Market Overview:
The global moisturizing hair mask market is segmented on the basis of type, application, and region. The type segment is further divided into entry-level product, mid-range product, and high-end product. The application segment is classified into supermarket & malls, ecommerce, brandstore, and others. Geographically, the market is analyzed across North America (U.S., Canada), Latin America (Brazil), Europe (Germany), Asia Pacific (China), and Middle East & Africa (South Africa). The global moisturizing hair mask market size was valued at US$ 2 Bn in 2017 and is projected to reach US$ 5 Bn by 2030 at a CAGR of 9%. The growth of the market can be attributed to factors such as increasing awareness about personal care among consumers coupled with rising demand for premium haircare products. Additionally, growing inclination of consumers towards online retailing is expected to fuel the growth of the global moisturizing hair mask market during forecast period 2018–2030. However; volatility in prices of raw materials may restrain the growth rateof thismarket overthe forecast period .Someofthe key players operatingin themarket are L’Oréal S.A., Unilever PLC., Henkel AG & Co KGaA,, Estée Lauder Companies Inc., Shiseido Company Ltd., Amway Corporation,, Avon Products Inc,.
Product Definition:
A moisturizing hair mask is a type of beauty product that is applied to the hair in order to add moisture and improve the overall appearance and health of the hair. A moisturizing hair mask can be used either as a standalone treatment or as part of a more comprehensive haircare routine.
Entry Level Product:
Entry level product is used for the treatment of dry hair. It helps in increasing moisture content and making the hair soft and smooth. The factors that propel market growth are rising awareness about personal grooming among people, inclination towards healthy lifestyle, growing working population female dominated jobs market along with improving living standards due to economic growth in emerging countries such as India, China and Brazil.
The entry level products have been segmented into two categories which are therapeutic grade products and cosmetic grade products.
Mid-range Product:
The mid-range product is used in the market to moisten and strengthen hair. It contains a mixture of oils, emulsifiers, proteins, and other ingredients that are necessary for hair growth. The product also helps in reducing dandruff and flakes from the scalp along with providing nourishment to thinning hair.
Application Insights:
The others segment held the largest market share of more than 50% in 2017. The segment includes salon and spa applications. Salon and spas are increasingly using these products due to growing consumer awareness about hair care and rising demand for luxury services among consumers, especially millennials. Furthermore, salons have been focusing on offering a wide range of options to their customers so as to cater to their different needs regarding hair texture, color & styling etc., which is expected to boost product demand over the forecast period.
Supermarket & malls is projected be the fastest-growing application with a CAGR of XX% from 2018to 2030 owingto increasing penetration in emerging economies such as India, China Japan etc.
Regional Analysis:
North America was the largest regional market in 2017 owing to high demand for hair care products. The region is expected to maintain its dominance over the forecast period due to increasing awareness about various benefits of moisture hair masks among consumers, such as soft and silky hair, reduction of frizz, and increased shine. Europe is anticipated to be the fastest-growing regional market from 2018 to 2030 due to growing product penetration by key players in this region along with rising consumer disposable income levels.
Asia Pacific is projectedto be one of the fastest-growing regions duringthe forecast period owing anupcoming promotional activity by leading manufacturers regarding new product launches in countries like China and India. Prominent players including L'Or©al SA; Procter & Gamble Co.; Unilever Ltd.; Kose Corp.; Bioderma; Caudalie Paris; Bioeffect Pvt. Ltd.; Shahnaz Husain Hair Care Pvt.,Ltd.
Growth Factors:
- Increasing demand for hair care products owing to changing lifestyle and growing awareness about the benefits of using such products
- Rising number of working women, who have little time for themselves and thus prefer quick-fix solutions for their beauty needs
- Growing popularity of natural ingredients in personal care products, as consumers become more aware of the potential health risks associated with synthetic ingredients
- Proliferation of online retail channels, which makes it easier for consumers to access a wider range of hair masks at competitive prices
- Innovation in product formulation and packaging design, as brands seek to differentiate their offerings in a crowded market
Scope Of The Report
Report Attributes
Report Details
Report Title
Moisturing Hair Mask Market Research Report
By Type
Entry Level Product, Mid-range Product, High-end Product
By Application
Supermarket & Malls, E-commerce, Brandstore, Others
By Companies
Arvazallia, Aussie, ArtNaturals', Shea Moisture, Neutrogena, Fekkai, Nature's Protent, Shiseido, Living Proof, Calily
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
249
Number of Tables & Figures
175
Customization Available
Yes, the report can be customized as per your need.
Global Moisturing Hair Mask Market Report Segments:
The global Moisturing Hair Mask market is segmented on the basis of:
Types
Entry Level Product, Mid-range Product, High-end Product
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Supermarket & Malls, E-commerce, Brandstore, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Arvazallia
- Aussie
- ArtNaturals'
- Shea Moisture
- Neutrogena
- Fekkai
- Nature's Protent
- Shiseido
- Living Proof
- Calily
Highlights of The Moisturing Hair Mask Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Entry Level Product
- Mid-range Product
- High-end Product
- By Application:
- Supermarket & Malls
- E-commerce
- Brandstore
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Moisturing Hair Mask Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Moisturing hair masks are a type of hair treatment that help to restore moisture and hydration to the hair. They are typically made with ingredients like honey, milk, or yogurt, which work to seal in moisture and protect the hair from damage. Moisturing masks can be used on their own or as part of a full haircare routine.
Some of the major players in the moisturing hair mask market are Arvazallia, Aussie, ArtNaturals', Shea Moisture, Neutrogena, Fekkai, Nature's Protent, Shiseido, Living Proof, Calily.
The moisturing hair mask market is expected to grow at a compound annual growth rate of 9%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Moisturing Hair Mask Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Moisturing Hair Mask Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Moisturing Hair Mask Market - Supply Chain
4.5. Global Moisturing Hair Mask Market Forecast
4.5.1. Moisturing Hair Mask Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Moisturing Hair Mask Market Size (000 Units) and Y-o-Y Growth
4.5.3. Moisturing Hair Mask Market Absolute $ Opportunity
5. Global Moisturing Hair Mask Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Moisturing Hair Mask Market Size and Volume Forecast by Type
5.3.1. Entry Level Product
5.3.2. Mid-range Product
5.3.3. High-end Product
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Moisturing Hair Mask Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Moisturing Hair Mask Market Size and Volume Forecast by Application
6.3.1. Supermarket & Malls
6.3.2. E-commerce
6.3.3. Brandstore
6.3.4. Others
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Moisturing Hair Mask Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Moisturing Hair Mask Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Moisturing Hair Mask Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Moisturing Hair Mask Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Moisturing Hair Mask Demand Share Forecast, 2019-2026
9. North America Moisturing Hair Mask Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Moisturing Hair Mask Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Moisturing Hair Mask Market Size and Volume Forecast by Application
9.4.1. Supermarket & Malls
9.4.2. E-commerce
9.4.3. Brandstore
9.4.4. Others
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Moisturing Hair Mask Market Size and Volume Forecast by Type
9.7.1. Entry Level Product
9.7.2. Mid-range Product
9.7.3. High-end Product
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Moisturing Hair Mask Demand Share Forecast, 2019-2026
10. Latin America Moisturing Hair Mask Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Moisturing Hair Mask Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Moisturing Hair Mask Market Size and Volume Forecast by Application
10.4.1. Supermarket & Malls
10.4.2. E-commerce
10.4.3. Brandstore
10.4.4. Others
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Moisturing Hair Mask Market Size and Volume Forecast by Type
10.7.1. Entry Level Product
10.7.2. Mid-range Product
10.7.3. High-end Product
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Moisturing Hair Mask Demand Share Forecast, 2019-2026
11. Europe Moisturing Hair Mask Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Moisturing Hair Mask Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Moisturing Hair Mask Market Size and Volume Forecast by Application
11.4.1. Supermarket & Malls
11.4.2. E-commerce
11.4.3. Brandstore
11.4.4. Others
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Moisturing Hair Mask Market Size and Volume Forecast by Type
11.7.1. Entry Level Product
11.7.2. Mid-range Product
11.7.3. High-end Product
11.8. Basis Point Share (BP) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Moisturing Hair Mask Demand Share, 2019-2026
12. Asia Pacific Moisturing Hair Mask Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Moisturing Hair Mask Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Moisturing Hair Mask Market Size and Volume Forecast by Application
12.4.1. Supermarket & Malls
12.4.2. E-commerce
12.4.3. Brandstore
12.4.4. Others
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Moisturing Hair Mask Market Size and Volume Forecast by Type
12.7.1. Entry Level Product
12.7.2. Mid-range Product
12.7.3. High-end Product
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Moisturing Hair Mask Demand Share, 2019-2026
13. Middle East & Africa Moisturing Hair Mask Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Moisturing Hair Mask Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Moisturing Hair Mask Market Size and Volume Forecast by Application
13.4.1. Supermarket & Malls
13.4.2. E-commerce
13.4.3. Brandstore
13.4.4. Others
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Moisturing Hair Mask Market Size and Volume Forecast by Type
13.7.1. Entry Level Product
13.7.2. Mid-range Product
13.7.3. High-end Product
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Moisturing Hair Mask Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Moisturing Hair Mask Market: Market Share Analysis
14.2. Moisturing Hair Mask Distributors and Customers
14.3. Moisturing Hair Mask Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. Arvazallia
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Aussie
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. ArtNaturals'
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Shea Moisture
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Neutrogena
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. Fekkai
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. Nature's Protent
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. Shiseido
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. Living Proof
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. Calily
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. COMPANY 11
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook
