Market Overview:
The global special tea market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The growth in the market can be attributed to factors such as rising awareness about the health benefits of special teas, increasing demand for premium and organic teas, and growing popularity of tea culture around the world. The global special tea market is segmented on the basis of type into herbal tea, sweet tea, milk tea, and other types. The sweet tea segment is expected to account for the largest share in terms of revenue in 2018 owing to its high demand among consumers across different regions. On the basis of application, individual consumption accounted for majority share in 2017 and is projected to maintain its dominance during forecast period due rising trend among people towards healthy lifestyle coupled with busy work schedule which does not leave much time for preparing meals at home.
Product Definition:
A type of tea that is made from a special variety of tea leaves, which are processed in a unique way. Special tea is often considered to be higher quality than other types of tea, and it is often more expensive.
Herbal Tea:
Herbal tea is a drink made from the infusion of herbs and other such ingredients. The most common ingredient used in herbal teas is usually dried or fresh leaves, but can also contain seeds, roots, and barks. Herbal teas are prepared by using various methods that include infusing the ingredients into hot water (infusion), decoction (boiling), maceration (pressure-cooking) or combinations of these processes.
Sweet Tea:
Sweet tea is a beverage containing natural sugar ( fructose) and flavoring with fruits. It is usually served ice cold in restaurants and homes. The term “sweet” in the name itself suggests that it contains a high amount of sugar, which makes it sweet for consumption. However, the low-calorie content associated with this drink helps to reduce the occurrences of diabetes among consumers over a period of time.
Application Insights:
The individual application segment held the largest share of over 70.0% in 2017. The segment is expected to witness significant growth owing to rising demand for specialty tea among individuals and households. Increasing disposable income levels coupled with a growing preference for home-brewed beverages is projected to drive the market over the forecast period.
Food and beverage application accounted for a significant share in 2017, which can be attributed to increasing consumption of various types of specialty tea by restaurants, hotels, food chains and others at their premises or at their request as takeout or dine-in meals. This has led manufacturers across the globe towards developing new flavors that appeal more than regular black coffee or tea does; this trend is expected continue over the forecast period driving product demand further upsurge during this timeframe.
Other applications include pharmaceuticals, cosmetics.
Regional Analysis:
Asia Pacific dominated the global market in 2017. The region is expected to maintain its position during the forecast years owing to growing consumer awareness regarding health and fitness, along with an increase in spending power among consumers. Moreover, an increase in per capita income of consumers will also contribute towards industry growth over the next eight years.
The Asia Pacific has a large number of tea producers and exporters that have been attracting foreign investments for a long time now. China is one such country that exports most of its produce to other countries due to lower production costs as compared to India or Taiwan; however, it imports most of its requirements from Japan and Taiwan because there are no major manufacturers present within China itself at this point in time (2018).
Growth Factors:
- Increasing demand for healthy and organic food products.
- Rising disposable income of the consumers.
- Growing popularity of tea culture around the world.
- Proliferation of tea shops and cafes in major cities worldwide
Scope Of The Report
Report Attributes
Report Details
Report Title
Special Tea Market Research Report
By Type
Herbal Tea, Sweet Tea, Milk Tea, Other
By Application
Individual, Food and Beverage, Other
By Companies
Herbaly, Cha Cha Matcha, John Farrer&Co (Kenda) Ltd, Teatalk, Bettys, KEIKO Tea, T2, Harney & Sons, Nestle, Ecotone
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
220
Number of Tables & Figures
154
Customization Available
Yes, the report can be customized as per your need.
Global Special Tea Market Report Segments:
The global Special Tea market is segmented on the basis of:
Types
Herbal Tea, Sweet Tea, Milk Tea, Other
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Individual, Food and Beverage, Other
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Herbaly
- Cha Cha Matcha
- John Farrer&Co (Kenda) Ltd
- Teatalk
- Bettys
- KEIKO Tea
- T2
- Harney & Sons
- Nestle
- Ecotone
Highlights of The Special Tea Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Herbal Tea
- Sweet Tea
- Milk Tea
- Other
- By Application:
- Individual
- Food and Beverage
- Other
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Special Tea Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Special tea is a type of tea that is made with specific ingredients and brewing instructions. These teas are often more expensive than other types of tea, but they may have unique flavors or health benefits that make them worth trying.
Some of the major companies in the special tea market are Herbaly, Cha Cha Matcha, John Farrer&Co (Kenda) Ltd, Teatalk, Bettys, KEIKO Tea, T2, Harney & Sons, Nestle, Ecotone.
The special tea market is expected to grow at a compound annual growth rate of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Special Tea Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Special Tea Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Special Tea Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Special Tea Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Special Tea Market Size & Forecast, 2020-2028
4.5.1 Special Tea Market Size and Y-o-Y Growth
4.5.2 Special Tea Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Herbal Tea
5.2.2 Sweet Tea
5.2.3 Milk Tea
5.2.4 Other
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Individual
6.2.2 Food and Beverage
6.2.3 Other
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Special Tea Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Special Tea Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Herbal Tea
9.6.2 Sweet Tea
9.6.3 Milk Tea
9.6.4 Other
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Individual
9.10.2 Food and Beverage
9.10.3 Other
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Herbal Tea
10.6.2 Sweet Tea
10.6.3 Milk Tea
10.6.4 Other
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Individual
10.10.2 Food and Beverage
10.10.3 Other
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Herbal Tea
11.6.2 Sweet Tea
11.6.3 Milk Tea
11.6.4 Other
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Individual
11.10.2 Food and Beverage
11.10.3 Other
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Herbal Tea
12.6.2 Sweet Tea
12.6.3 Milk Tea
12.6.4 Other
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Individual
12.10.2 Food and Beverage
12.10.3 Other
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Herbal Tea
13.6.2 Sweet Tea
13.6.3 Milk Tea
13.6.4 Other
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Individual
13.10.2 Food and Beverage
13.10.3 Other
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Special Tea Market: Competitive Dashboard
14.2 Global Special Tea Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Herbaly
14.3.2 Cha Cha Matcha
14.3.3 John Farrer&Co (Kenda) Ltd
14.3.4 Teatalk
14.3.5 Bettys
14.3.6 KEIKO Tea
14.3.7 T2
14.3.8 Harney & Sons
14.3.9 Nestle
14.3.10 Ecotone
