Market Overview:
The global retail digital signage solution market is expected to grow at a CAGR of 10.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for digital signage solutions from various end-use applications, such as kiosks, menu boards, billboards, signboards, and others. Additionally, the growing trend of using LED panels over LCD panels is also contributing to the growth of this market. North America accounted for the largest share of the global retail digital signage solution market in 2017 and is expected to maintain its dominance during the forecast period.
Product Definition:
A digital signage solution is a comprehensive system that enables organizations to display dynamic content on digital displays throughout their business. This can include everything from menus and product information in a store, to wayfinding and promotional messages in an office or other public space. The purpose of a retail digital signage solution is to improve the customer experience by providing relevant, engaging information at the point of sale. This can help customers find what they need more quickly and easily, while also providing marketing messages that promote products or services. Digital signage solutions are an important part of modern retail design, as they allow businesses to create a more interactive shopping environment for their customers.
LED Panel:
LED panel is a digital display device that uses light-emitting diode technology. The LED panels are made up of numerous individual small lights, which shine together to form an image. These panels are available in various shapes and sizes and can be mounted on the wall or ceiling in multiple configurations to meet customer requirements.
LCD Panel:
LCD panel is a display device that consists of an array of light-emitting diodes (LEDs). The individual LED’s are called pixels. The number of pixels in a panel is determined by the resolution that the user needs to view the content.
The resolution can be either fixed or variable based on different use cases such as text, image, video etc.
Application Insights:
The others application segment accounted for the largest revenue share of over 30% in 2017. The segment includes wall-mounted, freestanding and mobile solutions. Increasing adoption of digital signage as an advertising medium is expected to drive the growth of this application over the forecast period. Furthermore, retailers are increasingly deploying digital signage solutions on their store walls to deliver customized content to their customers or attract their attention towards a particular product display.
The kiosks application segment is projected register significant growth during the forecast period owing to its ability to transform any area into an interactive one that can showcase products and services offered by various retail stores through video advertisements or personalized recommendations delivered via audio ads.
Regional Analysis:
The North American regional market dominated the global demand in 2017. The growth is attributed to the increasing adoption of digital signage across various sectors such as retail, transportation, and sports. Furthermore, rising investments by companies in order to improve their customer experience are expected to drive the regional market over the forecast period.
Asia Pacific is estimated to be one of the fastest-growing regions during 2018 - 2030 owing to improving economic conditions and growing population in countries such as China and India. Moreover, increasing government spending on infrastructure development will also contribute toward industry growth over this period.
Growth Factors:
- Increasing demand for retail digital signage solutions from small and medium-sized businesses (SMBs) due to the advantages of these solutions over traditional advertising methods.
- Rapid proliferation of digital signage networks in retail stores, thanks to decreasing prices of hardware components and software, as well as the increasing demand for more engaging customer experiences.
- Proliferation of 4K displays, which will result in higher resolutions and better image quality for digital signage content, driving increased demand for such solutions.
- The growing trend of "experiential marketing" will lead retailers to invest more in digital signage networks as a way to engage customers and create a unique shopping experience.
Scope Of The Report
Report Attributes
Report Details
Report Title
Retail Digital Signage Solution Market Research Report
By Type
LED Panel, LCD Panel
By Application
Kiosks, Menu Board, Billboards, Signboards, Others
By Companies
Samsung Electronics, Sharp Corporation, Sony Corporation, Philips, Daktronics (Adflow Networks), LG Electronics, Panasonic Corporation, Elo Touch Solutions, Toshiba, Mitsubishi, Chimei Innolux (CMI), Goodview (CVTE)
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
221
Number of Tables & Figures
155
Customization Available
Yes, the report can be customized as per your need.
Global Retail Digital Signage Solution Market Report Segments:
The global Retail Digital Signage Solution market is segmented on the basis of:
Types
LED Panel, LCD Panel
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Kiosks, Menu Board, Billboards, Signboards, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Samsung Electronics
- Sharp Corporation
- Sony Corporation
- Philips
- Daktronics (Adflow Networks)
- LG Electronics
- Panasonic Corporation
- Elo Touch Solutions
- Toshiba
- Mitsubishi
- Chimei Innolux (CMI)
- Goodview (CVTE)
Highlights of The Retail Digital Signage Solution Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- LED Panel
- LCD Panel
- By Application:
- Kiosks
- Menu Board
- Billboards
- Signboards
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Retail Digital Signage Solution Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Retail digital signage solution is a software that allows retailers to create and manage interactive digital displays in their stores. These displays can include product information, sales messages, and other marketing materials. Retailers can use this software to keep their customers informed about the latest products and sales events.
Some of the major players in the retail digital signage solution market are Samsung Electronics, Sharp Corporation, Sony Corporation, Philips, Daktronics (Adflow Networks), LG Electronics, Panasonic Corporation, Elo Touch Solutions, Toshiba, Mitsubishi, Chimei Innolux (CMI), Goodview (CVTE).
The retail digital signage solution market is expected to grow at a compound annual growth rate of 10.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Retail Digital Signage Solution Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Retail Digital Signage Solution Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Retail Digital Signage Solution Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Retail Digital Signage Solution Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Retail Digital Signage Solution Market Size & Forecast, 2020-2028
4.5.1 Retail Digital Signage Solution Market Size and Y-o-Y Growth
4.5.2 Retail Digital Signage Solution Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 LED Panel
5.2.2 LCD Panel
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Kiosks
6.2.2 Menu Board
6.2.3 Billboards
6.2.4 Signboards
6.2.5 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Retail Digital Signage Solution Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Retail Digital Signage Solution Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 LED Panel
9.6.2 LCD Panel
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Kiosks
9.10.2 Menu Board
9.10.3 Billboards
9.10.4 Signboards
9.10.5 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 LED Panel
10.6.2 LCD Panel
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Kiosks
10.10.2 Menu Board
10.10.3 Billboards
10.10.4 Signboards
10.10.5 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 LED Panel
11.6.2 LCD Panel
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Kiosks
11.10.2 Menu Board
11.10.3 Billboards
11.10.4 Signboards
11.10.5 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 LED Panel
12.6.2 LCD Panel
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Kiosks
12.10.2 Menu Board
12.10.3 Billboards
12.10.4 Signboards
12.10.5 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 LED Panel
13.6.2 LCD Panel
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Kiosks
13.10.2 Menu Board
13.10.3 Billboards
13.10.4 Signboards
13.10.5 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Retail Digital Signage Solution Market: Competitive Dashboard
14.2 Global Retail Digital Signage Solution Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Samsung Electronics
14.3.2 Sharp Corporation
14.3.3 Sony Corporation
14.3.4 Philips
14.3.5 Daktronics (Adflow Networks)
14.3.6 LG Electronics
14.3.7 Panasonic Corporation
14.3.8 Elo Touch Solutions
14.3.9 Toshiba
14.3.10 Mitsubishi
14.3.11 Chimei Innolux (CMI)
14.3.12 Goodview (CVTE)
