Market Overview:
The global vaginal moisturizer market is expected to register a CAGR of 5.8% during the forecast period, 2018-2030. The market growth can be attributed to the increasing awareness about the benefits of using vaginal moisturizers and rising prevalence of vaginal dryness. Based on type, the global vaginal moisturizer market is segmented into liquids, suppositories, creams, foams, sprays, gels wipes and capsules. The liquids segment is expected to account for a major share in terms of revenue in 2018 owing to its easy availability and affordability. However; foam based products are anticipated to grow at a higher CAGR during the forecast period as they provide long lasting moisture retention properties as compared to other types products available in the market. Based on application, retail stores accounted for majority share in 2017 and this trend is projected continue over next few years due high penetration rate across developed countries such as U.S., Canada and Germany coupled with rising demand from emerging markets such as China and India .
Product Definition:
A vaginal moisturizer is a product that is used to keep the vagina moist. This is important because if the vagina becomes too dry, it can lead to pain during sex and/or problems with urination. Vaginal moisturizers can help relieve these symptoms and make sex more pleasurable.
Liquids:
Liquid is a water-based emulsion of oil and wax. It has high moisturizing properties as compared to the gel or cream formulation. The liquid helps in maintaining the pH balance of vaginal area, which is important for healthy functioning of vulva and vagina. Increasing awareness regarding sexual health among women coupled with easy availability & affordability of lubricants is expected to be one major factor driving market growth over the forecast period.
Suppositories:
Suppositories are solid, non-medicated, and odorless products that are inserted into the vaginal canal. They provide a sustained release of moisturizers which helps in preventing dryness and irritation. Suppositories can be used with any type of vaginal moisturizer including oil, water-based lubricants or silicone-based lubricants.
Application Insights:
The retail stores segment held the largest share of over 60.0% in 2017. The growth can be attributed to increasing penetration of global e-commerce platforms and rising demand for various vaginal moisturizers by women around the world. Retail stores are another important application area where these products are sold directly to consumers through online channels as well as offline stores, which is also expected to drive product demand in near future.
Online store operators such as Amazon have been trying hard to establish their presence in countries like India, Indonesia, Malaysia and others due to growing consumer spending power and increasing internet users across the globe.
Regional Analysis:
North America dominated the global vaginal moisturizer market in 2017. The rising cases of vaginal dryness and skin damage due to frequent sex and use of contraceptive creams are some factors responsible for its largest share. In addition, increasing awareness about various available options for vaginal care is also expected to drive regional growth over the forecast period.
Asia Pacific is expected to witness significant growth during the forecast period owing to a large population base in this region that requires proper care products such as moisturizers for vagina health, which will boost demand from rural areas as well as urban centers. Changing lifestyles along with increased sexual activity among youth groups are driving regional demand majorly due to availability of various innovative products at cheaper rates resulting into higher adoption rate compared with North America or Europe regions; especially countries like India and China where birth control pills were first introduced in 1960s & 1970s respectively (Kapoor et al., 2016).
Growth Factors:
- Increasing awareness about the benefits of using vaginal moisturizers: There is a growing awareness among women about the benefits of using vaginal moisturizers. This is helping to drive growth in the market.
- Rising incidence of vaginal dryness: The incidence of vaginal dryness is rising due to various factors such as menopause, childbirth, and use of certain medications. This is leading to an increase in demand for vaginal moisturizers, thereby driving market growth.
- Growing popularity of natural and organic products: There is a growing trend among consumers towards natural and organic products. This is benefiting the growth prospects of the global Vaginal Moisturizer market as most vaginal moisturizers are made from natural ingredients.
Scope Of The Report
Report Attributes
Report Details
Report Title
Vaginal Moisturizer Market Research Report
By Type
Liquids, Suppositories, Creams, Foams, Sprays, Gels, Wipes, Capsules
By Application
Retail Stores, Online Stores
By Companies
Church & Dwight, Combe, Laclede, Reckitt Benckiser, The Yes Yes Company, K-Y, Replens, Aloe Cadabra, Church & Dwight
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
154
Number of Tables & Figures
108
Customization Available
Yes, the report can be customized as per your need.
Global Vaginal Moisturizer Market Report Segments:
The global Vaginal Moisturizer market is segmented on the basis of:
Types
Liquids, Suppositories, Creams, Foams, Sprays, Gels, Wipes, Capsules
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Retail Stores, Online Stores
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Church & Dwight
- Combe
- Laclede
- Reckitt Benckiser
- The Yes Yes Company
- K-Y
- Replens
- Aloe Cadabra
- Church & Dwight
Highlights of The Vaginal Moisturizer Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Liquids
- Suppositories
- Creams
- Foams
- Sprays
- Gels
- Wipes
- Capsules
- By Application:
- Retail Stores
- Online Stores
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Vaginal Moisturizer Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Vaginal moisturizer is a topical cream, ointment, or gel that is applied to the vagina to improve its moisture and elasticity. Vaginal moisturizers can be used in conjunction with other vaginal health products, such as douches and lubricants.
Some of the major players in the vaginal moisturizer market are Church & Dwight, Combe, Laclede, Reckitt Benckiser, The Yes Yes Company, K-Y, Replens, Aloe Cadabra, Church & Dwight.
The vaginal moisturizer market is expected to grow at a compound annual growth rate of 5.8%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Vaginal Moisturizer Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Vaginal Moisturizer Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Vaginal Moisturizer Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Vaginal Moisturizer Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Vaginal Moisturizer Market Size & Forecast, 2018-2028
4.5.1 Vaginal Moisturizer Market Size and Y-o-Y Growth
4.5.2 Vaginal Moisturizer Market Absolute $ Opportunity
Chapter 5 Global Vaginal Moisturizer Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Vaginal Moisturizer Market Size Forecast by Type
5.2.1 Liquids
5.2.2 Suppositories
5.2.3 Creams
5.2.4 Foams
5.2.5 Sprays
5.2.6 Gels
5.2.7 Wipes
5.2.8 Capsules
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Vaginal Moisturizer Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Vaginal Moisturizer Market Size Forecast by Applications
6.2.1 Retail Stores
6.2.2 Online Stores
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Vaginal Moisturizer Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Vaginal Moisturizer Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Vaginal Moisturizer Analysis and Forecast
9.1 Introduction
9.2 North America Vaginal Moisturizer Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Vaginal Moisturizer Market Size Forecast by Type
9.6.1 Liquids
9.6.2 Suppositories
9.6.3 Creams
9.6.4 Foams
9.6.5 Sprays
9.6.6 Gels
9.6.7 Wipes
9.6.8 Capsules
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Vaginal Moisturizer Market Size Forecast by Applications
9.10.1 Retail Stores
9.10.2 Online Stores
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Vaginal Moisturizer Analysis and Forecast
10.1 Introduction
10.2 Europe Vaginal Moisturizer Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Vaginal Moisturizer Market Size Forecast by Type
10.6.1 Liquids
10.6.2 Suppositories
10.6.3 Creams
10.6.4 Foams
10.6.5 Sprays
10.6.6 Gels
10.6.7 Wipes
10.6.8 Capsules
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Vaginal Moisturizer Market Size Forecast by Applications
10.10.1 Retail Stores
10.10.2 Online Stores
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Vaginal Moisturizer Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Vaginal Moisturizer Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Vaginal Moisturizer Market Size Forecast by Type
11.6.1 Liquids
11.6.2 Suppositories
11.6.3 Creams
11.6.4 Foams
11.6.5 Sprays
11.6.6 Gels
11.6.7 Wipes
11.6.8 Capsules
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Vaginal Moisturizer Market Size Forecast by Applications
11.10.1 Retail Stores
11.10.2 Online Stores
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Vaginal Moisturizer Analysis and Forecast
12.1 Introduction
12.2 Latin America Vaginal Moisturizer Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Vaginal Moisturizer Market Size Forecast by Type
12.6.1 Liquids
12.6.2 Suppositories
12.6.3 Creams
12.6.4 Foams
12.6.5 Sprays
12.6.6 Gels
12.6.7 Wipes
12.6.8 Capsules
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Vaginal Moisturizer Market Size Forecast by Applications
12.10.1 Retail Stores
12.10.2 Online Stores
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Vaginal Moisturizer Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Vaginal Moisturizer Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Vaginal Moisturizer Market Size Forecast by Type
13.6.1 Liquids
13.6.2 Suppositories
13.6.3 Creams
13.6.4 Foams
13.6.5 Sprays
13.6.6 Gels
13.6.7 Wipes
13.6.8 Capsules
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Vaginal Moisturizer Market Size Forecast by Applications
13.10.1 Retail Stores
13.10.2 Online Stores
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Vaginal Moisturizer Market: Competitive Dashboard
14.2 Global Vaginal Moisturizer Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Church & Dwight
14.3.2 Combe
14.3.3 Laclede
14.3.4 Reckitt Benckiser
14.3.5 The Yes Yes Company
14.3.6 K-Y
14.3.7 Replens
14.3.8 Aloe Cadabra
14.3.9 Church & Dwight
