre-mixed Cocktails Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Wine
- Spirit
- Malt-Based
- By Application:
- Cans
- Bottles
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Pre-mixed Cocktails Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Pre-mixed cocktails are a type of mixed drink that is pre-made and ready to serve. They are typically made with spirits, mixer, and ice.
Some of the key players operating in the pre-mixed cocktails market are Bacardi Limited, Diageo Plc, Brown –Forman, Halewood Wines & Spirits, Asahi Group Holdings, Ltd., Anheuser-Busch InBev, Pernod Richard, Manchester Drinks Company Ltd., Shanghai Bacchus Liquor Co., Ltd..
The pre-mixed cocktails market is expected to register a CAGR of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Pre-mixed Cocktails Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Pre-mixed Cocktails Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Pre-mixed Cocktails Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Pre-mixed Cocktails Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Pre-mixed Cocktails Market Size & Forecast, 2020-2028
4.5.1 Pre-mixed Cocktails Market Size and Y-o-Y Growth
4.5.2 Pre-mixed Cocktails Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Wine
5.2.2 Spirit
5.2.3 Malt-Based
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Cans
6.2.2 Bottles
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Pre-mixed Cocktails Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Pre-mixed Cocktails Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Wine
9.6.2 Spirit
9.6.3 Malt-Based
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Cans
9.10.2 Bottles
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Wine
10.6.2 Spirit
10.6.3 Malt-Based
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Cans
10.10.2 Bottles
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Wine
11.6.2 Spirit
11.6.3 Malt-Based
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Cans
11.10.2 Bottles
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Wine
12.6.2 Spirit
12.6.3 Malt-Based
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Cans
12.10.2 Bottles
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Wine
13.6.2 Spirit
13.6.3 Malt-Based
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Cans
13.10.2 Bottles
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Pre-mixed Cocktails Market: Competitive Dashboard
14.2 Global Pre-mixed Cocktails Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Bacardi Limited
14.3.2 Diageo Plc
14.3.3 Brown –Forman
14.3.4 Halewood Wines & Spirits
14.3.5 Asahi Group Holdings, Ltd.
14.3.6 Anheuser-Busch InBev
14.3.7 Pernod Richard
14.3.8 Manchester Drinks Company Ltd.
14.3.9 Shanghai Bacchus Liquor Co., Ltd.
