Market Overview:
The global women's bra market is expected to grow at a CAGR of 5.5% during the forecast period 2018-2030. The market growth can be attributed to the increasing demand for comfortable and stylish bras from women across the globe. Additionally, rising awareness about breast cancer and other women health issues is also propelling the demand for bras, thereby fueling the growth of this market. On the basis of type, cotton bras are expected to dominate the global market during 2018-2030 owing to their high comfort level and affordability as compared to other types of bras available in the market. Silk bras are anticipated to witness highest growth rate over next decade due their luxurious appeal and comfortability offered by these products. On account of growing trend among young urban females towards athleisure wear, sports bras are projected register highest CAGR during forecast period 2018-2030.
Product Definition:
A bra is an article of clothing that is worn by women to support their breasts. Bras are typically made of cloth, lace, nylon, or satin, and they come in a variety of shapes and sizes. Bras are important because they help to keep women's breasts supported and in shape. They also provide comfort and can enhance a woman's appearance.
Cotton:
Cotton is a soft and fluffy natural fiber that comes from the protective casing known as boll that surrounds the cotton seeds. The boll is harvested before the cotton seeds are fully ripe. Cottonseed oil, meal, and feed are some of the products obtained from crushing of cotton bolls.
Silk:
Silk is a very fine and strong type of fabric. It is produced from the cocoon of the silkworm which has been used for many years for making clothing, fabrics, and yarns. The high strength of silk makes it suitable to be used in women’s bra market as it can provide support to heavy breasts without sagging or drooping.
Application Insights:
The supermarkets/hypermarkets segment held the largest share of over 60.0% in 2017. The application of women¢â‚¬â„¢s undergarments is becoming more common in supermarkets and hypermarkets as they are considered to be a luxury product, which most likely will boost demand over the forecast period. Departmental stores accounted for around 19.0% of the overall revenue share in 2017 owing to their wide distribution network and availability of different types within budget limits, which makes them suitable for mass consumption as well as high-class consumers who care about fashion but cannot afford expensive brands.
Specialty stores are expected to witness significant growth at a CAGR exceeding 8% from 2018 to 2030 due to increasing consumer preference towards specialty products that provide better support.
Regional Analysis:
Asia Pacific dominated the global market in 2017 and is expected to continue its dominance over the forecast period. This can be attributed to increasing awareness regarding breast cancer, rising disposable income of consumers, and growing demand for comfortable apparel among women across this region.
Increasing number of manufacturers in China owing to low manufacturing cost coupled with availability of skilled labor is anticipated to boost production capacity over the next few years. In addition, expansion plans by existing players such as Sports Direct International Plc’s Shock Absorbers brand are likely to increase product visibility across this region soon.
North America accounted for a significant share due to high consumer awareness about breast cancer along with supportive government initiatives on personal safety issues such as rape and sexual harassment at workplace which encourage women participation in workforce. These factors are expected drive demand for these products during the forecast period from 2018 till 2030 in North America especially U.S.
Growth Factors:
- Increasing awareness about the importance of wearing a bra for better health and appearance.
- Growing demand from young women and teenagers for stylish, trendy and comfortable bras.
- Rising popularity of sports bras among active women consumers.
- Proliferation of online retail channels that offer a wider range of brands and styles at competitive prices.
- Introduction of innovative products such as bralettes, convertible bras, etc., that appeal to modern-day women shoppers
Scope Of The Report
Report Attributes
Report Details
Report Title
Women’s Bra Market Research Report
By Type
Cotton, Silk, Others
By Application
Supermarkets/Hypermarkets, Departmental Stores, Speciality Stores, Online Retail
By Companies
L Brands, Hanes Brands, Berkshire Hathaway (Fruit of Loom), Triumph International, Wacoal, Marks & Spencer, Fast Retailing, PVH, Cosmo Lady, American Eagle (Aerie), L Brands, Embrygroup, Huijie (Maniform Lingerie), Aimer, Lise Charmel, Wolf Lingerie, Hanky Panky, Vivien, Gunze, Tommy John, Jockey International, Inc, Ex-Officio, UnderArmour, Gokaldas Images
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
126
Number of Tables & Figures
89
Customization Available
Yes, the report can be customized as per your need.
Global Women’s Bra Market Report Segments:
The global Women’s Bra market is segmented on the basis of:
Types
Cotton, Silk, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Supermarkets/Hypermarkets, Departmental Stores, Speciality Stores, Online Retail
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- L Brands
- Hanes Brands
- Berkshire Hathaway (Fruit of Loom)
- Triumph International
- Wacoal
- Marks & Spencer
- Fast Retailing
- PVH
- Cosmo Lady
- American Eagle (Aerie)
- L Brands
- Embrygroup
- Huijie (Maniform Lingerie)
- Aimer
- Lise Charmel
- Wolf Lingerie
- Hanky Panky
- Vivien
- Gunze
- Tommy John
- Jockey International, Inc
- Ex-Officio
- UnderArmour
- Gokaldas Images
Highlights of The Women’s Bra Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cotton
- Silk
- Others
- By Application:
- Supermarkets/Hypermarkets
- Departmental Stores
- Speciality Stores
- Online Retail
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Women’s Bra Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
A bra is a type of clothing that helps to support the breasts. It is usually made from a soft, stretchy material and fits tightly around the breasts to keep them in place.
Some of the major players in the women’s bra market are L Brands, Hanes Brands, Berkshire Hathaway (Fruit of Loom), Triumph International, Wacoal, Marks & Spencer, Fast Retailing, PVH, Cosmo Lady, American Eagle (Aerie), L Brands, Embrygroup, Huijie (Maniform Lingerie), Aimer, Lise Charmel, Wolf Lingerie, Hanky Panky, Vivien, Gunze, Tommy John, Jockey International, Inc, Ex-Officio, UnderArmour, Gokaldas Images.
The women¢‚¬„¢s bra market is expected to grow at a compound annual growth rate of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Women’s Bra Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Women’s Bra Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Women’s Bra Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Women’s Bra Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Women’s Bra Market Size & Forecast, 2018-2028
4.5.1 Women’s Bra Market Size and Y-o-Y Growth
4.5.2 Women’s Bra Market Absolute $ Opportunity
Chapter 5 Global Women’s Bra Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Women’s Bra Market Size Forecast by Type
5.2.1 Cotton
5.2.2 Silk
5.2.3 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Women’s Bra Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Women’s Bra Market Size Forecast by Applications
6.2.1 Supermarkets/Hypermarkets
6.2.2 Departmental Stores
6.2.3 Speciality Stores
6.2.4 Online Retail
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Women’s Bra Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Women’s Bra Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Women’s Bra Analysis and Forecast
9.1 Introduction
9.2 North America Women’s Bra Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Women’s Bra Market Size Forecast by Type
9.6.1 Cotton
9.6.2 Silk
9.6.3 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Women’s Bra Market Size Forecast by Applications
9.10.1 Supermarkets/Hypermarkets
9.10.2 Departmental Stores
9.10.3 Speciality Stores
9.10.4 Online Retail
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Women’s Bra Analysis and Forecast
10.1 Introduction
10.2 Europe Women’s Bra Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Women’s Bra Market Size Forecast by Type
10.6.1 Cotton
10.6.2 Silk
10.6.3 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Women’s Bra Market Size Forecast by Applications
10.10.1 Supermarkets/Hypermarkets
10.10.2 Departmental Stores
10.10.3 Speciality Stores
10.10.4 Online Retail
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Women’s Bra Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Women’s Bra Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Women’s Bra Market Size Forecast by Type
11.6.1 Cotton
11.6.2 Silk
11.6.3 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Women’s Bra Market Size Forecast by Applications
11.10.1 Supermarkets/Hypermarkets
11.10.2 Departmental Stores
11.10.3 Speciality Stores
11.10.4 Online Retail
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Women’s Bra Analysis and Forecast
12.1 Introduction
12.2 Latin America Women’s Bra Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Women’s Bra Market Size Forecast by Type
12.6.1 Cotton
12.6.2 Silk
12.6.3 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Women’s Bra Market Size Forecast by Applications
12.10.1 Supermarkets/Hypermarkets
12.10.2 Departmental Stores
12.10.3 Speciality Stores
12.10.4 Online Retail
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Women’s Bra Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Women’s Bra Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Women’s Bra Market Size Forecast by Type
13.6.1 Cotton
13.6.2 Silk
13.6.3 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Women’s Bra Market Size Forecast by Applications
13.10.1 Supermarkets/Hypermarkets
13.10.2 Departmental Stores
13.10.3 Speciality Stores
13.10.4 Online Retail
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Women’s Bra Market: Competitive Dashboard
14.2 Global Women’s Bra Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 L Brands
14.3.2 Hanes Brands
14.3.3 Berkshire Hathaway (Fruit of Loom)
14.3.4 Triumph International
14.3.5 Wacoal
14.3.6 Marks & Spencer
14.3.7 Fast Retailing
14.3.8 PVH
14.3.9 Cosmo Lady
14.3.10 American Eagle (Aerie)
14.3.11 L Brands
14.3.12 Embrygroup
14.3.13 Huijie (Maniform Lingerie)
14.3.14 Aimer
14.3.15 Lise Charmel
14.3.16 Wolf Lingerie
14.3.17 Hanky Panky
14.3.18 Vivien
14.3.19 Gunze
14.3.20 Tommy John
14.3.21 Jockey International, Inc
14.3.22 Ex-Officio
14.3.23 UnderArmour
14.3.24 Gokaldas Images
