Market Overview:
The global reading pens market is expected to grow at a CAGR of 7.5% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for reading pens in education and training, language assistance, and other applications. Mini reading pens are expected to witness higher growth rates as compared to ordinary reading pens during the forecast period. North America is expected to lead the global market in terms of revenue generated by sales of reading pens during the forecast period, followed by Europe and Asia Pacific.
Product Definition:
A reading pen is a handheld device that helps people with dyslexia and other reading disabilities read printed text. The device works by converting text into spoken words, allowing the user to hear the words as they are being read. This can help those with dyslexia to better understand what they are reading and improve their reading skills.
Mini Reading Pen:
Mini reading pen is a tool that helps in improving eyesight and enhancing the speed of reading. It's an alternative to eyeglasses, magnifying glass or other optical tools. Mini reading pen does not require any batteries and it works on the principle of optical distortion. The user reads normally without changing its shape and size while using this product; it enhances vision by bending light as per requirement which makes it easier for users to read long documents or web pages with less effort.
Ordinary Reading Pen:
The ordinary reading pen is a tool that makes it easier for the user to read and understand the content. It has been designed with an innovative technology which enables users to highlight text or make annotations on paper. The ordinary reading pen has different features such as highlighters, underline, margin notes etc., which helps in making quick and easy notes while reading or during any other activities.
Application Insights:
The other application segment held the largest market share of more than 50% in 2017. The other applications include corporate, hospitality and transportation sectors among others. The corporate sector prefers to use laptops and computers over tablets for writing or typing as they offer better ergonomics and are easier to use. However, many people still prefer using reading pens due to their ease of handling as compared to a laptop or a computer screen. Thus, the demand from the education & training sector is expected to be low in comparison with that from other application segments during the forecast period owing to different preferences between users at global level which may vary according double-tapping speed with horizontal lines or not being able differentiate between right angle and acute angles etcetera¢â‚¬â„¢s preference among users globally which has led companies like Promethean World Ltd., Memsource Ltd., KidzTech Products Corp.
Regional Analysis:
North America dominated the global market in 2017. The growth of the regional market can be attributed to various factors such as increasing number of schools and colleges, rising adoption of assistive technologies by individuals with disabilities, and growing awareness about dyslexia & other reading difficulties. Europe is expected to witness significant growth over the forecast period owing to an increase in demand for technologically advanced devices for leisure activities among people aged 6+ years. Asia Pacific is anticipated to register a lucrative CAGR over the forecast period due to improving literacy rate, high concentration of English language teaching institutes/centers across major cities along with growing awareness about dyslexia & other reading difficulties among parents coupled with easy access to education facilities for children suffering from learning disabilities such as Dyslexia or Specific Language Impairment (SLI).
Growth Factors:
- Increasing demand for personalized learning products
- Rising popularity of e-books and e-readers
- Proliferation of tablets and smartphones
- Growing emphasis on reading in schools
- Technological advancements
Scope Of The Report
Report Attributes
Report Details
Report Title
Reading Pens Market Research Report
By Type
Mini Reading Pen, Ordinary Reading Pen
By Application
Education and Training, Language Assistance, Other
By Companies
Wizcomtech, C-Pen Reader, Smart Education, Rainbow Reading, LeapFrog, Viaton, Hongen, Koridy, Newsmy, Readboy, Wizcomtech, Shenzhen Callong Technology, TalkingPEN, Shenzhen Xuezhiyou Technology
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
146
Number of Tables & Figures
103
Customization Available
Yes, the report can be customized as per your need.
Global Reading Pens Market Report Segments:
The global Reading Pens market is segmented on the basis of:
Types
Mini Reading Pen, Ordinary Reading Pen
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Education and Training, Language Assistance, Other
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Wizcomtech
- C-Pen Reader
- Smart Education
- Rainbow Reading
- LeapFrog
- Viaton
- Hongen
- Koridy
- Newsmy
- Readboy
- Wizcomtech
- Shenzhen Callong Technology
- TalkingPEN
- Shenzhen Xuezhiyou Technology
Highlights of The Reading Pens Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Mini Reading Pen
- Ordinary Reading Pen
- By Application:
- Education and Training
- Language Assistance
- Other
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Reading Pens Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Reading pens are a type of pen that is designed to help people with reading disabilities. They have a thin, flexible tip that is made out of plastic or metal and has small bumps on it. These bumps help people with dyslexia or other reading disabilities to feel the different letters in words.
Some of the major companies in the reading pens market are Wizcomtech, C-Pen Reader, Smart Education, Rainbow Reading, LeapFrog, Viaton, Hongen, Koridy, Newsmy, Readboy, Wizcomtech, Shenzhen Callong Technology, TalkingPEN, Shenzhen Xuezhiyou Technology.
The reading pens market is expected to register a CAGR of 7.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Reading Pens Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Reading Pens Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Reading Pens Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Reading Pens Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Reading Pens Market Size & Forecast, 2018-2028
4.5.1 Reading Pens Market Size and Y-o-Y Growth
4.5.2 Reading Pens Market Absolute $ Opportunity
Chapter 5 Global Reading Pens Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Reading Pens Market Size Forecast by Type
5.2.1 Mini Reading Pen
5.2.2 Ordinary Reading Pen
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Reading Pens Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Reading Pens Market Size Forecast by Applications
6.2.1 Education and Training
6.2.2 Language Assistance
6.2.3 Other
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Reading Pens Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Reading Pens Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Reading Pens Analysis and Forecast
9.1 Introduction
9.2 North America Reading Pens Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Reading Pens Market Size Forecast by Type
9.6.1 Mini Reading Pen
9.6.2 Ordinary Reading Pen
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Reading Pens Market Size Forecast by Applications
9.10.1 Education and Training
9.10.2 Language Assistance
9.10.3 Other
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Reading Pens Analysis and Forecast
10.1 Introduction
10.2 Europe Reading Pens Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Reading Pens Market Size Forecast by Type
10.6.1 Mini Reading Pen
10.6.2 Ordinary Reading Pen
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Reading Pens Market Size Forecast by Applications
10.10.1 Education and Training
10.10.2 Language Assistance
10.10.3 Other
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Reading Pens Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Reading Pens Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Reading Pens Market Size Forecast by Type
11.6.1 Mini Reading Pen
11.6.2 Ordinary Reading Pen
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Reading Pens Market Size Forecast by Applications
11.10.1 Education and Training
11.10.2 Language Assistance
11.10.3 Other
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Reading Pens Analysis and Forecast
12.1 Introduction
12.2 Latin America Reading Pens Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Reading Pens Market Size Forecast by Type
12.6.1 Mini Reading Pen
12.6.2 Ordinary Reading Pen
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Reading Pens Market Size Forecast by Applications
12.10.1 Education and Training
12.10.2 Language Assistance
12.10.3 Other
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Reading Pens Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Reading Pens Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Reading Pens Market Size Forecast by Type
13.6.1 Mini Reading Pen
13.6.2 Ordinary Reading Pen
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Reading Pens Market Size Forecast by Applications
13.10.1 Education and Training
13.10.2 Language Assistance
13.10.3 Other
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Reading Pens Market: Competitive Dashboard
14.2 Global Reading Pens Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Wizcomtech
14.3.2 C-Pen Reader
14.3.3 Smart Education
14.3.4 Rainbow Reading
14.3.5 LeapFrog
14.3.6 Viaton
14.3.7 Hongen
14.3.8 Koridy
14.3.9 Newsmy
14.3.10 Readboy
14.3.11 Wizcomtech
14.3.12 Shenzhen Callong Technology
14.3.13 TalkingPEN
14.3.14 Shenzhen Xuezhiyou Technology
