Market Overview:
The global video production services market is expected to grow at a CAGR of 7.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for promotional videos, corporate videos, training videos and entertainment videos across different industries and regions. The film industry is one of the major consumers of video production services, owing to the increasing demand for high-quality video content for movies and television shows. In addition, advertisement companies are also increasingly adopting video production services to create engaging and visually appealing advertisements. Furthermore, corporate and training institutes are also using video production services extensively for creating engaging training content. Some of the key players in this market include Wistia (US), Vidyard (Canada), Brightcove (US), Kaltura (US) and Ooyala (US).
Product Definition:
Video Production Services, also known as video production, is the process of creating a video. This can include shooting footage, editing footage, and adding music or other audio. Video production services are important because they can help businesses create marketing videos, explain their products or services, and even create educational videos.
Promotional Videos:
Promotional videos, also known as promotional videos or marketing videos, are short films that are used to promote a business's products and services. They can be used by companies for various purposes such as advertisement of new product launch, promotion of an event or competition etc. The main objective of these promotional videos is to attract the viewers/ listeners and create interest in the topic related to company’s offerings.
Corporate Videos:
Corporate videos are promotional videos made by businesses for the purpose of marketing or public relations. These videos can be used in various digital platforms including social media, websites, and other online video platforms. Corporate videos have become an important tool for companies to reach out to their target audience through various digital mediums. In addition, these corporate videos also help organizations in enhancing customer relationships and increasing brand awareness among end-users.
Application Insights:
The advertisement companies segment dominated the global video production services market in 2017. This is attributed to the increasing use of online videos for advertising products and services owing to their ability to create a personalized bond with viewers. Furthermore, companies are investing more in creating engaging content for YouTube channels as it leads to an increase in viewership which eventually increases advertisement revenue. The film industry is expected to be the fastest-growing application over the forecast period due largely on factors such as increased demand for films across various regions coupled with growing film production and distribution businesses across regions, especially India and China.
Corporate & training institutes segment is also expected witness significant growth over next six years due largely on factors such as growing corporate sector globally along with rising need for training seminars that offer knowledge about new technologies, business strategies & management insights into employees from top management which eventually boosts up product adoption by institutes worldwide including SMEs and large enterprises who require customized video training solutions according to their requirements.
Regional Analysis:
North America dominated the global market in 2017. The growth of this region can be attributed to the presence of a large number of production houses and studios offering video production services. Furthermore, increasing use of online video editing tools by consumers has led to an increase in demand for VOD services across North America.
Asia Pacific is expected to witness significant growth over the forecast period owing to rising adoption of emerging technologies such as artificial intelligence (AI), machine learning, robotics, and virtual reality (VR). Moreover, growing penetration of digital platforms such as smartphones and tablets is anticipated to fuel demand for on-demand video content thereby driving regional market growth over the forecast period.
Growth Factors:
- Increasing demand for video content across industries
- Rising number of online video viewers
- Proliferation of digital devices and platforms for consuming videos
- Growing trend of marketing through videos
- Increasing spending on video production by businesses
Scope Of The Report
Report Attributes
Report Details
Report Title
Video Production Services Market Research Report
By Type
Promotional Videos, Corporate Videos, Training Videos, Entertainment Videos
By Application
Film Industry, Advertisement Companies, Corporate and Training Institutes
By Companies
Grupo Secuoya, IProspect, Company 3, Meredith Corporation, Spectrum Reach, Wieden + Kennedy, Vital Design, ITP Media Group, Shootsta, Yello Digital Marketing, Flatworld Solutions, Digital Domain, Crystal CG
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
227
Number of Tables & Figures
159
Customization Available
Yes, the report can be customized as per your need.
Global Video Production Services Market Report Segments:
The global Video Production Services market is segmented on the basis of:
Types
Promotional Videos, Corporate Videos, Training Videos, Entertainment Videos
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Film Industry, Advertisement Companies, Corporate and Training Institutes
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Grupo Secuoya
- IProspect
- Company 3
- Meredith Corporation
- Spectrum Reach
- Wieden + Kennedy
- Vital Design
- ITP Media Group
- Shootsta
- Yello Digital Marketing
- Flatworld Solutions
- Digital Domain
- Crystal CG
Highlights of The Video Production Services Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Promotional Videos
- Corporate Videos
- Training Videos
- Entertainment Videos
- By Application:
- Film Industry
- Advertisement Companies
- Corporate and Training Institutes
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Video Production Services Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
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- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Video production services are a type of service that businesses can use to create and produce videos. These services can be used to create marketing materials, explain products or services, or simply provide entertainment for customers.
Some of the key players operating in the video production services market are Grupo Secuoya, IProspect, Company 3, Meredith Corporation, Spectrum Reach, Wieden + Kennedy, Vital Design, ITP Media Group, Shootsta, Yello Digital Marketing, Flatworld Solutions, Digital Domain, Crystal CG.
The video production services market is expected to grow at a compound annual growth rate of 7.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Video Production Services Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Video Production Services Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Video Production Services Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Video Production Services Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Video Production Services Market Size & Forecast, 2020-2028
4.5.1 Video Production Services Market Size and Y-o-Y Growth
4.5.2 Video Production Services Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Promotional Videos
5.2.2 Corporate Videos
5.2.3 Training Videos
5.2.4 Entertainment Videos
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Film Industry
6.2.2 Advertisement Companies
6.2.3 Corporate and Training Institutes
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Video Production Services Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Video Production Services Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Promotional Videos
9.6.2 Corporate Videos
9.6.3 Training Videos
9.6.4 Entertainment Videos
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Film Industry
9.10.2 Advertisement Companies
9.10.3 Corporate and Training Institutes
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Promotional Videos
10.6.2 Corporate Videos
10.6.3 Training Videos
10.6.4 Entertainment Videos
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Film Industry
10.10.2 Advertisement Companies
10.10.3 Corporate and Training Institutes
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Promotional Videos
11.6.2 Corporate Videos
11.6.3 Training Videos
11.6.4 Entertainment Videos
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Film Industry
11.10.2 Advertisement Companies
11.10.3 Corporate and Training Institutes
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Promotional Videos
12.6.2 Corporate Videos
12.6.3 Training Videos
12.6.4 Entertainment Videos
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Film Industry
12.10.2 Advertisement Companies
12.10.3 Corporate and Training Institutes
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Promotional Videos
13.6.2 Corporate Videos
13.6.3 Training Videos
13.6.4 Entertainment Videos
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Film Industry
13.10.2 Advertisement Companies
13.10.3 Corporate and Training Institutes
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Video Production Services Market: Competitive Dashboard
14.2 Global Video Production Services Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Grupo Secuoya
14.3.2 IProspect
14.3.3 Company 3
14.3.4 Meredith Corporation
14.3.5 Spectrum Reach
14.3.6 Wieden + Kennedy
14.3.7 Vital Design
14.3.8 ITP Media Group
14.3.9 Shootsta
14.3.10 Yello Digital Marketing
14.3.11 Flatworld Solutions
14.3.12 Digital Domain
14.3.13 Crystal CG
