Latest Update: Impact of current COVID-19 situation has been considered in this report while making the analysis.
Global Vinyl Neodecanoate Market by Type (VeoVa™ 10, Shivena-10), By Application (Paint & Coating, Adhesive, Others) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030-report

Global Vinyl Neodecanoate Market by Type (VeoVa™ 10, Shivena-10), By Application (Paint & Coating, Adhesive, Others) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030

Report ID: 349075 4200 Chemical & Material 377 136 Pages 4.8 (39)

Market Overview:

The global vinyl neodecanoate market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. Vinyl neodecanoate is a colorless, flammable liquid that belongs to the family of alkenes. It has a molecular weight of 176 g/mol and boils at 97 °C. Vinyl neodecanoate finds application in various industries such as paints & coatings, adhesive, and others.

Global Vinyl Neodecanoate Industry Outlook

Product Definition:

A colorless liquid that is used in the manufacture of plastics. Vinyl neodecanoate is important because it helps to make polyvinyl chloride (PVC) more flexible and less brittle.

VeoVaâ„¢ 10:

VEOVA is a new type of plasticizer that has been developed by the vinyl acetate-ethylene (VAE) polymerization industry. It is also known as Vinyl Neodecanoate or VNO for short. The product was patented in 2010 by the Cargill, Inc., company under its brand name “VeeGoo” and was introduced to the market in 2011.


Shivena-10 is a kind of modified polyvinyl alcohol, which has the ability to form water-soluble complexes with many substances including metal ions. It’s produced by the chemical reaction between dextrose and levulinic acid in the presence of sodium bicarbonate or calcium carbonate as a catalyst.

Application Insights:

Paint and coating application segment led the global vinyl neodecanoate market in 2017. This is attributed to the increasing demand for automotive paints, which are formulated using vinyl neodecanoate as a key component. The product is also used in water-based coatings, wherein it acts as a dispersing agent and helps enhance glossiness of the final product. Furthermore, it finds applications as an additive in solvent-borne paints that are used on industrial surfaces such as warehouses and storage tanks owing to its anti-corrosion properties.

Vinyl neodecanoate also finds applications in adhesives for use on glass substrates that require high strength without the use of solvents or toxic chemicals.

Regional Analysis:

North America dominated the global market in 2017. The region is expected to witness moderate growth over the forecast period owing to a shift in preference towards sustainable and renewable resources for manufacturing. Europe accounted for a significant share of global revenue due to high product demand from automotive, packaging, and construction sectors.

Asia Pacific is projected to be one of the fastest-growing regional markets during the forecast period owing to rising product demand from emerging economies such as China and India on account of increasing industrial activities coupled with rapid urbanization across these countries. Rising disposable income levels are also anticipated boost market growth over the coming years.

Growth Factors:

  • Increasing demand for vinyl neodecanoate in various end-use industries such as automotive, construction, and packaging is expected to drive the market growth.
  • Growing awareness about the benefits of using vinyl neodecanoate over traditional plasticizers is projected to fuel the market growth.
  • Rising demand for lightweight and durable plastics is anticipated to boost the vinyl neodecanoate market growth during the forecast period.
  • Increasing investments by key players in research and development activities are likely to propel the market expansion in future years.

Scope Of The Report

Report Attributes

Report Details

Report Title

Vinyl Neodecanoate Market Research Report

By Type

VeoVa™ 10, Shivena-10

By Application

Paint & Coating, Adhesive, Others

By Companies


Regions Covered

North America, Europe, APAC, Latin America, MEA

Base Year


Historical Year

2019 to 2020 (Data from 2010 can be provided as per availability)

Forecast Year


Number of Pages


Number of Tables & Figures


Customization Available

Yes, the report can be customized as per your need.

Global Vinyl Neodecanoate Market Report Segments:

The global Vinyl Neodecanoate market is segmented on the basis of:


VeoVa™ 10, Shivena-10

The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.


Paint & Coating, Adhesive, Others

The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.

Some of the companies that are profiled in this report are:

  1. Hexion

Global Vinyl Neodecanoate Market Overview

Highlights of The Vinyl Neodecanoate Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2030.
  5. Developments and trends in the market.
  6. By Type:

    1. VeoVa™ 10
    2. Shivena-10
  1. By Application:

    1. Paint & Coating
    2. Adhesive
    3. Others
  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Vinyl Neodecanoate Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.

Regional Analysis

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • Latin America

Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.

The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.

How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

Global Vinyl Neodecanoate Market Statistics

8 Reasons to Buy This Report

  1. Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
  2. Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
  3. Implemented Robust Methodology to Prepare the Report
  4. Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
  5. Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
  6. Provides Information About the Top-winning Strategies Implemented by Industry Players.
  7. In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
  8. Customization of the Report Available

Frequently Asked Questions?

Vinyl Neodecanoate is a polymer that is derived from neodecane. It is a white to off-white powder that has a slightly sweet odor. Vinyl Neodecanoate can be used in cosmetics and personal care products to help create a smooth, matte finish.

Some of the major players in the vinyl neodecanoate market are Hexion, TJSHIELD.

The vinyl neodecanoate market is expected to register a CAGR of 5.5%.

Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Vinyl Neodecanoate Market Overview    4.1 Introduction       4.1.1 Market Taxonomy       4.1.2 Market Definition       4.1.3 Macro-Economic Factors Impacting the Market Growth    4.2 Vinyl Neodecanoate Market Dynamics       4.2.1 Market Drivers       4.2.2 Market Restraints       4.2.3 Market Opportunity    4.3 Vinyl Neodecanoate Market - Supply Chain Analysis       4.3.1 List of Key Suppliers       4.3.2 List of Key Distributors       4.3.3 List of Key Consumers    4.4 Key Forces Shaping the Vinyl Neodecanoate Market       4.4.1 Bargaining Power of Suppliers       4.4.2 Bargaining Power of Buyers       4.4.3 Threat of Substitution       4.4.4 Threat of New Entrants       4.4.5 Competitive Rivalry    4.5 Global Vinyl Neodecanoate Market Size & Forecast, 2020-2028       4.5.1 Vinyl Neodecanoate Market Size and Y-o-Y Growth       4.5.2 Vinyl Neodecanoate Market Absolute $ Opportunity

Chapter 5 Global  Market Analysis and Forecast by Type
   5.1 Introduction
      5.1.1 Key Market Trends & Growth Opportunities by Type
      5.1.2 Basis Point Share (BPS) Analysis by Type
      5.1.3 Absolute $ Opportunity Assessment by Type
   5.2  Market Size Forecast by Type
      5.2.1 VeoVa™ 10
      5.2.2 Shivena-10
   5.3 Market Attractiveness Analysis by Type

Chapter 6 Global  Market Analysis and Forecast by Applications
   6.1 Introduction
      6.1.1 Key Market Trends & Growth Opportunities by Applications
      6.1.2 Basis Point Share (BPS) Analysis by Applications
      6.1.3 Absolute $ Opportunity Assessment by Applications
   6.2  Market Size Forecast by Applications
      6.2.1 Paint & Coating
      6.2.2 Adhesive
      6.2.3 Others
   6.3 Market Attractiveness Analysis by Applications

Chapter 7 Global Vinyl Neodecanoate Market Analysis and Forecast by Region
   7.1 Introduction
      7.1.1 Key Market Trends & Growth Opportunities by Region
      7.1.2 Basis Point Share (BPS) Analysis by Region
      7.1.3 Absolute $ Opportunity Assessment by Region
   7.2 Vinyl Neodecanoate Market Size Forecast by Region
      7.2.1 North America
      7.2.2 Europe
      7.2.3 Asia Pacific
      7.2.4 Latin America
      7.2.5 Middle East & Africa (MEA)
   7.3 Market Attractiveness Analysis by Region

Chapter 8 Coronavirus Disease (COVID-19) Impact 
   8.1 Introduction 
   8.2 Current & Future Impact Analysis 
   8.3 Economic Impact Analysis 
   8.4 Government Policies 
   8.5 Investment Scenario

Chapter 9 North America  Analysis and Forecast
   9.1 Introduction
   9.2 North America  Market Size Forecast by Country
      9.2.1 U.S.
      9.2.2 Canada
   9.3 Basis Point Share (BPS) Analysis by Country
   9.4 Absolute $ Opportunity Assessment by Country
   9.5 Market Attractiveness Analysis by Country
   9.6 North America  Market Size Forecast by Type
      9.6.1 VeoVa™ 10
      9.6.2 Shivena-10
   9.7 Basis Point Share (BPS) Analysis by Type 
   9.8 Absolute $ Opportunity Assessment by Type 
   9.9 Market Attractiveness Analysis by Type
   9.10 North America  Market Size Forecast by Applications
      9.10.1 Paint & Coating
      9.10.2 Adhesive
      9.10.3 Others
   9.11 Basis Point Share (BPS) Analysis by Applications 
   9.12 Absolute $ Opportunity Assessment by Applications 
   9.13 Market Attractiveness Analysis by Applications

Chapter 10 Europe  Analysis and Forecast
   10.1 Introduction
   10.2 Europe  Market Size Forecast by Country
      10.2.1 Germany
      10.2.2 France
      10.2.3 Italy
      10.2.4 U.K.
      10.2.5 Spain
      10.2.6 Russia
      10.2.7 Rest of Europe
   10.3 Basis Point Share (BPS) Analysis by Country
   10.4 Absolute $ Opportunity Assessment by Country
   10.5 Market Attractiveness Analysis by Country
   10.6 Europe  Market Size Forecast by Type
      10.6.1 VeoVa™ 10
      10.6.2 Shivena-10
   10.7 Basis Point Share (BPS) Analysis by Type 
   10.8 Absolute $ Opportunity Assessment by Type 
   10.9 Market Attractiveness Analysis by Type
   10.10 Europe  Market Size Forecast by Applications
      10.10.1 Paint & Coating
      10.10.2 Adhesive
      10.10.3 Others
   10.11 Basis Point Share (BPS) Analysis by Applications 
   10.12 Absolute $ Opportunity Assessment by Applications 
   10.13 Market Attractiveness Analysis by Applications

Chapter 11 Asia Pacific  Analysis and Forecast
   11.1 Introduction
   11.2 Asia Pacific  Market Size Forecast by Country
      11.2.1 China
      11.2.2 Japan
      11.2.3 South Korea
      11.2.4 India
      11.2.5 Australia
      11.2.6 South East Asia (SEA)
      11.2.7 Rest of Asia Pacific (APAC)
   11.3 Basis Point Share (BPS) Analysis by Country
   11.4 Absolute $ Opportunity Assessment by Country
   11.5 Market Attractiveness Analysis by Country
   11.6 Asia Pacific  Market Size Forecast by Type
      11.6.1 VeoVa™ 10
      11.6.2 Shivena-10
   11.7 Basis Point Share (BPS) Analysis by Type 
   11.8 Absolute $ Opportunity Assessment by Type 
   11.9 Market Attractiveness Analysis by Type
   11.10 Asia Pacific  Market Size Forecast by Applications
      11.10.1 Paint & Coating
      11.10.2 Adhesive
      11.10.3 Others
   11.11 Basis Point Share (BPS) Analysis by Applications 
   11.12 Absolute $ Opportunity Assessment by Applications 
   11.13 Market Attractiveness Analysis by Applications

Chapter 12 Latin America  Analysis and Forecast
   12.1 Introduction
   12.2 Latin America  Market Size Forecast by Country
      12.2.1 Brazil
      12.2.2 Mexico
      12.2.3 Rest of Latin America (LATAM)
   12.3 Basis Point Share (BPS) Analysis by Country
   12.4 Absolute $ Opportunity Assessment by Country
   12.5 Market Attractiveness Analysis by Country
   12.6 Latin America  Market Size Forecast by Type
      12.6.1 VeoVa™ 10
      12.6.2 Shivena-10
   12.7 Basis Point Share (BPS) Analysis by Type 
   12.8 Absolute $ Opportunity Assessment by Type 
   12.9 Market Attractiveness Analysis by Type
   12.10 Latin America  Market Size Forecast by Applications
      12.10.1 Paint & Coating
      12.10.2 Adhesive
      12.10.3 Others
   12.11 Basis Point Share (BPS) Analysis by Applications 
   12.12 Absolute $ Opportunity Assessment by Applications 
   12.13 Market Attractiveness Analysis by Applications

Chapter 13 Middle East & Africa (MEA)  Analysis and Forecast
   13.1 Introduction
   13.2 Middle East & Africa (MEA)  Market Size Forecast by Country
      13.2.1 Saudi Arabia
      13.2.2 South Africa
      13.2.3 UAE
      13.2.4 Rest of Middle East & Africa (MEA)
   13.3 Basis Point Share (BPS) Analysis by Country
   13.4 Absolute $ Opportunity Assessment by Country
   13.5 Market Attractiveness Analysis by Country
   13.6 Middle East & Africa (MEA)  Market Size Forecast by Type
      13.6.1 VeoVa™ 10
      13.6.2 Shivena-10
   13.7 Basis Point Share (BPS) Analysis by Type 
   13.8 Absolute $ Opportunity Assessment by Type 
   13.9 Market Attractiveness Analysis by Type
   13.10 Middle East & Africa (MEA)  Market Size Forecast by Applications
      13.10.1 Paint & Coating
      13.10.2 Adhesive
      13.10.3 Others
   13.11 Basis Point Share (BPS) Analysis by Applications 
   13.12 Absolute $ Opportunity Assessment by Applications 
   13.13 Market Attractiveness Analysis by Applications

Chapter 14 Competition Landscape 
   14.1 Vinyl Neodecanoate Market: Competitive Dashboard
   14.2 Global Vinyl Neodecanoate Market: Market Share Analysis, 2019
   14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      14.3.1 Hexion
      14.3.2 TJSHIELD

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