Global Test Automation Software Market by Type (Cloud Based, Web Based), By Application (Large Enterprises, SMEs) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030

                                          

                                                                                       
Market Overview:

The global Test Automation Software market is expected to grow at a CAGR of 10.5% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for test automation software from large enterprises and SMEs across different regions. Additionally, the growing adoption of cloud-based and web-based test automation software is also contributing to the growth of this market.



Get Free Sample Report

Product Definition:

Test automation software is a type of software that is used to automate the process of testing applications. This type of software can be used to automate tests for web applications, desktop applications, and mobile applications. The main benefit of using test automation software is that it can help testers to speed up the process of testing and help them to find defects more quickly. Additionally, using test automation software can help organizations to reduce the amount of time and money that they spend on manual testing processes.

Cloud Based:

Cloud-based solutions are software-as-a-service solutions that provide a platform for testing automation. It is an environment where the software can be accessed remotely over the internet. Cloud based test automation solution provides various advantages such as reduced cost, increased efficiency of operations, and flexibility to change test procedures quickly in order to meet market demand changes.

Web Based:

The global web-based and it's usage in test automation software market size was valued at USD 1.5 billion in 2016. It is expected to expand at a CAGR of XX% over the forecast period. The growth can be attributed to the increasing penetration of internet, which has led to an upsurge in demand for online services and solutions such as e-commerce, e learning, mLearning etc.

Application Insights:

The large enterprises segment accounted for the largest market share in 2017. The segment is driven by increasing demand for test automation solutions to manage complex software and hardware environments. Test automation allows the testing of complete end-to-end functionalities in a realistic environment, which helps improve quality, reliability and efficiency across various applications and platforms. Furthermore, growing awareness among enterprises regarding advanced tools that enable them to reduce costs as well as time is expected to drive the global test automation software market over the forecast period.

SMEs are estimated to be one of the fastest growing segments over the forecast period owing to increasing penetration of internet cafes and rising disposable income levels in developing countries such as India, China etcetera¢â‚¬â„¢sia). Increasing penetration of smartphones has also enabled small businesses with remote access via cloud based applications thus promoting usage of these softwaresmall businesses). Moreover, companies such as Microsoft Corporation; Google Inc.

Regional Analysis:

The Asia Pacific region is expected to emerge as the fastest-growing regional market over the forecast period. The growth can be attributed to increasing industrialization and rising investments in R&D by various companies. Furthermore, growing penetration of smartphones and internet connectivity is anticipated to create a significant opportunity for test automation software vendors in this region. Additionally, government initiatives encouraging domestic level private investment are also expected to boost demand for ASTS solutions in APAC countries like China and India over the next few years.

North America held a substantial share of nearly 30% in 2016 owing to early adoption of technologies across various industries such as manufacturing, IT & telecom, banking & financial services among others. Moreover, presence of major players such as IBM Corporation; Microsoft Corporation; Hewlett Packard Enterprise Development LP; CA Technologies Inc.

Growth Factors:

Increased demand for quality and timely delivery of software products.
The need to reduce the time and cost of software testing
Growing popularity of agile methodology
Proliferation of smart devices and the Internet-of-Things (IoT)
Increasing demand for automation in the DevOps process


Get Free Sample Report
Scope Of The Report
Report Attributes
Report Details
Report Title
Test Automation Software Market Research Report
By Type
Cloud Based, Web Based
By Application
Large Enterprises, SMEs
By Companies
Browserstack, CrossBrowser, HP, Lambda Computing, Micro Focus, Oracle, Perfecto, Provar, Ranorex Studio, Sauce Labs, Semaphore, SoapUI, Squish, TestComplete, Testim.io, Tricentis Tosca, Zephyr
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
164
Number of Tables & Figures
115
Customization Available
Yes, the report can be customized as per your need.

Global Test Automation Software Market Report Segments:
The global Test Automation Software market is segmented on the basis of:
Types
Cloud Based, Web Based
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Large Enterprises, SMEs
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
Browserstack
CrossBrowser
HP
Lambda Computing
Micro Focus
Oracle
Perfecto
Provar
Ranorex Studio
Sauce Labs
Semaphore
SoapUI
Squish
TestComplete
Testim.io
Tricentis Tosca
Zephyr



Get Free Sample Report

Highlights of The Test Automation Software Market Report:
The market structure and projections for the coming years.
Drivers, restraints, opportunities, and current trends of market.
Historical data and forecast.
Estimations for the forecast period 2030.
Developments and trends in the market.
By Type:
Cloud Based
Web Based
By Application:
Large Enterprises
SMEs
Market scenario by region, sub-region, and country.
Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Test Automation Software Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
North America
Europe
Asia Pacific
Middle East & Africa
Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
Correctly Positioning New Products
Market Entry Strategies
Business Expansion Strategies
Consumer Insights
Understanding Competition Scenario
Product & Brand Management
Channel & Customer Management
Identifying Appropriate Advertising Appeals



8 Reasons to Buy This Report
Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
Implemented Robust Methodology to Prepare the Report
Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
Provides Information About the Top-winning Strategies Implemented by Industry Players.
In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
Customization of the Report Available

Frequently Asked Questions?