Market Overview:
The global matcha biscuit market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The growth in the market can be attributed to factors such as rising demand for healthy snacks, increasing awareness about the health benefits of matcha, and growing popularity of Japanese cuisine. The global matcha biscuit market is segmented on the basis of type, application, and region. On the basis of type, the market is segmented into wafer matcha biscuit, matcha sandwich biscuit, Matcha cookie and others. Wafer Match Biscuits are projected to lead this category with a share of more than 50% by 2030 end due its high demand among consumers owing to its light weight and easy-to-carry feature.
Product Definition:
A Matcha Biscuit is a type of biscuit that is made from matcha green tea powder. It has a strong matcha flavor and a slightly bitter aftertaste. Matcha biscuits are often eaten as snacks or used as ingredients in desserts.
Wafer Matcha Biscuit:
Wafer Matcha Biscuit is a new product that has been launched in the market. It is manufactured using green tea leaves and it acts as a perfect substitute to traditional biscuits. The product contains caffeine, which gives an extra boost of energy and also helps in improving concentration. Green tea contains EGCG (epigallocatechin gallate), which boosts metabolism and increases the rate of calorie burning.
Matcha Sandwich Biscuit:
Matcha is a high-grade green tea leaves powder that's derived from the tencha leaf, which is found in the shade of Matcha. The powder has numerous health benefits such as it helps in weight loss, improves metabolism and heart health along with lowering cholesterol levels. It also helps to reduce the risk of cancer and osteoporosis among other diseases.
Application Insights:
Offline sale dominated the global market with a share of over 80.0% in 2017. Offline sale includes shops and stores that sell products other than just food and beverages, such as cosmetics, household care products, stationeries etc. The product is sold through these offline channels by weight ( packet per day) or pack ( bulk purchase). Online sale on the other hand is done via e-commerce platforms and mobile app stores where consumers can browse through various brands/stores and make purchases directly from the website or mobile app store operator itself.
The growing popularity of matcha among millennials has resulted in an increased number of online sales across different countries worldwide due to easy access to customers from different regions via internet connectivity coupled with rising usage of smartphones by millennial generation individuals for making payments on online stores using their preferred payment method i.e.
Regional Analysis:
Asia Pacific dominated the global market in 2017. Growing health awareness and a growing preference for healthy snacks among millennials are driving the demand for matcha-based products in this region. Furthermore, increasing disposable income levels and changing consumer preferences towards convenience food is expected to have a positive impact on industry growth over the forecast period.
North America is anticipated to witness significant growth over the next eight years owing to rising product consumption among consumers aged between 20 and 40 years old who prefer green tea as it helps maintain youthful appearance, boost energy level, improve concentration, lower cholesterol level in blood stream (triglycerides), reduce risk of heart diseases etc. The U.S., being one of the largest importers of Japanese tea leaves has been witnessing an increase in demand from retail outlets such as Whole Foods Market Inc., Kroger Co., Safeway Inc., Sprouts Farmers Market Inc.
Growth Factors:
- Increasing demand for healthy and nutritious food products.
- Rising awareness about the health benefits of Matcha tea.
- Growing popularity of Japanese cuisine around the world.
- Increased investment by food manufacturers in R&D to develop new Matcha-based products.
- rising disposable income of consumers in developing countries
Scope Of The Report
Report Attributes
Report Details
Report Title
Matcha Biscuit Market Research Report
By Type
Wafer Matcha Biscuit, Matcha Sandwich Biscuit, Matcha Cookie, Others
By Application
Online Sale, Offline Sale
By Companies
Meiji, Mondelez International, Three Squirrels, BESTORE, Haoxiangni, Nestle, Glico, Akai Bohshi
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
250
Number of Tables & Figures
175
Customization Available
Yes, the report can be customized as per your need.
Global Matcha Biscuit Market Report Segments:
The global Matcha Biscuit market is segmented on the basis of:
Types
Wafer Matcha Biscuit, Matcha Sandwich Biscuit, Matcha Cookie, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Online Sale, Offline Sale
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Meiji
- Mondelez International
- Three Squirrels
- BESTORE
- Haoxiangni
- Nestle
- Glico
- Akai Bohshi
Highlights of The Matcha Biscuit Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Wafer Matcha Biscuit
- Matcha Sandwich Biscuit
- Matcha Cookie
- Others
- By Application:
- Online Sale
- Offline Sale
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Matcha Biscuit Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Matcha Biscuit is a type of biscuit that is made with matcha powder. It is usually green in color and has a slightly sweet flavor.
Some of the key players operating in the matcha biscuit market are Meiji, Mondelez International, Three Squirrels, BESTORE, Haoxiangni, Nestle, Glico, Akai Bohshi.
The matcha biscuit market is expected to register a CAGR of 5.5%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Matcha Biscuit Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Matcha Biscuit Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Matcha Biscuit Market - Supply Chain
4.5. Global Matcha Biscuit Market Forecast
4.5.1. Matcha Biscuit Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Matcha Biscuit Market Size (000 Units) and Y-o-Y Growth
4.5.3. Matcha Biscuit Market Absolute $ Opportunity
5. Global Matcha Biscuit Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Matcha Biscuit Market Size and Volume Forecast by Type
5.3.1. Wafer Matcha Biscuit
5.3.2. Matcha Sandwich Biscuit
5.3.3. Matcha Cookie
5.3.4. Others
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Matcha Biscuit Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Matcha Biscuit Market Size and Volume Forecast by Application
6.3.1. Online Sale
6.3.2. Offline Sale
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Matcha Biscuit Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Matcha Biscuit Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Matcha Biscuit Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Matcha Biscuit Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Matcha Biscuit Demand Share Forecast, 2019-2026
9. North America Matcha Biscuit Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Matcha Biscuit Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Matcha Biscuit Market Size and Volume Forecast by Application
9.4.1. Online Sale
9.4.2. Offline Sale
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Matcha Biscuit Market Size and Volume Forecast by Type
9.7.1. Wafer Matcha Biscuit
9.7.2. Matcha Sandwich Biscuit
9.7.3. Matcha Cookie
9.7.4. Others
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Matcha Biscuit Demand Share Forecast, 2019-2026
10. Latin America Matcha Biscuit Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Matcha Biscuit Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Matcha Biscuit Market Size and Volume Forecast by Application
10.4.1. Online Sale
10.4.2. Offline Sale
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Matcha Biscuit Market Size and Volume Forecast by Type
10.7.1. Wafer Matcha Biscuit
10.7.2. Matcha Sandwich Biscuit
10.7.3. Matcha Cookie
10.7.4. Others
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Matcha Biscuit Demand Share Forecast, 2019-2026
11. Europe Matcha Biscuit Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Matcha Biscuit Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Matcha Biscuit Market Size and Volume Forecast by Application
11.4.1. Online Sale
11.4.2. Offline Sale
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Matcha Biscuit Market Size and Volume Forecast by Type
11.7.1. Wafer Matcha Biscuit
11.7.2. Matcha Sandwich Biscuit
11.7.3. Matcha Cookie
11.7.4. Others
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Maket Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Matcha Biscuit Demand Share, 2019-2026
12. Asia Pacific Matcha Biscuit Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Matcha Biscuit Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Matcha Biscuit Market Size and Volume Forecast by Application
12.4.1. Online Sale
12.4.2. Offline Sale
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Matcha Biscuit Market Size and Volume Forecast by Type
12.7.1. Wafer Matcha Biscuit
12.7.2. Matcha Sandwich Biscuit
12.7.3. Matcha Cookie
12.7.4. Others
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Matcha Biscuit Demand Share, 2019-2026
13. Middle East & Africa Matcha Biscuit Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Matcha Biscuit Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Matcha Biscuit Market Size and Volume Forecast by Application
13.4.1. Online Sale
13.4.2. Offline Sale
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Matcha Biscuit Market Size and Volume Forecast by Type
13.7.1. Wafer Matcha Biscuit
13.7.2. Matcha Sandwich Biscuit
13.7.3. Matcha Cookie
13.7.4. Others
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Matcha Biscuit Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Matcha Biscuit Market: Market Share Analysis
14.2. Matcha Biscuit Distributors and Customers
14.3. Matcha Biscuit Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. Meiji
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Mondelez International
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Three Squirrels
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. BESTORE
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Haoxiangni
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. Nestle
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. Glico
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. Akai Bohshi
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. COMPANY9
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. COMPANY 10
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. COMPANY 11
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook
