Industry Growth Insights published a new data on “Programmatic Marketing and Advertising Market”. The research report is titled “Programmatic Marketing and Advertising Market research by Types (RTB, Programmatic, Programmatic Marketing and Advertisin), By Applications (Emerging Industries, Traditional Industries), By Players/Companies Marin Software, MediaMath, Wordstream, Choozle, Flashtalking, Adwords, Acquisio, DATAXU, Sizmek, The Trade Desk, Yahoo Gemini, Quantcast Advertise, Adobe Media Optimizer, Facebook Business, Programmatic Marketing and Advertisin”.
Scope Of The Report
Report Attributes
Report Details
Report Title
Programmatic Marketing and Advertising Market Research Report
By Type
RTB, Programmatic, Programmatic Marketing and Advertisin
By Application
Emerging Industries, Traditional Industries
By Companies
Marin Software, MediaMath, Wordstream, Choozle, Flashtalking, Adwords, Acquisio, DATAXU, Sizmek, The Trade Desk, Yahoo Gemini, Quantcast Advertise, Adobe Media Optimizer, Facebook Business, Programmatic Marketing and Advertisin
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
245
Number of Tables & Figures
172
Customization Available
Yes, the report can be customized as per your need.
Global Programmatic Marketing and Advertising Market Report Segments:
The global Programmatic Marketing and Advertising market is segmented on the basis of:
Types
RTB, Programmatic, Programmatic Marketing and Advertisin
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Emerging Industries, Traditional Industries
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Marin Software
- MediaMath
- Wordstream
- Choozle
- Flashtalking
- Adwords
- Acquisio
- DATAXU
- Sizmek
- The Trade Desk
- Yahoo Gemini
- Quantcast Advertise
- Adobe Media Optimizer
- Facebook Business
- Programmatic Marketing and Advertisin
Highlights of The Programmatic Marketing and Advertising Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- RTB
- Programmatic
- Programmatic Marketing and Advertisin
- By Application:
- Emerging Industries
- Traditional Industries
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Programmatic Marketing and Advertising Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Programmatic marketing and advertising is a way of using technology to automate the buying and selling of advertising space. It allows marketers to target specific audiences with more precision, saving time and money in the process.
Some of the major players in the programmatic marketing and advertising market are Marin Software, MediaMath, Wordstream, Choozle, Flashtalking, Adwords, Acquisio, DATAXU, Sizmek, The Trade Desk, Yahoo Gemini, Quantcast Advertise, Adobe Media Optimizer, Facebook Business, Programmatic Marketing and Advertisin.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Programmatic Marketing and Advertising Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Programmatic Marketing and Advertising Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Programmatic Marketing and Advertising Market - Supply Chain
4.5. Global Programmatic Marketing and Advertising Market Forecast
4.5.1. Programmatic Marketing and Advertising Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Programmatic Marketing and Advertising Market Size (000 Units) and Y-o-Y Growth
4.5.3. Programmatic Marketing and Advertising Market Absolute $ Opportunity
5. Global Programmatic Marketing and Advertising Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Programmatic Marketing and Advertising Market Size and Volume Forecast by Type
5.3.1. RTB
5.3.2. Programmatic
5.3.3. Programmatic Marketing and Advertisin
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Programmatic Marketing and Advertising Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Programmatic Marketing and Advertising Market Size and Volume Forecast by Application
6.3.1. Emerging Industries
6.3.2. Traditional Industries
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Programmatic Marketing and Advertising Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Programmatic Marketing and Advertising Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Programmatic Marketing and Advertising Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Programmatic Marketing and Advertising Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Programmatic Marketing and Advertising Demand Share Forecast, 2019-2026
9. North America Programmatic Marketing and Advertising Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Programmatic Marketing and Advertising Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Programmatic Marketing and Advertising Market Size and Volume Forecast by Application
9.4.1. Emerging Industries
9.4.2. Traditional Industries
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Programmatic Marketing and Advertising Market Size and Volume Forecast by Type
9.7.1. RTB
9.7.2. Programmatic
9.7.3. Programmatic Marketing and Advertisin
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Programmatic Marketing and Advertising Demand Share Forecast, 2019-2026
10. Latin America Programmatic Marketing and Advertising Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Programmatic Marketing and Advertising Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Programmatic Marketing and Advertising Market Size and Volume Forecast by Application
10.4.1. Emerging Industries
10.4.2. Traditional Industries
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Programmatic Marketing and Advertising Market Size and Volume Forecast by Type
10.7.1. RTB
10.7.2. Programmatic
10.7.3. Programmatic Marketing and Advertisin
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Programmatic Marketing and Advertising Demand Share Forecast, 2019-2026
11. Europe Programmatic Marketing and Advertising Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Programmatic Marketing and Advertising Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Programmatic Marketing and Advertising Market Size and Volume Forecast by Application
11.4.1. Emerging Industries
11.4.2. Traditional Industries
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Programmatic Marketing and Advertising Market Size and Volume Forecast by Type
11.7.1. RTB
11.7.2. Programmtic
11.7.3. Programmatic Marketing and Advertisin
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Programmatic Marketing and Advertising Demand Share, 2019-2026
12. Asia Pacific Programmatic Marketing and Advertising Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Programmatic Marketing and Advertising Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Programmatic Marketing and Advertising Market Size and Volume Forecast by Application
12.4.1. Emerging Industries
12.4.2. Traditional Industries
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Programmatic Marketing and Advertising Market Size and Volume Forecast by Type
12.7.1. RTB
12.7.2. Programmatic
12.7.3. Programmatic Marketing and Advertisin
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Programmatic Marketing and Advertising Demand Share, 2019-2026
13. Middle East & Africa Programmatic Marketing and Advertising Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Programmatic Marketing and Advertising Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Programmatic Marketing and Advertising Market Size and Volume Forecast by Application
13.4.1. Emerging Industries
13.4.2. Traditional Industries
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Programmatic Marketing and Advertising Market Size and Volume Forecast by Type
13.7.1. RTB
13.7.2. Programmatic
13.7.3. Programmatic Marketing and Advertisin
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Programmatic Marketing and Advertising Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Programmatic Marketing and Advertising Market: Market Share Analysis
14.2. Programmatic Marketing and Advertising Distributors and Customers
14.3. Programmatic Marketing and Advertising Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. Marin Software
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. MediaMath
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Wordstream
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Choozle
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Flashtalking
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. Adwords
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. Acquisio
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. DATAXU
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. Sizmek
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. The Trade Desk
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. Yahoo Gemini
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. Quantcast Advertise
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. Adobe Media Optimizer
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. Facebook Business
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. Programmatic Marketing and Advertisin
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook