Market Overview:
The global toddler cereals market is expected to grow at a CAGR of 5.8% during the forecast period 2018-2030. The growth in the market can be attributed to various factors such as an increase in disposable income, rising awareness about the benefits of toddler cereals, and an increase in the number of working mothers. Based on type, rice-based infant cereals are expected to dominate the global toddler cereals market during the forecast period. This can be attributed to their high nutritional value and easy digestibility.
Product Definition:
Toddler Cereals are cereal varieties that have been specifically designed for toddlers. They are typically low in sugar and sodium, and high in fiber and nutrients. Toddler Cereals can help introduce toddlers to the taste of grains, as well as provide them with essential vitamins and minerals needed for healthy growth.
Rice-Based Infant Cereals:
Rice-based infant cereals are a rich source of carbohydrates and provide essential nutrients to the growing toddlers. These products have high nutritional value as compared to other conventional cereals owing to the presence of numerous vitamins, minerals, proteins, and healthy oils. Rice cereal is an excellent source for fiber intake as it helps in lowering bad cholesterol levels and improving digestive health.
Wheat-Based Infant Cereals:
Wheat-based infant cereals are designed for infants who cannot have rice or other cereal grains as their diet. These products are made from wheat, which is a part of the cereal grass family. The consumption of these cereals by infants helps them in gaining the nutritional value they need to grow and develop healthily.
These products can be used as an alternative to rice or other grain based baby foods that contain high starch content.
Application Insights:
Online toddler cereals retailing dominated the global market in 2017. The growth of online retailing for infant and kid products can be attributed to various factors such as increasing working-class population, growing income levels, changing consumer lifestyle, and rising demand for convenience goods. Moreover, companies such as Kellogg Co.; General Mills; Post Foods; Quinoa International N.V.; and Gerber Products Co., have introduced new products specifically designed for toddlers that are sold through online channels only.
The store-based retailing segment is expected to grow at a significant rate during the forecast period owing to increased penetration of supermarkets in developing countries like India and China along with high urbanization rates across several countries worldwide including the U.S., Germany, Brazil France Italy Spain Russia etcetera resulting in increased product availability at affordable prices which is likely to propel demand over the next few years (see Figure 1).
Regional Analysis:
North America dominated the global toddler cereals market in 2017. The region is expected to witness a considerable growth rate of 3.9% from 2018 to 2030 owing to growing concerns regarding healthy eating habits among children, increasing availability and accessibility of various types of breakfast cereals, and rising awareness about nutritious food products among consumers.
Asia Pacific is anticipated to be the fastest-growing regional market over the forecast period due to changing consumer lifestyle along with increasing disposable income levels in developing countries such as China and India. Moreover, new product launches are also expected to drive demand for different flavors of cereal grains across this region during the forecast period from 2018 to 2030 timeframe.
Growth Factors:
- Increasing number of working mothers: The number of working mothers is increasing globally, which is driving the demand for toddler cereals as they are convenient and easy to prepare breakfast options.
- Growing awareness about the benefits of toddler cereals: There is a growing awareness among parents about the benefits of toddler cereals such as improved cognitive development, better nutrient absorption, and stronger immune system. This is leading to an increase in demand for these products.
- Rising disposable income: A rise in disposable income has led to an increase in spending on food items, including toddler cereals. This is providing a boost to the market growth.
- Innovative product offerings by key players: Key players are launching innovative product offerings in order to attract more consumers and expand their market share. This is helping to drive market growth further.
Scope Of The Report
Report Attributes
Report Details
Report Title
Toddler Cereals Market Research Report
By Type
Rice-Based Infant Cereals, Wheat-Based Infant Cereals, Oatmeal, Barley-Based Infant Cereals, Others
By Application
Store-Based Retailing, Online Retailing
By Companies
Earth's Best, Wockhardt, Nestle, Nutidar, Kendal Nutricare, DANA Dairy, J. Heinz, NurturMe, Happy Baby, Gerber, WutsupBaby
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
237
Number of Tables & Figures
166
Customization Available
Yes, the report can be customized as per your need.
Global Toddler Cereals Market Report Segments:
The global Toddler Cereals market is segmented on the basis of:
Types
Rice-Based Infant Cereals, Wheat-Based Infant Cereals, Oatmeal, Barley-Based Infant Cereals, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Store-Based Retailing, Online Retailing
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Earth's Best
- Wockhardt
- Nestle
- Nutidar
- Kendal Nutricare
- DANA Dairy
- J. Heinz
- NurturMe
- Happy Baby
- Gerber
- WutsupBaby
Highlights of The Toddler Cereals Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Rice-Based Infant Cereals
- Wheat-Based Infant Cereals
- Oatmeal
- Barley-Based Infant Cereals
- Others
- By Application:
- Store-Based Retailing
- Online Retailing
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Toddler Cereals Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Toddler cereals are a type of breakfast cereal designed specifically for young children. They typically contain smaller amounts of sugar and calories than adult cereals, and often include vitamins, minerals, and other nutrients that are important for development.
Some of the key players operating in the toddler cereals market are Earth's Best, Wockhardt, Nestle, Nutidar, Kendal Nutricare, DANA Dairy, J. Heinz, NurturMe, Happy Baby, Gerber, WutsupBaby.
The toddler cereals market is expected to grow at a compound annual growth rate of 5.8%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Toddler Cereals Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Toddler Cereals Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Toddler Cereals Market - Supply Chain
4.5. Global Toddler Cereals Market Forecast
4.5.1. Toddler Cereals Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Toddler Cereals Market Size (000 Units) and Y-o-Y Growth
4.5.3. Toddler Cereals Market Absolute $ Opportunity
5. Global Toddler Cereals Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Toddler Cereals Market Size and Volume Forecast by Type
5.3.1. Rice-Based Infant Cereals
5.3.2. Wheat-Based Infant Cereals
5.3.3. Oatmeal
5.3.4. Barley-Based Infant Cereals
5.3.5. Others
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Toddler Cereals Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Toddler Cereals Market Size and Volume Forecast by Application
6.3.1. Store-Based Retailing
6.3.2. Online Retailing
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Toddler Cereals Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Toddler Cereals Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Toddler Cereals Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Toddler Cereals Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Toddler Cereals Demand Share Forecast, 2019-2026
9. North America Toddler Cereals Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Toddler Cereals Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Toddler Cereals Market Size and Volume Forecast by Application
9.4.1. Store-Based Retailing
9.4.2. Online Retailing
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Toddler Cereals Market Size and Volume Forecast by Type
9.7.1. Rice-Based Infant Cereals
9.7.2. Wheat-Based Infant Cereals
9.7.3. Oatmeal
9.7.4. Barley-Based Infant Cereals
9.7.5. Others
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Toddler Cereals Demand Share Forecast, 2019-2026
10. Latin America Toddler Cereals Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Toddler Cereals Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Toddler Cereals Market Size and Volume Forecast by Application
10.4.1. Store-Based Retailing
10.4.2. Online Retailing
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Toddler Cereals Market Size and Volume Forecast by Type
10.7.1. Rice-Based Infant Cereals
10.7.2. Wheat-Based Infant Cereals
10.7.3. Oatmeal
10.7.4. Barley-Based Infant Cereals
10.7.5. Others
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Toddler Cereals Demand Share Forecast, 2019-2026
11. Europe Toddler Cereals Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Toddler Cereals Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Toddler Cereals Market Size and Volume Forecast by Application
11.4.1. Store-Based Retailing
11.4.2. Online Retailing
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Toddler Cereals Market Size and Volume Forecast by Type
11.7.1. Rice-Based Infant Cereals
11.7.2. Wheat-Based Infant Cereals
11.7.3. Oatmeal
11.7.4. Barley-Based Infant Cereals
11.7.5. Others
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Toddler Cereals Demand Share, 2019-2026
12. Asia Pacific Toddler Cereals Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Toddler Cereals Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Toddler Cereals Market Size and Volume Forecast by Application
12.4.1. Store-Based Retailing
12.4.2. Online Retailing
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Toddler Cereals Market Size and Volume Forecast by Type
12.7.1. Rice-Based Infant Cereals
12.7.2. Wheat-Based Infant Cereals
12.7.3. Oatmeal
12.7.4. Barley-Based Infant Cereals
12.7.5. Others
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Toddler Cereals Demand Share, 2019-2026
13. Middle East & Africa Toddler Cereals Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Toddler Cereals Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Toddler Cereals Market Size and Volume Forecast by Application
13.4.1. Store-Based Retailing
13.4.2. Online Retailing
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Toddler Cereals Market Size and Volume Forecast by Type
13.7.1. Rice-Based Infant Cereals
13.7.2. Wheat-Based Infant Cereals
13.7.3. Oatmeal
13.7.4. Barley-Based Infant Cereals
13.7.5. Others
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Toddler Cereals Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Toddler Cereals Market: Market Share Analysis
14.2. Toddler Cereals Distributors and Customers
14.3. Toddler Cereals Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. Earth's Best
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Wockhardt
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Nestle
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Nutidar
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Kendal Nutricare
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. DANA Dairy
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. J. Heinz
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. NurturMe
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. Happy Baby
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. Gerber
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. WutsupBaby
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook
