Market Overview:
The global vitamin supplements market is expected to grow at a CAGR of 6.5% from 2018 to 2030. The growth in the market can be attributed to the increasing awareness about the benefits of vitamins and rising demand for dietary supplements. In addition, growing geriatric population and rising prevalence of lifestyle diseases are also contributing to the growth of this market. On the basis of type, multivitamin accounted for the largest share in 2017 and is projected to grow at a CAGR of 7% during the forecast period. This can be attributed to its numerous health benefits such as reducing risk of heart disease, stroke, cancer, and improving overall health.
Product Definition:
A vitamin supplement is a preparation intended tosupplement the diet with vitamins. The importance of vitamin supplementsdepends on the individual, but may include preventing or treatingvitamin deficiencies, boosting general health and well-being, and aiding inthe treatment of specific diseases or conditions.
Multivitamin:
Multivitamin is a combination of minerals and vitamins. It helps in maintaining the proper diet along with providing the essential nutrients required by human body. Multivitamins are available in different forms such as tablets, powder, liquid etc., which can be consumed by adults as well as children above six years of age.
Vitamin B:
Vitamin B is also known as vitamin of the B complex and it's a group of water-soluble vitamins that act as cofactors for various metabolic processes. Vitamin B can be found in foods like meat, eggs, vegetables (such as spinach), whole grains, and some fruit (such as kidney beans).
Application Insights:
The food & beverage application segment led the global vitamin supplements market in 2017, accounting for a revenue share of over 40%. The increasing awareness about health and wellness among consumers is expected to drive the demand for nutrient-rich products, including vitamins and minerals. This trend is projected to continue over the forecast period as manufacturers are focusing on offering innovative products with better quality at affordable prices.
Food & beverage accounted for a significant share of vitamin supplements consumption as they help maintain nutrition levels in body tissues including skin, hair and eyesight. Furthermore, growing concerns regarding obesity coupled with rising disposable income levels have driven demand from this sector. Increasing consumer preference towards ready-to-eat foods owing to hectic lifestyle has also positively influenced market growth across various regions globally.
Regional Analysis:
North America was the largest market, accounting for more than 35.0% share of global revenue in 2017. The region is expected to maintain its dominance over the forecast period as well due to high awareness regarding health and fitness among people in this region, coupled with a large number of supplement manufacturing companies located in U.S., which has a huge impact on regional market growth.
Asia Pacific is anticipated to be one of the fastest-growing regions with a CAGR exceeding 6.0% from 2018 to 2030 owing to increasing disposable income levels and growing population along with rising demand for personal care products that include skin lightening creams, color cosmetics, anti-aging cream etc.
Growth Factors:
- Increasing awareness about the benefits of vitamin supplements among consumers.
- Rising incidence of lifestyle diseases such as obesity, diabetes, and heart disease which can be prevented by taking vitamin supplements regularly.
- Growing demand for preventive healthcare services among consumers in developed countries.
- increasing number of working women who are looking for ways to maintain their health and well-being while juggling work and family responsibilities .
Scope Of The Report
Report Attributes
Report Details
Report Title
Vitamin Supplements Market Research Report
By Type
Multivitamin, Vitamin B, Vitamin C, Vitamin D
By Application
Food & Beverage, Pharmaceutical, Personal Care, Others
By Companies
DowDuPont, Bayer, Koninklijke DSM, Archer Daniels Midland, BASF, Glanbia, NBTY, Reckitt Benckiser, NutraMarks, Pharmavite
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
241
Number of Tables & Figures
169
Customization Available
Yes, the report can be customized as per your need.
Global Vitamin Supplements Market Report Segments:
The global Vitamin Supplements market is segmented on the basis of:
Types
Multivitamin, Vitamin B, Vitamin C, Vitamin D
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Food & Beverage, Pharmaceutical, Personal Care, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- DowDuPont
- Bayer
- Koninklijke DSM
- Archer Daniels Midland
- BASF
- Glanbia
- NBTY
- Reckitt Benckiser
- NutraMarks
- Pharmavite
Highlights of The Vitamin Supplements Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Multivitamin
- Vitamin B
- Vitamin C
- Vitamin D
- By Application:
- Food & Beverage
- Pharmaceutical
- Personal Care
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Vitamin Supplements Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
A vitamin supplement is a dietary supplement that contains one or more vitamins and minerals. Vitamins are essential nutrients needed by the body for normal growth, development, and function. Minerals are also essential nutrients for the body but may not be as well-known.
Some of the major players in the vitamin supplements market are DowDuPont, Bayer, Koninklijke DSM, Archer Daniels Midland, BASF, Glanbia, NBTY, Reckitt Benckiser, NutraMarks, Pharmavite.
The vitamin supplements market is expected to grow at a compound annual growth rate of 6.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Vitamin Supplements Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Vitamin Supplements Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Vitamin Supplements Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Vitamin Supplements Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Vitamin Supplements Market Size & Forecast, 2018-2028
4.5.1 Vitamin Supplements Market Size and Y-o-Y Growth
4.5.2 Vitamin Supplements Market Absolute $ Opportunity
Chapter 5 Global Vitamin Supplements Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Vitamin Supplements Market Size Forecast by Type
5.2.1 Multivitamin
5.2.2 Vitamin B
5.2.3 Vitamin C
5.2.4 Vitamin D
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Vitamin Supplements Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Vitamin Supplements Market Size Forecast by Applications
6.2.1 Food & Beverage
6.2.2 Pharmaceutical
6.2.3 Personal Care
6.2.4 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Vitamin Supplements Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Vitamin Supplements Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Vitamin Supplements Analysis and Forecast
9.1 Introduction
9.2 North America Vitamin Supplements Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Vitamin Supplements Market Size Forecast by Type
9.6.1 Multivitamin
9.6.2 Vitamin B
9.6.3 Vitamin C
9.6.4 Vitamin D
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Vitamin Supplements Market Size Forecast by Applications
9.10.1 Food & Beverage
9.10.2 Pharmaceutical
9.10.3 Personal Care
9.10.4 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Vitamin Supplements Analysis and Forecast
10.1 Introduction
10.2 Europe Vitamin Supplements Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Vitamin Supplements Market Size Forecast by Type
10.6.1 Multivitamin
10.6.2 Vitamin B
10.6.3 Vitamin C
10.6.4 Vitamin D
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Vitamin Supplements Market Size Forecast by Applications
10.10.1 Food & Beverage
10.10.2 Pharmaceutical
10.10.3 Personal Care
10.10.4 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Vitamin Supplements Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Vitamin Supplements Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Vitamin Supplements Market Size Forecast by Type
11.6.1 Multivitamin
11.6.2 Vitamin B
11.6.3 Vitamin C
11.6.4 Vitamin D
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Vitamin Supplements Market Size Forecast by Applications
11.10.1 Food & Beverage
11.10.2 Pharmaceutical
11.10.3 Personal Care
11.10.4 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Vitamin Supplements Analysis and Forecast
12.1 Introduction
12.2 Latin America Vitamin Supplements Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Vitamin Supplements Market Size Forecast by Type
12.6.1 Multivitamin
12.6.2 Vitamin B
12.6.3 Vitamin C
12.6.4 Vitamin D
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Vitamin Supplements Market Size Forecast by Applications
12.10.1 Food & Beverage
12.10.2 Pharmaceutical
12.10.3 Personal Care
12.10.4 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Vitamin Supplements Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Vitamin Supplements Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Vitamin Supplements Market Size Forecast by Type
13.6.1 Multivitamin
13.6.2 Vitamin B
13.6.3 Vitamin C
13.6.4 Vitamin D
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Vitamin Supplements Market Size Forecast by Applications
13.10.1 Food & Beverage
13.10.2 Pharmaceutical
13.10.3 Personal Care
13.10.4 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Vitamin Supplements Market: Competitive Dashboard
14.2 Global Vitamin Supplements Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 DowDuPont
14.3.2 Bayer
14.3.3 Koninklijke DSM
14.3.4 Archer Daniels Midland
14.3.5 BASF
14.3.6 Glanbia
14.3.7 NBTY
14.3.8 Reckitt Benckiser
14.3.9 NutraMarks
14.3.10 Pharmavite
