Latest Update: Impact of current COVID-19 situation has been considered in this report while making the analysis.
Global Household Cleaning Agents Market by Type (Surface cleaners, Specialty cleaners, Bleaches), By Application (Bathroom cleaners, Kitchen cleaners, Floor cleaners, Fabric care, Others) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030-report

Global Household Cleaning Agents Market by Type (Surface cleaners, Specialty cleaners, Bleaches), By Application (Bathroom cleaners, Kitchen cleaners, Floor cleaners, Fabric care, Others) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030

Report ID: 136239 3300 Chemical & Material 377 241 Pages 4.8 (46)
                                          

Market Overview:


The global household cleaning agents market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for convenience and hygiene across the globe. In addition, rising income levels and changing consumer preferences are also contributing to the growth of this market. The global household cleaning agents market is segmented on the basis of type, application, and region. On the basis of type, it is divided into surface cleaners, specialty cleaners, bleaches, and others. Surface cleaners are further classified into liquid surface cleaners and powder surface cleaners; while specialty cleaners are further classified into oven cleaner/degreaser cleaner/lime scale remover/bathroom cleaner/toilet bowl cleaner/kitchen degreaser etcetera). Bleaches are sub-segmented into chlorine bleach and oxygen bleach. Others include all other types of household cleaning agents that do not fall under any other category mentioned above. On the basis of application, it is divided into bathroom cleaners, kitchen cleaners Floorcleaners Fabric care Others .


Global Household Cleaning Agents Industry Outlook


Product Definition:


Household Cleaning Agents are chemicals that are used to clean surfaces in the home. They can be used to clean dirt, grease, and stains from surfaces. Some common household cleaning agents include bleach, ammonia, and dish soap.


Surface cleaners:


Surface cleaners is a group of cleaning agents that are used to remove soil, oil stains & grease from the surface. It has different formulations depending upon the type of soil or grease. The product finds its major application in kitchen and household cleaning. It also helps in removing dust particles, smoke particles and other types of deposits from indoor air byways such as air ducts, grills etc., which is expected to drive growth over the forecast period.


Specialty cleaners:


Specialty cleaners are the products that are used for specific purposes. They have a wide range of applications in household cleaning agents market. Some specialty cleaners can be used for multiple purposes but they have their own domain where they excel and that is in the area of cleaning agent which is not found easily or generally available in other products.


Application Insights:


The market is segmented by application into bathroom, kitchen, floor, fabric care and others. The bathroom was the largest application segment in 2017 and is expected to continue its dominance over the forecast period. This can be attributed to increasing spending on household cleaning products that cater to this specific need.


The rising importance of hygiene has resulted in a rise in demand for cleaners for bathrooms across the globe. Hygiene is an important factor especially if one has small children at home or pets as it will help prevent illnesses caused by bacteria or viruses that are present on surfaces such as countertops, floors and walls etc.


Regional Analysis:


Asia Pacific is expected to be the fastest-growing region over the forecast period. The increasing number of nuclear families in developing countries, such as India and China, have led to an increase in spending on household cleaning products. This trend is projected to continue over the coming years due to which Asia Pacific market for global household cleaning agents is anticipated gain significant traction.


Europe was estimated at USD X million in 2017 and is expected to witness steady growth owing high product penetration by companies like Procter & Gamble; Unilever; Reckitt Benckiser Group; Henkel AG & Co.; Kao Corporation; Colgate-Palmolive Company and many more across households of Germany, U.K.


Growth Factors:


  • Increasing awareness about the importance of hygiene and cleanliness among consumers.
  • Rising disposable income of consumers, which enables them to spend more on household cleaning agents.
  • Growing demand for eco-friendly and biodegradable household cleaning agents products.
  • Proliferation of retail outlets that offer a wide range of household cleaning agents products at competitive prices.

Scope Of The Report

Report Attributes

Report Details

Report Title

Household Cleaning Agents Market Research Report

By Type

Surface cleaners, Specialty cleaners, Bleaches

By Application

Bathroom cleaners, Kitchen cleaners, Floor cleaners, Fabric care, Others

By Companies

Clorox, Colgate-Palmolive Company, Church and Dwight, Henkel, The Dial Corporation, Kao Corporation, Procter and Gamble Company, Reckitt Benckiser, Johnson & Johnson, Unilever

Regions Covered

North America, Europe, APAC, Latin America, MEA

Base Year

2021

Historical Year

2019 to 2020 (Data from 2010 can be provided as per availability)

Forecast Year

2030

Number of Pages

241

Number of Tables & Figures

169

Customization Available

Yes, the report can be customized as per your need.


Global Household Cleaning Agents Market Report Segments:

The global Household Cleaning Agents market is segmented on the basis of:

Types

Surface cleaners, Specialty cleaners, Bleaches

The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.

Applications

Bathroom cleaners, Kitchen cleaners, Floor cleaners, Fabric care, Others

The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.

Some of the companies that are profiled in this report are:

  1. Clorox
  2. Colgate-Palmolive Company
  3. Church and Dwight
  4. Henkel
  5. The Dial Corporation
  6. Kao Corporation
  7. Procter and Gamble Company
  8. Reckitt Benckiser
  9. Johnson & Johnson
  10. Unilever

Global Household Cleaning Agents Market Overview


Highlights of The Household Cleaning Agents Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2030.
  5. Developments and trends in the market.
  6. By Type:

    1. Surface cleaners
    2. Specialty cleaners
    3. Bleaches
  1. By Application:

    1. Bathroom cleaners
    2. Kitchen cleaners
    3. Floor cleaners
    4. Fabric care
    5. Others
  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Household Cleaning Agents Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.

Regional Analysis

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • Latin America

Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.

The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.

How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

Global Household Cleaning Agents Market Statistics

8 Reasons to Buy This Report

  1. Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
  2. Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
  3. Implemented Robust Methodology to Prepare the Report
  4. Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
  5. Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
  6. Provides Information About the Top-winning Strategies Implemented by Industry Players.
  7. In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
  8. Customization of the Report Available

Frequently Asked Questions?


Household cleaning agents are chemicals used to clean surfaces and remove dirt, dust, and other contaminants.

Some of the major players in the household cleaning agents market are Clorox, Colgate-Palmolive Company, Church and Dwight, Henkel, The Dial Corporation, Kao Corporation, Procter and Gamble Company, Reckitt Benckiser, Johnson & Johnson, Unilever.

The household cleaning agents market is expected to grow at a compound annual growth rate of 5.5%.

                                            
1. Executive Summary

2. Assumptions and Acronyms Used

3. Research Methodology

4. Household Cleaning Agents Market Overview
   4.1. Introduction
      4.1.1. Market Taxonomy
      4.1.2. Market Definition
   4.2. Macro-Economic Factors
      4.2.1. Industry Outlook
   4.3. Household Cleaning Agents Market Dynamics
      4.3.1. Market Drivers
      4.3.2. Market Restraints
      4.3.3. Opportunity
      4.3.4. Market Trends
   4.4. Household Cleaning Agents Market - Supply Chain
   4.5. Global Household Cleaning Agents Market Forecast
      4.5.1. Household Cleaning Agents Market Size (US$ Mn) and Y-o-Y Growth
      4.5.2. Household Cleaning Agents Market Size (000’ Units) and Y-o-Y Growth
      4.5.3. Household Cleaning Agents Market Absolute $ Opportunity

5. Global Household Cleaning Agents Market Analysis and Forecast by Type
   5.1. Market Trends
   5.2. Introduction
      5.2.1. Basis Point Share (BPS) Analysis by Type
      5.2.2. Y-o-Y Growth Projections by Type
   5.3. Household Cleaning Agents Market Size and Volume Forecast by Type
      5.3.1. Surface cleaners
      5.3.2. Specialty cleaners
      5.3.3. Bleaches
   5.4. Absolute $ Opportunity Assessment by Type
   5.5. Market Attractiveness/Growth Potential Analysis by Type

6. Global Household Cleaning Agents Market Analysis and Forecast by Application
   6.1. Market Trends
   6.2. Introduction
      6.2.1. Basis Point Share (BPS) Analysis by Application
      6.2.2. Y-o-Y Growth Projections by Application
   6.3. Household Cleaning Agents Market Size and Volume Forecast by Application
      6.3.1. Bathroom cleaners
      6.3.2. Kitchen cleaners
      6.3.3. Floor cleaners
      6.3.4. Fabric care
      6.3.5. Others
   6.4. Absolute $ Opportunity Assessment by Application
   6.5. Market Attractiveness/Growth Potential Analysis by Application

7. Global Household Cleaning Agents Market Analysis and Forecast by Sales Channel
   7.1. Market Trends
   7.2. Introduction
      7.2.1. Basis Point Share (BPS) Analysis by Sales Channel 
      7.2.2. Y-o-Y Growth Projections by Sales Channel
   7.3. Household Cleaning Agents Market Size and Volume Forecast by Sales Channel 
      7.3.1. Manufacturer/Distributor/Service Provider
      7.3.2. Aftermarket
   7.4. Absolute $ Opportunity Assessment by Sales Channel
   7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel

8. Global Household Cleaning Agents Market Analysis and Forecast by Region
   8.1. Market Trends
   8.2. Introduction
      8.2.1. Basis Point Share (BPS) Analysis by Region
      8.2.2. Y-o-Y Growth Projections by Region
   8.3. Household Cleaning Agents Market Size and Volume Forecast by Region
      8.3.1. North America
      8.3.2. Latin America
      8.3.3. Europe
      8.3.4. Asia Pacific
      8.3.5. Middle East and Africa (MEA)
   8.4. Absolute $ Opportunity Assessment by Region
   8.5. Market Attractiveness/Growth Potential Analysis by Region
   8.6. Global Household Cleaning Agents Demand Share Forecast, 2019-2029

9. North America Household Cleaning Agents Market Analysis and Forecast
   9.1. Introduction
      9.1.1. Basis Point Share (BPS) Analysis by Country
      9.1.2. Y-o-Y Growth Projections by Country
   9.2. North America Household Cleaning Agents Market Size and Volume Forecast by Country
      9.2.1. U.S.
      9.2.2. Canada
   9.3. Absolute $ Opportunity Assessment by Country
   9.4. North America Household Cleaning Agents Market Size and Volume Forecast by Application
      9.4.1. Bathroom cleaners
      9.4.2. Kitchen cleaners
      9.4.3. Floor cleaners
      9.4.4. Fabric care
      9.4.5. Others
   9.5. Basis Point Share (BPS) Analysis by Application
   9.6. Y-o-Y Growth Projections by Application
   9.7. North America Household Cleaning Agents Market Size and Volume Forecast by Type
      9.7.1. Surface cleaners
      9.7.2. Specialty cleaners
      9.7.3. Bleaches
   9.8. Basis Point Share (BPS) Analysis by Type
   9.9. Y-o-Y Growth Projections by Type
   9.10. Market Attractiveness/Growth Potential Analysis
      9.10.1. By Country
      9.10.2. By Product Type
      9.10.3. By Application
      9.10.4. By Sales Channel
   9.11. North America Household Cleaning Agents Demand Share Forecast, 2019-2029

10. Latin America Household Cleaning Agents Market Analysis and Forecast
   10.1. Introduction
      10.1.1. Basis Point Share (BPS) Analysis by Country
      10.1.2. Y-o-Y Growth Projections by Country
      10.1.3. Latin America Average Pricing Analysis
   10.2. Latin America Household Cleaning Agents Market Size and Volume Forecast by Country
      10.2.1. Brazil
      10.2.2. Mexico
      10.2.3. Rest of Latin America
   10.3. Absolute $ Opportunity Assessment by Country
   10.4. Latin America Household Cleaning Agents Market Size and Volume Forecast by Application
      10.4.1. Bathroom cleaners
      10.4.2. Kitchen cleaners
      10.4.3. Floor cleaners
      10.4.4. Fabric care
      10.4.5. Others
   10.5. Basis Point Share (BPS) Analysis by Application
   10.6. Y-o-Y Growth Projections by Application
   10.7. Latin America Household Cleaning Agents Market Size and Volume Forecast by Type
      10.7.1. Surface cleaners
      10.7.2. Specialty cleaners
      10.7.3. Bleaches
   10.8. Basis Point Share (BPS) Analysis by Type
   10.9. Y-o-Y Growth Projections by Type
   10.10. Market Attractiveness/Growth Potential Analysis
      10.10.1. By Country
      10.10.2. By Product Type
      10.10.3. By Application
      10.10.4. By Sales Channel
   10.11. Latin America Household Cleaning Agents Demand Share Forecast, 2019-2029

11. Europe Household Cleaning Agents Market Analysis and Forecast
   11.1. Introduction
      11.1.1. Basis Point Share (BPS) Analysis by Country
      11.1.2. Y-o-Y Growth Projections by Country
      11.1.3. Europe Average Pricing Analysis
   11.2. Europe Household Cleaning Agents Market Size and Volume Forecast by Country
      11.2.1. Germany
      11.2.2. France
      11.2.3. Italy
      11.2.4. U.K.
      11.2.5. Spain
      11.2.6. Russia
      11.2.7. Rest of Europe
   11.3. Absolute $ Opportunity Assessment by Country
   11.4. Europe Household Cleaning Agents Market Size and Volume Forecast by Application
      11.4.1. Bathroom cleaners
      11.4.2. Kitchen cleaners
      11.4.3. Floor cleaners
      11.4.4. Fabric care
      11.4.5. Others
   11.5. Basis Point Share (BPS) Analysis by Application
   11.6. Y-o-Y Growth Projections by Application
   11.7. Europe Household Cleaning Agents Market Size and Volume Forecast by Type
      11.7.1. Surface cleaners
      11.7.2. Specialty cleaners
      11.7.3. Bleaces
   11.8. Basis Point Share (BPS) Analysis by Type
   11.9. Y-o-Y Growth Projections by Type
   11.10. Market Attractiveness/Growth Potential Analysis
      11.10.1. By Country
      11.10.2. By Product Type
      11.10.3. By Application
      11.10.4. By Sales Channel
   11.11. Europe Household Cleaning Agents Demand Share, 2019-2029

12. Asia Pacific Household Cleaning Agents Market Analysis and Forecast
   12.1. Introduction
      12.1.1. Basis Point Share (BPS) Analysis by Country
      12.1.2. Y-o-Y Growth Projections by Country
      12.1.3. Asia Pacific Average Pricing Analysis
   12.2. Asia Pacific Household Cleaning Agents Market Size and Volume Forecast by Country
      12.2.1. China
      12.2.2. Japan
      12.2.3. South Korea
      12.2.4. India
      12.2.5. Australia
      12.2.6. Rest of Asia Pacific (APAC)
   12.3. Absolute $ Opportunity Assessment by Country
   12.4. Asia Pacific Household Cleaning Agents Market Size and Volume Forecast by Application
      12.4.1. Bathroom cleaners
      12.4.2. Kitchen cleaners
      12.4.3. Floor cleaners
      12.4.4. Fabric care
      12.4.5. Others
   12.5. Basis Point Share (BPS) Analysis by Application
   12.6. Y-o-Y Growth Projections by Application
   12.7. Asia Pacific Household Cleaning Agents Market Size and Volume Forecast by Type
      12.7.1. Surface cleaners
      12.7.2. Specialty cleaners
      12.7.3. Bleaches
   12.8. Basis Point Share (BPS) Analysis by Type
   12.9. Y-o-Y Growth Projections by Type
   12.10. Market Attractiveness/Growth Potential Analysis
      12.10.1. By Country
      12.10.2. By Product Type
      12.10.3. By Application
      12.10.4. By Sales Channel
   12.11. Asia Pacific Household Cleaning Agents Demand Share, 2019-2029

13. Middle East & Africa Household Cleaning Agents Market Analysis and Forecast
   13.1. Introduction
      13.1.1. Basis Point Share (BPS) Analysis by Country
      13.1.2. Y-o-Y Growth Projections by Country
      13.1.3. Asia Pacific Average Pricing Analysis
   13.2. Middle East & Africa Household Cleaning Agents Market Size and Volume Forecast by Country
      13.2.1. Saudi Arabia
      13.2.2. South Africa
      13.2.3. UAE
      13.2.4. Rest of Middle East & Africa (MEA)
   13.3. Absolute $ Opportunity Assessment by Country
   13.4. Middle East & Africa Household Cleaning Agents Market Size and Volume Forecast by Application
      13.4.1. Bathroom cleaners
      13.4.2. Kitchen cleaners
      13.4.3. Floor cleaners
      13.4.4. Fabric care
      13.4.5. Others
   13.5. Basis Point Share (BPS) Analysis by Application
   13.6. Y-o-Y Growth Projections by Application
   13.7. Middle East & Africa Household Cleaning Agents Market Size and Volume Forecast by Type
      13.7.1. Surface cleaners
      13.7.2. Specialty cleaners
      13.7.3. Bleaches
   13.8. Basis Point Share (BPS) Analysis by Type
   13.9. Y-o-Y Growth Projections by Type
   13.10. Market Attractiveness/Growth Potential Analysis
      13.10.1. By Country
      13.10.2. By Product Type
      13.10.3. By Application
      13.10.4. By Sales Channel
   13.11. Middle East & Africa Household Cleaning Agents Demand Share, 2019-2029

14. Competition Landscape
   14.1. Global Household Cleaning Agents Market: Market Share Analysis
   14.2. Household Cleaning Agents Distributors and Customers
   14.3. Household Cleaning Agents Market: Competitive Dashboard
   14.4. Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      14.4.1. Clorox
         14.4.1.1. Overview
         14.4.1.2. Financials
         14.4.1.3. Developments
         14.4.1.4. Strategic Outlook
      14.4.2. Colgate-Palmolive Company
         14.4.2.1. Overview
         14.4.2.2. Financials
         14.4.2.3. Developments
         14.4.2.4. Strategic Outlook
      14.4.3. Church and Dwight
         14.4.3.1. Overview
         14.4.3.2. Financials
         14.4.3.3. Developments
         14.4.3.4. Strategic Outlook
      14.4.4. Henkel
         14.4.4.1. Overview
         14.4.4.2. Financials
         14.4.4.3. Developments
         14.4.4.4. Strategic Outlook
      14.4.5. The Dial Corporation
         14.4.5.1. Overview
         14.4.5.2. Financials
         14.4.5.3. Developments
         14.4.5.4. Strategic Outlook
      14.4.6. Kao Corporation
         14.4.6.1. Overview
         14.4.6.2. Financials
         14.4.6.3. Developments
         14.4.6.4. Strategic Outlook
      14.4.7. Procter and Gamble Company
         14.4.7.1. Overview
         14.4.7.2. Financials
         14.4.7.3. Developments
         14.4.7.4. Strategic Outlook
      14.4.8. Reckitt Benckiser
         14.4.8.1. Overview
         14.4.8.2. Financials
         14.4.8.3. Developments
         14.4.8.4. Strategic Outlook
      14.4.9. Johnson & Johnson
         14.4.9.1. Overview
         14.4.9.2. Financials
         14.4.9.3. Developments
         14.4.9.4. Strategic Outlook
      14.4.10. Unilever
         14.4.10.1. Overview
         14.4.10.2. Financials
         14.4.10.3. Developments
         14.4.10.4. Strategic Outlook
      14.4.11. COMPANY 11
         14.4.11.1. Overview
         14.4.11.2. Financials
         14.4.11.3. Developments
         14.4.11.4. Strategic Outlook
      14.4.12. COMPANY 12
         14.4.12.1. Overview
         14.4.12.2. Financials
         14.4.12.3. Developments
         14.4.12.4. Strategic Outlook
      14.4.13. COMPANY 13
         14.4.13.1. Overview
         14.4.13.2. Financials
         14.4.13.3. Developments
         14.4.13.4. Strategic Outlook
      14.4.14. COMPANY 14
         14.4.14.1. Overview
         14.4.14.2. Financials
         14.4.14.3. Developments
         14.4.14.4. Strategic Outlook
      14.4.15. COMPANY 15
         14.4.15.1. Overview
         14.4.15.2. Financials
         14.4.15.3. Developments
         14.4.15.4. Strategic Outlook
      14.4.16. COMPANY 16
         14.4.16.1. Overview
         14.4.16.2. Financials
         14.4.16.3. Developments
         14.4.16.4. Strategic Outlook
      14.4.17. COMPANY 17
         14.4.17.1. Overview
         14.4.17.2. Financials
         14.4.17.3. Developments
         14.4.17.4. Strategic Outlook
      14.4.18. COMPANY 18
         14.4.18.1. Overview
         14.4.18.2. Financials
         14.4.18.3. Developments
         14.4.18.4. Strategic Outlook
      14.4.19. COMPANY 19
         14.4.19.1. Overview
         14.4.19.2. Financials
         14.4.19.3. Developments
         14.4.19.4. Strategic Outlook
      14.4.20. COMPANY 20
         14.4.20.1. Overview
         14.4.20.2. Financials
         14.4.20.3. Developments
         14.4.20.4. Strategic Outlook

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