The global sales enablement platform market is expected to grow from USD 3.5 billion in 2018 to USD 7.2 billion by 2030, at a CAGR of 12.8% during the forecast period. The market is driven by the increasing need for sales enablement platforms in order to improve customer engagement and increase revenue generation, as well as the growing adoption of cloud-based solutions for sales enablement platforms. Cloud-based solutions are expected to dominate the market with an estimated share of 80% in 2018 and are projected to grow at a CAGR of 13% during the forecast period, owing to their cost-effective nature and ease of deployment across various industries.
Some Of The Growth Factors Of This Market:
- The Sales Enablement Platform market is driven by the need for better customer engagement and improved sales performance.
- Increasing adoption of cloud-based solutions in the enterprise segment will drive the growth of this market during the forecast period.
- Increasing demand for Sales Enablement Platforms from SMEs will also drive this market during the forecast period, as they are more cost-sensitive than large enterprises and are looking for affordable solutions to improve their sales performance and customer engagement levels.
- Increasing adoption of mobile devices in enterprises will also drive this market, as it provides an opportunity to engage with customers on a personal level through mobile apps or SMS messages.
Industry Growth Insights published a new data on “Sales Enablement Platform Market”. The research report is titled “Sales Enablement Platform Market research by Types (Cloud Based, On-premises, Cloud Based occupies the largest market share segment, accounting for 80%, and has the fastest growth, Sales Enablement Platfor), By Applications (SMEs, Large Enterprises, SMEs occupies the largest market share segment, accounting for 50.35%), By Players/Companies SAP, Bigtincan, Upland Software, Showpad, Seismic, Highspot, Accent Technologies, ClearSlide, Brainshark, Quark, ClientPoint, Qorus Software, Pitcher, Mediafly, Rallyware, MindTickle, Qstream, ConnectLeader, Altify, Mindmatrix, Raven360, SoloFire, Sales Enablement Platfor”.
Scope Of The Report
Report Attributes
Report Details
Report Title
Sales Enablement Platform Market Research Report
By Type
Cloud Based, On-premises, Cloud Based occupies the largest market share segment, accounting for 80%, and has the fastest growth, Sales Enablement Platfor
By Application
SMEs, Large Enterprises, SMEs occupies the largest market share segment, accounting for 50.35%
By Companies
SAP, Bigtincan, Upland Software, Showpad, Seismic, Highspot, Accent Technologies, ClearSlide, Brainshark, Quark, ClientPoint, Qorus Software, Pitcher, Mediafly, Rallyware, MindTickle, Qstream, ConnectLeader, Altify, Mindmatrix, Raven360, SoloFire, Sales Enablement Platfor
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
248
Number of Tables & Figures
174
Customization Available
Yes, the report can be customized as per your need.
Global Sales Enablement Platform Market Report Segments:
The global Sales Enablement Platform market is segmented on the basis of:
Types
Cloud Based, On-premises, Cloud Based occupies the largest market share segment, accounting for 80%, and has the fastest growth, Sales Enablement Platfor
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
SMEs, Large Enterprises, SMEs occupies the largest market share segment, accounting for 50.35%
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- SAP
- Bigtincan
- Upland Software
- Showpad
- Seismic
- Highspot
- Accent Technologies
- ClearSlide
- Brainshark
- Quark
- ClientPoint
- Qorus Software
- Pitcher
- Mediafly
- Rallyware
- MindTickle
- Qstream
- ConnectLeader
- Altify
- Mindmatrix
- Raven360
- SoloFire
- Sales Enablement Platfor
Highlights of The Sales Enablement Platform Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cloud Based
- On-premises
- Cloud Based occupies the largest market share segment, accounting for 80%, and has the fastest growth
- Sales Enablement Platfor
- By Application:
- SMEs
- Large Enterprises
- SMEs occupies the largest market share segment, accounting for 50.35%
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Sales Enablement Platform Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
A Sales Enablement Platform (SEO) is a software application that helps businesses improve their online visibility and sales performance. It can help with things like optimizing website content, creating effective search engine marketing campaigns, and building an email list.
Some of the key players operating in the sales enablement platform market are SAP, Bigtincan, Upland Software, Showpad, Seismic, Highspot, Accent Technologies, ClearSlide, Brainshark, Quark, ClientPoint, Qorus Software, Pitcher, Mediafly, Rallyware, MindTickle, Qstream, ConnectLeader, Altify, Mindmatrix, Raven360, SoloFire, Sales Enablement Platfor.
The sales enablement platform market is expected to grow at a compound annual growth rate of 12.8%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Sales Enablement Platform Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Sales Enablement Platform Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Sales Enablement Platform Market - Supply Chain
4.5. Global Sales Enablement Platform Market Forecast
4.5.1. Sales Enablement Platform Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Sales Enablement Platform Market Size (000 Units) and Y-o-Y Growth
4.5.3. Sales Enablement Platform Market Absolute $ Opportunity
5. Global Sales Enablement Platform Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Sales Enablement Platform Market Size and Volume Forecast by Type
5.3.1. Cloud Based
5.3.2. On-premises
5.3.3. Cloud Based occupies the largest market share segment, accounting for 80%, and has the fastest growth
5.3.4. Sales Enablement Platfor
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Sales Enablement Platform Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Sales Enablement Platform Market Size and Volume Forecast by Application
6.3.1. SMEs
6.3.2. Large Enterprises
6.3.3. SMEs occupies the largest market share segment, accounting for 50.35%
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Sales Enablement Platform Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Sales Enablement Platform Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Sales Enablement Platform Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Sales Enablement Platform Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Sales Enablement Platform Demand Share Forecast, 2019-2026
9. North America Sales Enablement Platform Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Sales Enablement Platform Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Sales Enablement Platform Market Size and Volume Forecast by Application
9.4.1. SMEs
9.4.2. Large Enterprises
9.4.3. SMEs occupies the largest market share segment, accounting for 50.35%
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Sales Enablement Platform Market Size and Volume Forecast by Type
9.7.1. Cloud Based
9.7.2. On-premises
9.7.3. Cloud Based occupies the largest market share segment, accounting for 80%, and has the fastest growth
9.7.4. Sales Enablement Platfor
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Sales Enablement Platform Demand Share Forecast, 2019-2026
10. Latin America Sales Enablement Platform Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Sales Enablement Platform Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Sales Enablement Platform Market Size and Volume Forecast by Application
10.4.1. SMEs
10.4.2. Large Enterprises
10.4.3. SMEs occupies the largest market share segment, accounting for 50.35%
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Sales Enablement Platform Market Size and Volume Forecast by Type
10.7.1. Cloud Based
10.7.2. On-premises
10.7.3. Cloud Based occupies the largest market share segment, accounting for 80%, and has the fastest growth
10.7.4. Sales Enablement Platfor
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Sales Enablement Platform Demand Share Forecast, 2019-2026
11. Europe Sales Enablement Platform Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Sales Enablement Platform Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Sales Enablement Platform Market Size and Volume Forecast by Application
11.4.1. SMEs
11.4.2. Large Enterprises
11.4.3. SMEs occupies the largest market share segment, accounting for 50.35%
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Sales Enablement Platform Market Size and Volume Forecast by Type
11.7.1. Cloud Based
11.7.2. On-premises
11.7.3. Cloud Based occupies the largest market share segment, accounting for 80%, and has the fastest growth
11.7.4. Sales Enablement Platfor
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Sales Enablement Platform Demand Share, 2019-2026
12. Asia Pacific Sales Enablement Platform Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Sales Enablement Platform Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Sales Enablement Platform Market Size and Volume Forecast by Application
12.4.1. SMEs
12.4.2. Large Enterprises
12.4.3. SMEs occupies the largest market share segment, accounting for 50.35%
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Sales Enablement Platform Market Size and Volume Forecast by Type
12.7.1. Cloud Based
12.7.2. On-premises
12.7.3. Cloud Based occupies the largest market share segment, accounting for 80%, and has the fastest growth
12.7.4. Sales Enablement Platfor
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Sales Enablement Platform Demand Share, 2019-2026
13. Middle East & Africa Sales Enablement Platform Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Sales Enablement Platform Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Sales Enablement Platform Market Size and Volume Forecast by Application
13.4.1. SMEs
13.4.2. Large Enterprises
13.4.3. SMEs occupies the largest market share segment, accounting for 50.35%
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Sales Enablement Platform Market Size and Volume Forecast by Type
13.7.1. Cloud Based
13.7.2. On-premises
13.7.3. Cloud Based occupies the largest market share segment, accounting for 80%, and has the fastest growth
13.7.4. Sales Enablement Platfor
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Sales Enablement Platform Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Sales Enablement Platform Market: Market Share Analysis
14.2. Sales Enablement Platform Distributors and Customers
14.3. Sales Enablement Platform Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. SAP
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Bigtincan
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Upland Software
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Showpad
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Seismic
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. Highspot
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. Accent Technologies
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. ClearSlide
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. Brainshark
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. Quark
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. ClientPoint
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. Qorus Software
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. Pitcher
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. Mediafly
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. Rallyware
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. MindTickle
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. Qstream
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. ConnectLeader
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. Altify
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. Mindmatrix
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook