Market Overview:
The global sexual wellness products for women market is expected to register a CAGR of 7.5% during the forecast period 2018-2030. The growth in the market can be attributed to various factors such as, rising awareness about sexual wellness, growing acceptance of sex toys and personal lubricants, and increasing number of online stores selling these products. Based on type, the global sexual wellness products for women market is segmented into sex toys, personal lubricants, erotic lingerie, and others. Sex toys are further sub-segmented into vibrators/dildos/cock rings/anal plugs etc., while personal lubricants are sub-segmented into water based lubricants and silicone based lubricants. Erotic lingerie is further sub-segmented into bras & panties sets/baby dolls & chemises/garter belts & stockings etc. Others include massage oils & candles; body paints; games & novelties; and other accessories). On the basis of application, the global sexual wellness products for women market is segmented into retail outlets (sex shops or adult stores), online stores (websites or ecommerce portals), and specialty stores (lingerie or adult toy stores). Among these applications, retail outlets held a dominant share in 2017 owing to high penetration rate across all regions studied in this research study.
Product Definition:
Sexual wellness products for women are designed to help them enjoy a healthy and fulfilling sex life. They can include anything from lubricants and condoms to toys and sexual enhancement supplements. The importance of using these products depends on the individual, but they can be helpful for improving comfort, pleasure, and performance during sex.
Sex Toys:
Sex toys are devices or products that help enhance sexual experience. They can be used by individuals of any gender for masturbation, partnered sex, or penetration (with a partner). Some examples of traditional/ conventional sex toys include vibrators (electric and battery-powered), dildos, anal beads, blindfolds, handcuffs & restraints and leather straps. More modern variants include penis pumps (vibrating vacuum cleaners), vaginal dilators and prostate stimulators among others.
Personal Lubricants:
Personal lubricants are products that are intended to enhance sexual experience. They can be used by individuals without a medical diagnosis for problems related to vaginal dryness, erectile dysfunction or other sexual issues. Personal lubricants can be natural or artificial in nature and come in the form of liquids, gels, creams and sprays.
Application Insights:
The retail outlets segment dominated the global sexual wellness products for women application market in 2017, accounting for a share of over 60.0% in terms of revenue. The growth can be attributed to increasing penetration of adult entertainment stores and specialty stores that offer a wide range of sex toys and lingerie along with other personal care products. Moreover, rising demand for such products from female consumers is expected to boost product sales through brick-and-mortar as well as online retail channels over the forecast period.
The online store segment is projected to expand at the highest CAGR during the forecast period owing to growing internet usage among consumers especially across emerging countries including China, India and Brazil where internet penetration rate is above 25%. Furthermore, expanding reach and availability of e-commerce platforms are anticipated to boost product demand from 2018 to 2030 thereby contributing towards overall market growth.
Regional Analysis:
North America dominated the global market in 2017. The rising number of sexual health awareness programs and the presence of several key players in this region are expected to drive demand for these products over the forecast period. Moreover, increasing use of adult stores by millennials is anticipated to further fuel growth during the forecast period.
Asia Pacific is expected to witness significant growth over the next eight years owing to growing awareness regarding sexually transmitted diseases (STDs) among people aged 25 years and above, which has led them into seeking solutions such as safer sex products for women.
In addition, a large population base with improving economic conditions will support regional market growth during future years 8).
Growth Factors:
- Increasing awareness about the importance of sexual health and wellness for women
- Growing number of women who are sexually active and want to improve their sexual experiences
- More products being marketed specifically to women, addressing their unique needs and concerns
- Proliferation of online information and resources about sexual health and wellness for women
- Greater acceptance of female sexuality as a natural part of life
Scope Of The Report
Report Attributes
Report Details
Report Title
Sexual Wellness Products for Women Market Research Report
By Type
Sex Toys, Personal Lubricants, Erotic Lingerie, Others
By Application
Retail Outlets, Online Stores, Specialty Stores
By Companies
Reckitt Benckiser, Humanwell Healthcare, Okamoto, Church & Dwight (Trojan), LELO, Doc Johnson, WOW Tech, Lovehoney, TENGA, NPG, Nanma Manufacturing Company, Shenzhen Jizhimei Healthcare, Leten, Tantus, Beate Uhse, Fun Factory, BMS Factory, Nalone Electronic, Nox, Jimmyjane, Pipedream Product, Aneros Company, RITEX, Luvu Brands (Liberator), Lover Health, Liaoyang Baile
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
189
Number of Tables & Figures
133
Customization Available
Yes, the report can be customized as per your need.
Global Sexual Wellness Products for Women Market Report Segments:
The global Sexual Wellness Products for Women market is segmented on the basis of:
Types
Sex Toys, Personal Lubricants, Erotic Lingerie, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Retail Outlets, Online Stores, Specialty Stores
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Reckitt Benckiser
- Humanwell Healthcare
- Okamoto
- Church & Dwight (Trojan)
- LELO
- Doc Johnson
- WOW Tech
- Lovehoney
- TENGA
- NPG
- Nanma Manufacturing Company
- Shenzhen Jizhimei Healthcare
- Leten
- Tantus
- Beate Uhse
- Fun Factory
- BMS Factory
- Nalone Electronic
- Nox
- Jimmyjane
- Pipedream Product
- Aneros Company
- RITEX
- Luvu Brands (Liberator)
- Lover Health
- Liaoyang Baile
Highlights of The Sexual Wellness Products for Women Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Sex Toys
- Personal Lubricants
- Erotic Lingerie
- Others
- By Application:
- Retail Outlets
- Online Stores
- Specialty Stores
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Sexual Wellness Products for Women Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Sexual wellness products are designed to improve sexual function and satisfaction for women. These products may include lubricants, supplements, and other tools to help women achieve better sexual health.
Some of the major companies in the sexual wellness products for women market are Reckitt Benckiser, Humanwell Healthcare, Okamoto, Church & Dwight (Trojan), LELO, Doc Johnson, WOW Tech, Lovehoney, TENGA, NPG, Nanma Manufacturing Company, Shenzhen Jizhimei Healthcare, Leten, Tantus, Beate Uhse, Fun Factory, BMS Factory, Nalone Electronic, Nox, Jimmyjane, Pipedream Product, Aneros Company, RITEX, Luvu Brands (Liberator), Lover Health, Liaoyang Baile.
The sexual wellness products for women market is expected to grow at a compound annual growth rate of 7.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Sexual Wellness Products for Women Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Sexual Wellness Products for Women Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Sexual Wellness Products for Women Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Sexual Wellness Products for Women Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Sexual Wellness Products for Women Market Size & Forecast, 2018-2028
4.5.1 Sexual Wellness Products for Women Market Size and Y-o-Y Growth
4.5.2 Sexual Wellness Products for Women Market Absolute $ Opportunity
Chapter 5 Global Sexual Wellness Products for Women Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Sexual Wellness Products for Women Market Size Forecast by Type
5.2.1 Sex Toys
5.2.2 Personal Lubricants
5.2.3 Erotic Lingerie
5.2.4 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Sexual Wellness Products for Women Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Sexual Wellness Products for Women Market Size Forecast by Applications
6.2.1 Retail Outlets
6.2.2 Online Stores
6.2.3 Specialty Stores
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Sexual Wellness Products for Women Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Sexual Wellness Products for Women Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Sexual Wellness Products for Women Analysis and Forecast
9.1 Introduction
9.2 North America Sexual Wellness Products for Women Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Sexual Wellness Products for Women Market Size Forecast by Type
9.6.1 Sex Toys
9.6.2 Personal Lubricants
9.6.3 Erotic Lingerie
9.6.4 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Sexual Wellness Products for Women Market Size Forecast by Applications
9.10.1 Retail Outlets
9.10.2 Online Stores
9.10.3 Specialty Stores
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Sexual Wellness Products for Women Analysis and Forecast
10.1 Introduction
10.2 Europe Sexual Wellness Products for Women Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Sexual Wellness Products for Women Market Size Forecast by Type
10.6.1 Sex Toys
10.6.2 Personal Lubricants
10.6.3 Erotic Lingerie
10.6.4 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Sexual Wellness Products for Women Market Size Forecast by Applications
10.10.1 Retail Outlets
10.10.2 Online Stores
10.10.3 Specialty Stores
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Sexual Wellness Products for Women Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Sexual Wellness Products for Women Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Sexual Wellness Products for Women Market Size Forecast by Type
11.6.1 Sex Toys
11.6.2 Personal Lubricants
11.6.3 Erotic Lingerie
11.6.4 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Sexual Wellness Products for Women Market Size Forecast by Applications
11.10.1 Retail Outlets
11.10.2 Online Stores
11.10.3 Specialty Stores
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Sexual Wellness Products for Women Analysis and Forecast
12.1 Introduction
12.2 Latin America Sexual Wellness Products for Women Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Sexual Wellness Products for Women Market Size Forecast by Type
12.6.1 Sex Toys
12.6.2 Personal Lubricants
12.6.3 Erotic Lingerie
12.6.4 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Sexual Wellness Products for Women Market Size Forecast by Applications
12.10.1 Retail Outlets
12.10.2 Online Stores
12.10.3 Specialty Stores
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Sexual Wellness Products for Women Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Sexual Wellness Products for Women Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Sexual Wellness Products for Women Market Size Forecast by Type
13.6.1 Sex Toys
13.6.2 Personal Lubricants
13.6.3 Erotic Lingerie
13.6.4 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Sexual Wellness Products for Women Market Size Forecast by Applications
13.10.1 Retail Outlets
13.10.2 Online Stores
13.10.3 Specialty Stores
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Sexual Wellness Products for Women Market: Competitive Dashboard
14.2 Global Sexual Wellness Products for Women Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Reckitt Benckiser
14.3.2 Humanwell Healthcare
14.3.3 Okamoto
14.3.4 Church & Dwight (Trojan)
14.3.5 LELO
14.3.6 Doc Johnson
14.3.7 WOW Tech
14.3.8 Lovehoney
14.3.9 TENGA
14.3.10 NPG
14.3.11 Nanma Manufacturing Company
14.3.12 Shenzhen Jizhimei Healthcare
14.3.13 Leten
14.3.14 Tantus
14.3.15 Beate Uhse
14.3.16 Fun Factory
14.3.17 BMS Factory
14.3.18 Nalone Electronic
14.3.19 Nox
14.3.20 Jimmyjane
14.3.21 Pipedream Product
14.3.22 Aneros Company
14.3.23 RITEX
14.3.24 Luvu Brands (Liberator)
14.3.25 Lover Health
14.3.26 Liaoyang Baile
