Market Overview:
The global internet of things (IOT) in retail market is expected to grow at a CAGR of 27.5% during the forecast period from 2018 to 2030. The growth of the market can be attributed to the increasing demand for smart devices and applications across different sectors, rising adoption of cloud-based services, and growing need for real-time data analytics. The hardware segment is expected to hold the largest share of the global IOT in retail market by 2030 owing to the increasing demand for sensors, RFID tags, and other related hardware components from retailers worldwide. The software segment is projected to grow at a higher CAGR during the forecast period as compared to other segments due its ability to provide enhanced features and functionalities that help retailers improve their operational efficiency. Advertising and marketing was identified as one of the key application areas for IOT in retail by analysts owing to its ability track customer behavior patterns with high accuracy and deliver targeted messages accordingly. Other key application areas include digital signage, energy optimization, intelligent payment solution, real time/ streaming analytics resource management safety & security), smart shelf & doors ,smart vending machines supply chain management). North America accounted for majority share in terms of revenue generated by IOT in retail market followed by Europe Asia Pacificand Latin America respectively .
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Product Definition:
Internet of things (IOT) is the network of physical objects that contain embedded electronics, software, sensors, and connectivity to enable objects to collect and exchange data. IOT allows retailers to connect with customers in new ways by gathering data from customers' interactions with products and using that data to improve the customer experience. IOT can also be used to increase efficiency in retail operations by collecting data on inventory levels, sales trends, and customer preferences.
Hardware:
Hardware is the physical components that make up a computer system. It has input devices, output devices and central processing unit (CPU). In retail industry, hardware includes point of sale (POS) systems such as cash drawers, till machines and self-serve check out systems. Hardware in retail IOT uses wireless technologies such as Bluetooth to connect various peripherals including printers, mobile phones and tablets to the POS system.
Software:
Software is the set of procedures, algorithms, and tools that help to operate machines or systems. In retail industry software helps in inventory management, supply chain management and customer relationship management among others. Software helps retailers to increase their productivity by reducing manual efforts which results in reduction of operational cost.
IOT uses wireless communication technology for two-way data transfer between sensors and actuators on the one hand and application software on the other hand.
Application Insights:
The advertising and marketing application segment accounted for the largest market share in 2017. The use of internet of things to track consumer¢â‚¬â„¢s behavior and generate insights is expected to drive this growth. Moreover, the ability of IoT systems to directly connect with mobile devices enables retailers to deliver digital advertisements on a real-time basis. This has led many companies in adopting this technology across different industries including retail.
The adoption rate for internet of things in point-of-sale (POS) systems is increasing due to its benefits such as reducing operating costs, improving customer experience, enhancing employee productivity, and boosting business efficiency by reducing time spent on routine tasks like data entry or paperwork generation. Furthermore, the growing demand for smart shelves that can be controlled through an app from remote locations will propel growth over the forecast period especially across large retail chains globally.
Regional Analysis:
The market in Asia Pacific is expected to grow at the highest rate over the forecast period. The growth can be attributed to increasing internet penetration, rising disposable income, and rapid urbanization and industrialization. Moreover, countries such as China are leading in terms of manufacturing owing to low labor cost and easy availability of raw materials. This has led manufacturers from other regions to set up their production facilities in this region due to favorable government policies on FDI (Finance & Development) that provide tax benefits for foreign investors along with a 25% reduction in electricity rates for 10 years after establishment of a new plant or unit by a foreign company.
North America is anticipated witness significant growth over the next eight years owing to growing adoption across various verticals including retail industry.
Growth Factors:
- Increasing demand for better customer experience and convenience
- Rising trend of online shopping and retail e-commerce
- Proliferation of smart devices and sensors
- Advances in data analytics and artificial intelligence (AI)
- Emergence of blockchain technology
Scope Of The Report
Report Attributes
Report Details
Report Title
Internet of things (IOT) in retail Market Research Report
By Type
Hardware, Software
By Application
Advertising and Marketing, Digital Signage, Energy Optimization, Intelligent Payment Solution, Real Time/ Streaming Analytics, Resource Management, Safety and Security, Smart Shelf and smart doors, Smart Vending machines, Supply Chain Management
By Companies
Intel, Microsoft, PTC, IBM, Cisco, SAP, Zebra, Google, ARM, NXP Semiconductors, Softweb Solutions, Carriots
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
235
Number of Tables & Figures
165
Customization Available
Yes, the report can be customized as per your need.
Global Internet of things (IOT) in retail Market Report Segments:
The global Internet of things (IOT) in retail market is segmented on the basis of:
Types
Hardware, Software
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Advertising and Marketing, Digital Signage, Energy Optimization, Intelligent Payment Solution, Real Time/ Streaming Analytics, Resource Management, Safety and Security, Smart Shelf and smart doors, Smart Vending machines, Supply Chain Management
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Intel
- Microsoft
- PTC
- IBM
- Cisco
- SAP
- Zebra
- Google
- ARM
- NXP Semiconductors
- Softweb Solutions
- Carriots
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Highlights of The Internet of things (IOT) in retail Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Hardware
- Software
- By Application:
- Advertising and Marketing
- Digital Signage
- Energy Optimization
- Intelligent Payment Solution
- Real Time/ Streaming Analytics
- Resource Management
- Safety and Security
- Smart Shelf and smart doors
- Smart Vending machines
- Supply Chain Management
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Internet of things (IOT) in retail Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
The Internet of things (IOT) in retail refers to the use of sensors and other devices to collect data about customer behavior and activity in stores. This information can then be used to improve customer experience, optimize store layout, and target marketing campaigns.
Some of the major players in the internet of things (iot) in retail market are Intel, Microsoft, PTC, IBM, Cisco, SAP, Zebra, Google, ARM, NXP Semiconductors, Softweb Solutions, Carriots.
The internet of things (iot) in retail market is expected to grow at a compound annual growth rate of 27.5%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Internet of things (IOT) in retail Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Internet of things (IOT) in retail Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Internet of things (IOT) in retail Market - Supply Chain
4.5. Global Internet of things (IOT) in retail Market Forecast
4.5.1. Internet of things (IOT) in retail Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Internet of things (IOT) in retail Market Size (000 Units) and Y-o-Y Growth
4.5.3. Internet of things (IOT) in retail Market Absolute $ Opportunity
5. Global Internet of things (IOT) in retail Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Internet of things (IOT) in retail Market Size and Volume Forecast by Type
5.3.1. Hardware
5.3.2. Software
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Internet of things (IOT) in retail Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Internet of things (IOT) in retail Market Size and Volume Forecast by Application
6.3.1. Advertising and Marketing
6.3.2. Digital Signage
6.3.3. Energy Optimization
6.3.4. Intelligent Payment Solution
6.3.5. Real Time/ Streaming Analytics
6.3.6. Resource Management
6.3.7. Safety and Security
6.3.8. Smart Shelf and smart doors
6.3.9. Smart Vending machines
6.3.10. Supply Chain Management
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Internet of things (IOT) in retail Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Internet of things (IOT) in retail Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Internet of things (IOT) in retail Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Internet of things (IOT) in retail Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Internet of things (IOT) in retail Demand Share Forecast, 2019-2029
9. North America Internet of things (IOT) in retail Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Internet of things (IOT) in retail Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Internet of things (IOT) in retail Market Size and Volume Forecast by Application
9.4.1. Advertising and Marketing
9.4.2. Digital Signage
9.4.3. Energy Optimization
9.4.4. Intelligent Payment Solution
9.4.5. Real Time/ Streaming Analytics
9.4.6. Resource Management
9.4.7. Safety and Security
9.4.8. Smart Shelf and smart doors
9.4.9. Smart Vending machines
9.4.10. Supply Chain Management
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Internet of things (IOT) in retail Market Size and Volume Forecast by Type
9.7.1. Hardware
9.7.2. Software
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Internet of things (IOT) in retail Demand Share Forecast, 2019-2029
10. Latin America Internet of things (IOT) in retail Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Internet of things (IOT) in retail Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Internet of things (IOT) in retail Market Size and Volume Forecast by Application
10.4.1. Advertising and Marketing
10.4.2. Digital Signage
10.4.3. Energy Optimization
10.4.4. Intelligent Payment Solution
10.4.5. Real Time/ Streaming Analytics
10.4.6. Resource Management
10.4.7. Safety and Security
10.4.8. Smart Shelf and smart doors
10.4.9. Smart Vending machines
10.4.10. Supply Chain Management
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Internet of things (IOT) in retail Market Size and Volume Forecast by Type
10.7.1. Hardware
10.7.2. Software
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Internet of things (IOT) in retail Demand Share Forecast, 2019-2029
11. Europe Internet of things (IOT) in retail Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Internet of things (IOT) in retail Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Internet of things (IOT) in retail Market Size and Volume Forecast by Application
11.4.1. Advertising and Marketing
11.4.2. Digital Signage
11.4.3. Energy Optimization
11.4.4. Intelligent Payment Solution
11.4.5. Real Time/ Streaming Analytics
11.4.6. Resource Management
11.4.7. Safety and Security
11.4.8. Smart Shelf and smart doors
11.4.9. Smart Vending machines
11.4.10. Supply Chain Management
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Internet of things (IOT) in retail Market Size and Volume Forecast by Type
11.7.1. Hardware
11.7.2. Software
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Internet of things (IOT) in retail Demand Share, 2019-2029
12. Asia Pacific Internet of things (IOT) in retail Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Internet of things (IOT) in retail Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Internet of things (IOT) in retail Market Size and Volume Forecast by Application
12.4.1. Advertising and Marketing
12.4.2. Digital Signage
12.4.3. Energy Optimization
12.4.4. Intelligent Payment Solution
12.4.5. Real Time/ Streaming Analytics
12.4.6. Resource Management
12.4.7. Safety and Security
12.4.8. Smart Shelf and smart doors
12.4.9. Smart Vending machines
12.4.10. Supply Chain Management
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Internet of things (IOT) in retail Market Size and Volume Forecast by Type
12.7.1. Hardware
12.7.2. Software
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Internet of things (IOT) in retail Demand Share, 2019-2029
13. Middle East & Africa Internet of things (IOT) in retail Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Internet of things (IOT) in retail Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Internet of things (IOT) in retail Market Size and Volume Forecast by Application
13.4.1. Advertising and Marketing
13.4.2. Digital Signage
13.4.3. Energy Optimization
13.4.4. Intelligent Payment Solution
13.4.5. Real Time/ Streaming Analytics
13.4.6. Resource Management
13.4.7. Safety and Security
13.4.8. Smart Shelf and smart doors
13.4.9. Smart Vending machines
13.4.10. Supply Chain Management
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Internet of things (IOT) in retail Market Size and Volume Forecast by Type
13.7.1. Hardware
13.7.2. Software
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Internet of things (IOT) in retail Demand Share, 2019-2029
14. Competition Landscape
14.1. Global Internet of things (IOT) in retail Market: Market Share Analysis
14.2. Internet of things (IOT) in retail Distributors and Customers
14.3. Internet of things (IOT) in retail Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. Intel
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Microsoft
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. PTC
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. IBM
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Cisco
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. SAP
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. Zebra
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. Google
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. ARM
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. NXP Semiconductors
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. Softweb Solutions
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. Carriots
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14
