Market Overview:
The global variable data printing labels market is expected to grow at a CAGR of 6.5% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for product differentiation and customization, rising trend of online shopping, and growing need for traceability and transparency in supply chains. In terms of type, the linerless labels segment is projected to grow at a higher CAGR than the release liner segment during the forecast period. This can be attributed to their advantages such as lower wastage, easy application, and reduced environmental impact as compared with release liners. By application, food & beverage is expected to hold the largest share of the global variable data printing labels market in 2018 owing to factors such as rising demand for convenience foods and changing consumer preferences towards healthy eating habits.
Product Definition:
Variable data printing labels are used to print customized information on a label. The information can be anything from the name and address of the recipient to specific product details. This allows businesses to create unique marketing materials that are tailored to each individual customer. Variable data printing labels can also help ensure accuracy and speed up the process of fulfilling orders.
Release Liner:
The release liner is a protective paper sleeve that is placed around the outer packaging of labels. It protects the label from damage and peeling due to excessive handling and transportation. The primary function of a release liner is to prevent direct contact between the label and any surface, thereby preventing it from being damaged or altered in any way.
Linerless Labels:
Linerless labels are used in variable data printing labels. They have a wide range of applications such as barcodes, RFID tags and product labeling. Linerless labels do not contain a printed line that would act as a guide for the reader to follow along the track and they are applied directly on to the product or packaging.
Application Insights:
The food and beverage application segment accounted for the largest revenue share in 2016. The variable data printing labels are used for various applications including date coding, batch coding, code labeling, and lot/batch tracking in the food industry. These labels can be customized as per specific requirements of the client. They are also used to code information regarding ingredients, nutritional information, processing instructions (such as boil-inhibitor or chill- inhibitor), expiry dates & dates of manufacture etc. on packaged foods to provide additional clarity about product quality to consumers.
The pharmaceuticals application segment is expected to witness significant growth over the forecast period owing to rising demand from healthcare professionals for patient safety by maintaining accurate medical records along with improved communication capabilities through these Variable Data Printing Labels (VDPL).
Regional Analysis:
North America is expected to be the largest market for variable data printing labels over the forecast period. The growth of this region can be attributed to increasing demand for personalized and unique gift products, such as customized t-shirts, mugs, key rings and other similar items. This trend is projected to continue driving regional product demand in the next few years.
The Asia Pacific market was valued at USD X million in 2017 owing to high product penetration in countries like China and India on account of cheap labor costs associated with manufacturing these products within these countries coupled with government initiatives encouraging domestic production levels are some factors attributing toward rapid growth across this region.
Europe accounted for a significant share of global revenue due to growing adoption across several industries including food & beverage, pharmaceuticals.
Growth Factors:
- Increasing demand for product differentiation and customization: The global variable data printing labels market is expected to grow at a CAGR of over 7% during the forecast period. This can be attributed to the increasing demand for product differentiation and customization among consumers.
- Rising popularity of digital marketing: Variable data printing labels are extensively used in digital marketing, which is witnessing a rising popularity among businesses across the world. This is expected to drive the growth of the global variable data printing labels market during the forecast period.
- Proliferation of online retailing: The growth of online retailing is another major factor that is anticipated to fuel the demand for variable data printing labels in near future. With more and more people preferring to shop online, retailers are increasingly using variable data printing labels for personalized customer experience and targeted marketing campaigns.
Scope Of The Report
Report Attributes
Report Details
Report Title
Variable Data Printing Labels Market Research Report
By Type
Release Liner, Linerless Labels
By Application
Food & Beverage, Pharmaceuticals, Personal Care, Consumer Goods, Others
By Companies
HP, WS Packaging, Canon, Cenveo, 3M, Xerox, Avery Dennison, R.R. Donnelley & Sons, Mondi
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
149
Number of Tables & Figures
105
Customization Available
Yes, the report can be customized as per your need.
Global Variable Data Printing Labels Market Report Segments:
The global Variable Data Printing Labels market is segmented on the basis of:
Types
Release Liner, Linerless Labels
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Food & Beverage, Pharmaceuticals, Personal Care, Consumer Goods, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- HP
- WS Packaging
- Canon
- Cenveo
- 3M
- Xerox
- Avery Dennison
- R.R. Donnelley & Sons
- Mondi
Highlights of The Variable Data Printing Labels Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Release Liner
- Linerless Labels
- By Application:
- Food & Beverage
- Pharmaceuticals
- Personal Care
- Consumer Goods
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Variable Data Printing Labels Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Variable data printing labels are a type of label that can be customized to include specific information about the product. This information can include the name of the product, ingredients, and other important details.
Some of the major companies in the variable data printing labels market are HP, WS Packaging, Canon, Cenveo, 3M, Xerox, Avery Dennison, R.R. Donnelley & Sons, Mondi.
The variable data printing labels market is expected to grow at a compound annual growth rate of 6.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Variable Data Printing Labels Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Variable Data Printing Labels Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Variable Data Printing Labels Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Variable Data Printing Labels Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Variable Data Printing Labels Market Size & Forecast, 2018-2028
4.5.1 Variable Data Printing Labels Market Size and Y-o-Y Growth
4.5.2 Variable Data Printing Labels Market Absolute $ Opportunity
Chapter 5 Global Variable Data Printing Labels Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Variable Data Printing Labels Market Size Forecast by Type
5.2.1 Release Liner
5.2.2 Linerless Labels
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Variable Data Printing Labels Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Variable Data Printing Labels Market Size Forecast by Applications
6.2.1 Food & Beverage
6.2.2 Pharmaceuticals
6.2.3 Personal Care
6.2.4 Consumer Goods
6.2.5 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Variable Data Printing Labels Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Variable Data Printing Labels Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Variable Data Printing Labels Analysis and Forecast
9.1 Introduction
9.2 North America Variable Data Printing Labels Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Variable Data Printing Labels Market Size Forecast by Type
9.6.1 Release Liner
9.6.2 Linerless Labels
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Variable Data Printing Labels Market Size Forecast by Applications
9.10.1 Food & Beverage
9.10.2 Pharmaceuticals
9.10.3 Personal Care
9.10.4 Consumer Goods
9.10.5 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Variable Data Printing Labels Analysis and Forecast
10.1 Introduction
10.2 Europe Variable Data Printing Labels Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Variable Data Printing Labels Market Size Forecast by Type
10.6.1 Release Liner
10.6.2 Linerless Labels
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Variable Data Printing Labels Market Size Forecast by Applications
10.10.1 Food & Beverage
10.10.2 Pharmaceuticals
10.10.3 Personal Care
10.10.4 Consumer Goods
10.10.5 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Variable Data Printing Labels Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Variable Data Printing Labels Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Variable Data Printing Labels Market Size Forecast by Type
11.6.1 Release Liner
11.6.2 Linerless Labels
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Variable Data Printing Labels Market Size Forecast by Applications
11.10.1 Food & Beverage
11.10.2 Pharmaceuticals
11.10.3 Personal Care
11.10.4 Consumer Goods
11.10.5 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Variable Data Printing Labels Analysis and Forecast
12.1 Introduction
12.2 Latin America Variable Data Printing Labels Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Variable Data Printing Labels Market Size Forecast by Type
12.6.1 Release Liner
12.6.2 Linerless Labels
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Variable Data Printing Labels Market Size Forecast by Applications
12.10.1 Food & Beverage
12.10.2 Pharmaceuticals
12.10.3 Personal Care
12.10.4 Consumer Goods
12.10.5 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Variable Data Printing Labels Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Variable Data Printing Labels Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Variable Data Printing Labels Market Size Forecast by Type
13.6.1 Release Liner
13.6.2 Linerless Labels
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Variable Data Printing Labels Market Size Forecast by Applications
13.10.1 Food & Beverage
13.10.2 Pharmaceuticals
13.10.3 Personal Care
13.10.4 Consumer Goods
13.10.5 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Variable Data Printing Labels Market: Competitive Dashboard
14.2 Global Variable Data Printing Labels Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 HP
14.3.2 WS Packaging
14.3.3 Canon
14.3.4 Cenveo
14.3.5 3M
14.3.6 Xerox
14.3.7 Avery Dennison
14.3.8 R.R. Donnelley & Sons
14.3.9 Mondi
