Market Overview:
The global non-tracking search market is expected to grow at a CAGR of xx% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing use of search engines for online activities such as social media, advertising, and others. Additionally, the growing demand for privacy and security is also fueling the growth of this market. However, lack of awareness about non-tracking search engines among users is restraining the growth of this market. The global non-tracking search engine market can be segmented on the basis of type into search engine, meta search, and others. The meta search segment is expected to grow at a higher CAGR during the forecast period from 2018 to 2030 owing to its ability to provide comprehensive results from multiple sources simultaneously. On the basis of application, social media accounted for majority share in 2017 and is projected to maintain its dominance duringthe forecast period due toof high adoption rate among users worldwide.
Product Definition:
Non-tracking search is a method of searching the internet that does not collect or store user data. It is important because it protect users' privacy by preventing companies from tracking their search activity.
Search Engine:
A search engine is a computer program that searches the Internet for information. The Google search engine is the most popular example of a search engine. A typical commercial web site may also include a search box, usually located at the bottom of the page, which allows visitors to enter queries and receive responses from other sites that provide relevant information.
Meta Search:
Meta search is a method to find information using tags or categories in the content of the web pages. Meta search works on the basis that a computer program looks for particular words or expressions that it expects to find on a page and then searches through all the other pages which have similar content for those words.
Application Insights:
The social media segment dominated the global non-tracking search market in 2017. This can be attributed to the increasing usage of social media platforms by companies and individuals for their online marketing and advertising campaigns. The use of social media channels has become a necessity for all organizations and businesses to reach out to their target audiences efficiently. However, companies are concerned about negative impacts on their brands due to improper handling of customer data by third-party applications used for marketing purposes on various websites such as Facebook, YouTube, Instagram etc. Thus, companies are opting for non-tracking search solutions that do not collect any personal information from users or websites visited by them without permission or knowledge.
Non-trackers help in avoiding cookies which is an important part of digital privacy protection since they cannot track user¢â‚¬â„¢s internet activity after being deleted/deactivated from the browser settings (incognito mode).
Regional Analysis:
North America dominated the global market in 2017. The region is expected to maintain its position over the forecast period. This can be attributed to early adoption of internet and mobile phones, high disposable income, and extensive use of search engines by consumers for research purposes as well as for finding information about products and services offered by various companies. Moreover, presence of prominent players such as Google Inc., Microsoft Corporation, Baidu Inc., Yandex LLC; in this region has fueled growth of the regional market significantly.
Growth Factors:
- Increased focus on privacy and data security by consumers – as awareness of the tracking and profiling of users’ behavior grows, there is an increased demand for search engines that do not track user activity.
- Proliferation of mobile devices – with more people using smartphones and other mobile devices to access the internet, there is a greater demand for non-tracking search engines that can be used on the go.
- Emergence of new search engines – as more people become aware of the tracking issue, they are looking for alternative search engines that do not track user data.
- Increased use of ad blockers – as more people install ad blockers to protect their privacy, they are also less likely to use search engines that track their activity in order to deliver targeted ads.
- Growing concern over online censorship and surveillance – with governments around the world increasingly monitoring online activity, there is a growing demand for private, non-trackingsearch engines that can help protect users’ privacy
Scope Of The Report
Report Attributes
Report Details
Report Title
Non-tracking Search Market Research Report
By Type
Search Engine, Meta Search,
By Application
Social Media, Advertising, Others,
By Companies
Qwant, Duckduckgo, Startpage, Peekier, Oscobo, Mojeek, Swisscows, DogeDoge, WolframAlpha,
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
232
Number of Tables & Figures
163
Customization Available
Yes, the report can be customized as per your need.
Global Non-tracking Search Market Report Segments:
The global Non-tracking Search market is segmented on the basis of:
Types
Search Engine, Meta Search,
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Social Media, Advertising, Others,
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Qwant
- Duckduckgo
- Startpage
- Peekier
- Oscobo
- Mojeek
- Swisscows
- DogeDoge
- WolframAlpha
Highlights of The Non-tracking Search Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Search Engine
- Meta Search
- By Application:
- Social Media
- Advertising
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Non-tracking Search Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Non-tracking search is a type of search that does not track the results of your query. This means that the search engine will not keep track of which pages on the web contain links to your specific query.
Some of the key players operating in the non-tracking search market are Qwant, Duckduckgo, Startpage, Peekier, Oscobo, Mojeek, Swisscows, DogeDoge, WolframAlpha.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Non-tracking Search Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Non-tracking Search Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Non-tracking Search Market - Supply Chain
4.5. Global Non-tracking Search Market Forecast
4.5.1. Non-tracking Search Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Non-tracking Search Market Size (000 Units) and Y-o-Y Growth
4.5.3. Non-tracking Search Market Absolute $ Opportunity
5. Global Non-tracking Search Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Non-tracking Search Market Size and Volume Forecast by Type
5.3.1. Search Engine
5.3.2. Meta Search
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Non-tracking Search Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Non-tracking Search Market Size and Volume Forecast by Application
6.3.1. Social Media
6.3.2. Advertising
6.3.3. Others
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Non-tracking Search Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Non-tracking Search Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Non-tracking Search Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Non-tracking Search Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Non-tracking Search Demand Share Forecast, 2019-2026
9. North America Non-tracking Search Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Non-tracking Search Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Non-tracking Search Market Size and Volume Forecast by Application
9.4.1. Social Media
9.4.2. Advertising
9.4.3. Others
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Non-tracking Search Market Size and Volume Forecast by Type
9.7.1. Search Engine
9.7.2. Meta Search
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Non-tracking Search Demand Share Forecast, 2019-2026
10. Latin America Non-tracking Search Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Non-tracking Search Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Non-tracking Search Market Size and Volume Forecast by Application
10.4.1. Social Media
10.4.2. Advertising
10.4.3. Others
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Non-tracking Search Market Size and Volume Forecast by Type
10.7.1. Search Engine
10.7.2. Meta Search
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Non-tracking Search Demand Share Forecast, 2019-2026
11. Europe Non-tracking Search Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Non-tracking Search Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Non-tracking Search Market Size and Volume Forecast by Application
11.4.1. Social Media
11.4.2. Advertising
11.4.3. Others
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Non-tracking Search Market Size and Volume Forecast by Type
11.7.1. Search Engine
11.7.2. Meta Search
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Non-tracking Search Demand Share, 2019-2026
12. Asia Pacific Non-tracking Search Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Non-tracking Search Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Non-tracking Search Market Size and Volume Forecast by Application
12.4.1. Social Media
12.4.2. Advertising
12.4.3. Others
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Non-tracking Search Market Size and Volume Forecast by Type
12.7.1. Search Engine
12.7.2. Meta Search
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Non-tracking Search Demand Share, 2019-2026
13. Middle East & Africa Non-tracking Search Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Non-tracking Search Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Non-tracking Search Market Size and Volume Forecast by Application
13.4.1. Social Media
13.4.2. Advertising
13.4.3. Others
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Non-tracking Search Market Size and Volume Forecast by Type
13.7.1. Search Engine
13.7.2. Meta Search
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Non-tracking Search Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Non-tracking Search Market: Market Share Analysis
14.2. Non-tracking Search Distributors and Customers
14.3. Non-tracking Search Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. Qwant
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Duckduckgo
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Startpage
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Peekier
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Oscobo
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. Mojeek
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. Swisscows
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. DogeDoge
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. WolframAlpha
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10.
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. COMPANY 11
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook
