Latest Update: Impact of current COVID-19 situation has been considered in this report while making the analysis.
Global Toddlers Toothpastes Market by Type (Fruit Flavor, Non Flavor, Other), By Application (1-2 Years Old, 3-4 Years Old, 5-6 Years Old) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030-report

Global Toddlers Toothpastes Market by Type (Fruit Flavor, Non Flavor, Other), By Application (1-2 Years Old, 3-4 Years Old, 5-6 Years Old) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030

Report ID: 129867 3300 Consumer Goods 377 233 Pages 4.6 (47)

Market Overview:

The global toddlers toothpastes market is expected to grow at a CAGR of 5.8% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing awareness about oral hygiene and rising demand for natural and organic products. In addition, the growing trend of using toothpaste for children aged 1-6 years is also contributing to the growth of this market. Based on type, the global toddlers toothpastes market can be segmented into fruit flavor, non flavor, and other types. The fruit flavor segment is expected to account for a major share of the global toddlers toothpastes market in 2018 owing to its popularity among parents and children alike. Based on application, the global toddlers toothpastes market can be divided into 1-2 years old, 3-4 years old, and 5-6 years old segments.

Global Toddlers Toothpastes Industry Outlook

Product Definition:

Toddlers toothpastes are specifically designed for toddlers who are learning to brush their teeth. They have a lower fluoride content than adult toothpastes, and often come in flavors that children will enjoy. Toddlers toothpastes help to clean teeth and remove plaque, and can also help to prevent cavities.

Fruit Flavor:

Fruit flavor is a taste that is given to the product due to its natural content of fruits. It can be obtained from any fruit or vegetable and it gives the product a healthy look as well as makes it attractive for kids. The major factor responsible for its growth in toothpaste market is, it acts as an effective cleaning agent which removes plaque easily from teeth and also provides fresh breath at the same time.

Non Flavor:

Non flavor and it's usage in toddlers toothpastes market is used to prevent oral diseases such as tooth decay, bad breath, oral cancer and periodontal disease. The product also prevents dental caries which are caused by poor diet, acid reflux or diabetes. Most of the time children are more prone to these diseases due to their inability to control saliva pH level and intake of sugar which leads to cavity formation.

Application Insights:

By application, the market is segmented into 1-2 years old, 3-4 years old and 5-6 years old. The demand for the product among 1-2 year olds is expected to be high as compared to other age groups owing to increasing awareness about oral hygiene among parents. In addition, growing preference for using natural products that have no side effects will drive growth over the forecast period.

The demand for toothpaste amongst 3-4 year olds is expected to grow at a significant rate over the forecast period owing to rising incidences of dental caries and cavities in children this age group across various regions of the world. Growing awareness regarding oral hygiene coupled with changing lifestyle will boost product consumption amongst this age group in near future.

The demand for toothpaste amongst 5 - 6 year olds is expectedto witness moderate growthoverthe next six years due by growing incidence of dental caries.

Regional Analysis:

North America dominated the global toddler toothpastes market in 2017. The region is expected to maintain its position during the forecast period. This can be attributed to increasing awareness among parents regarding oral hygiene and healthy teeth development in children. In addition, growing number of specialty stores catering to baby needs will help boost demand for toddler toothpaste products over the next eight years.

Asia Pacific is anticipated to witness significant growth over the forecast period owing to rising disposable income and improving standard of living especially in developing countries such as India, China, Bangladesh, Pakistan.

Growth Factors:

  • Increasing awareness about the importance of oral hygiene and preventive dental care among parents.
  • Growing demand for natural and organic toddler toothpastes products.
  • Rising incidence of dental cavities and other oral health problems in toddlers.
  • Availability of a wide variety of toddler toothpastes products in the market catering to different needs and preferences of consumers.

Scope Of The Report

Report Attributes

Report Details

Report Title

Toddlers Toothpastes Market Research Report

By Type

Fruit Flavor, Non Flavor, Other

By Application

1-2 Years Old, 3-4 Years Old, 5-6 Years Old

By Companies

Procter & Gamble, Colgate, Little Tree, B&B, Weleda, Babyganics, Mondizen, Chicco, NUK Baby Products

Regions Covered

North America, Europe, APAC, Latin America, MEA

Base Year


Historical Year

2019 to 2020 (Data from 2010 can be provided as per availability)

Forecast Year


Number of Pages


Number of Tables & Figures


Customization Available

Yes, the report can be customized as per your need.

Global Toddlers Toothpastes Market Report Segments:

The global Toddlers Toothpastes market is segmented on the basis of:


Fruit Flavor, Non Flavor, Other

The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.


1-2 Years Old, 3-4 Years Old, 5-6 Years Old

The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.

Some of the companies that are profiled in this report are:

  1. Procter & Gamble
  2. Colgate
  3. Little Tree
  4. B&B
  5. Weleda
  6. Babyganics
  7. Mondizen
  8. Chicco
  9. NUK Baby Products

Global Toddlers Toothpastes Market Overview

Highlights of The Toddlers Toothpastes Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2030.
  5. Developments and trends in the market.
  6. By Type:

    1. Fruit Flavor
    2. Non Flavor
    3. Other
  1. By Application:

    1. 1-2 Years Old
    2. 3-4 Years Old
    3. 5-6 Years Old
  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Toddlers Toothpastes Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.

Regional Analysis

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • Latin America

Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.

The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.

How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
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  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
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Global Toddlers Toothpastes Market Statistics

8 Reasons to Buy This Report

  1. Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
  2. Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
  3. Implemented Robust Methodology to Prepare the Report
  4. Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
  5. Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
  6. Provides Information About the Top-winning Strategies Implemented by Industry Players.
  7. In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
  8. Customization of the Report Available

Frequently Asked Questions?

Toddlers toothpastes are specifically designed to clean teeth and gums. They usually contain fluoride, which helps to prevent cavities.

Some of the major players in the toddlers toothpastes market are Procter & Gamble, Colgate, Little Tree, B&B, Weleda, Babyganics, Mondizen, Chicco, NUK Baby Products.

The toddlers toothpastes market is expected to register a CAGR of 5.8%.

1. Executive Summary

2. Assumptions and Acronyms Used

3. Research Methodology

4. Toddlers Toothpastes Market Overview
   4.1. Introduction
      4.1.1. Market Taxonomy
      4.1.2. Market Definition
   4.2. Macro-Economic Factors
      4.2.1. Industry Outlook
   4.3. Toddlers Toothpastes Market Dynamics
      4.3.1. Market Drivers
      4.3.2. Market Restraints
      4.3.3. Opportunity
      4.3.4. Market Trends
   4.4. Toddlers Toothpastes Market - Supply Chain
   4.5. Global Toddlers Toothpastes Market Forecast
      4.5.1. Toddlers Toothpastes Market Size (US$ Mn) and Y-o-Y Growth
      4.5.2. Toddlers Toothpastes Market Size (000’ Units) and Y-o-Y Growth
      4.5.3. Toddlers Toothpastes Market Absolute $ Opportunity

5. Global Toddlers Toothpastes Market Analysis and Forecast by Type
   5.1. Market Trends
   5.2. Introduction
      5.2.1. Basis Point Share (BPS) Analysis by Type
      5.2.2. Y-o-Y Growth Projections by Type
   5.3. Toddlers Toothpastes Market Size and Volume Forecast by Type
      5.3.1. Fruit Flavor
      5.3.2. Non Flavor
      5.3.3. Other
   5.4. Absolute $ Opportunity Assessment by Type
   5.5. Market Attractiveness/Growth Potential Analysis by Type

6. Global Toddlers Toothpastes Market Analysis and Forecast by Application
   6.1. Market Trends
   6.2. Introduction
      6.2.1. Basis Point Share (BPS) Analysis by Application
      6.2.2. Y-o-Y Growth Projections by Application
   6.3. Toddlers Toothpastes Market Size and Volume Forecast by Application
      6.3.1. 1-2 Years Old
      6.3.2. 3-4 Years Old
      6.3.3. 5-6 Years Old
   6.4. Absolute $ Opportunity Assessment by Application
   6.5. Market Attractiveness/Growth Potential Analysis by Application

7. Global Toddlers Toothpastes Market Analysis and Forecast by Sales Channel
   7.1. Market Trends
   7.2. Introduction
      7.2.1. Basis Point Share (BPS) Analysis by Sales Channel 
      7.2.2. Y-o-Y Growth Projections by Sales Channel
   7.3. Toddlers Toothpastes Market Size and Volume Forecast by Sales Channel 
      7.3.1. Manufacturer/Distributor/Service Provider
      7.3.2. Aftermarket
   7.4. Absolute $ Opportunity Assessment by Sales Channel
   7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel

8. Global Toddlers Toothpastes Market Analysis and Forecast by Region
   8.1. Market Trends
   8.2. Introduction
      8.2.1. Basis Point Share (BPS) Analysis by Region
      8.2.2. Y-o-Y Growth Projections by Region
   8.3. Toddlers Toothpastes Market Size and Volume Forecast by Region
      8.3.1. North America
      8.3.2. Latin America
      8.3.3. Europe
      8.3.4. Asia Pacific
      8.3.5. Middle East and Africa (MEA)
   8.4. Absolute $ Opportunity Assessment by Region
   8.5. Market Attractiveness/Growth Potential Analysis by Region
   8.6. Global Toddlers Toothpastes Demand Share Forecast, 2019-2029

9. North America Toddlers Toothpastes Market Analysis and Forecast
   9.1. Introduction
      9.1.1. Basis Point Share (BPS) Analysis by Country
      9.1.2. Y-o-Y Growth Projections by Country
   9.2. North America Toddlers Toothpastes Market Size and Volume Forecast by Country
      9.2.1. U.S.
      9.2.2. Canada
   9.3. Absolute $ Opportunity Assessment by Country
   9.4. North America Toddlers Toothpastes Market Size and Volume Forecast by Application
      9.4.1. 1-2 Years Old
      9.4.2. 3-4 Years Old
      9.4.3. 5-6 Years Old
   9.5. Basis Point Share (BPS) Analysis by Application
   9.6. Y-o-Y Growth Projections by Application
   9.7. North America Toddlers Toothpastes Market Size and Volume Forecast by Type
      9.7.1. Fruit Flavor
      9.7.2. Non Flavor
      9.7.3. Other
   9.8. Basis Point Share (BPS) Analysis by Type
   9.9. Y-o-Y Growth Projections by Type
   9.10. Market Attractiveness/Growth Potential Analysis
      9.10.1. By Country
      9.10.2. By Product Type
      9.10.3. By Application
      9.10.4. By Sales Channel
   9.11. North America Toddlers Toothpastes Demand Share Forecast, 2019-2029

10. Latin America Toddlers Toothpastes Market Analysis and Forecast
   10.1. Introduction
      10.1.1. Basis Point Share (BPS) Analysis by Country
      10.1.2. Y-o-Y Growth Projections by Country
      10.1.3. Latin America Average Pricing Analysis
   10.2. Latin America Toddlers Toothpastes Market Size and Volume Forecast by Country
      10.2.1. Brazil
      10.2.2. Mexico
      10.2.3. Rest of Latin America
   10.3. Absolute $ Opportunity Assessment by Country
   10.4. Latin America Toddlers Toothpastes Market Size and Volume Forecast by Application
      10.4.1. 1-2 Years Old
      10.4.2. 3-4 Years Old
      10.4.3. 5-6 Years Old
   10.5. Basis Point Share (BPS) Analysis by Application
   10.6. Y-o-Y Growth Projections by Application
   10.7. Latin America Toddlers Toothpastes Market Size and Volume Forecast by Type
      10.7.1. Fruit Flavor
      10.7.2. Non Flavor
      10.7.3. Other
   10.8. Basis Point Share (BPS) Analysis by Type
   10.9. Y-o-Y Growth Projections by Type
   10.10. Market Attractiveness/Growth Potential Analysis
      10.10.1. By Country
      10.10.2. By Product Type
      10.10.3. By Application
      10.10.4. By Sales Channel
   10.11. Latin America Toddlers Toothpastes Demand Share Forecast, 2019-2029

11. Europe Toddlers Toothpastes Market Analysis and Forecast
   11.1. Introduction
      11.1.1. Basis Point Share (BPS) Analysis by Country
      11.1.2. Y-o-Y Growth Projections by Country
      11.1.3. Europe Average Pricing Analysis
   11.2. Europe Toddlers Toothpastes Market Size and Volume Forecast by Country
      11.2.1. Germany
      11.2.2. France
      11.2.3. Italy
      11.2.4. U.K.
      11.2.5. Spain
      11.2.6. Russia
      11.2.7. Rest of Europe
   11.3. Absolute $ Opportunity Assessment by Country
   11.4. Europe Toddlers Toothpastes Market Size and Volume Forecast by Application
      11.4.1. 1-2 Years Old
      11.4.2. 3-4 Years Old
      11.4.3. 5-6 Years Old
   11.5. Basis Point Share (BPS) Analysis by Application
   11.6. Y-o-Y Growth Projections by Application
   11.7. Europe Toddlers Toothpastes Market Size and Volume Forecast by Type
      11.7.1. Fruit Flavor
      11.7.2. Non Flavor
      11.7.3. Other
   11.8. Basis Point Share (BPS) Analysis by Type
   11.9. Y-o-Y Growth Projections by Type
   11.10. Market Attractiveness/Growth Potential Analysis
      11.10.1. By Country
      11.10.2. By Product Type
      11.10.3. By Application
      11.10.4. By Sales Channel
   11.11. Europe Toddlers Toothpastes Demand Share, 2019-2029

12. Asia Pacific Toddlers Toothpastes Market Analysis and Forecast
   12.1. Introduction
      12.1.1. Basis Point Share (BPS) Analysis by Country
      12.1.2. Y-o-Y Growth Projections by Country
      12.1.3. Asia Pacific Average Pricing Analysis
   12.2. Asia Pacific Toddlers Toothpastes Market Size and Volume Forecast by Country
      12.2.1. China
      12.2.2. Japan
      12.2.3. South Korea
      12.2.4. India
      12.2.5. Australia
      12.2.6. Rest of Asia Pacific (APAC)
   12.3. Absolute $ Opportunity Assessment by Country
   12.4. Asia Pacific Toddlers Toothpastes Market Size and Volume Forecast by Application
      12.4.1. 1-2 Years Old
      12.4.2. 3-4 Years Old
      12.4.3. 5-6 Years Old
   12.5. Basis Point Share (BPS) Analysis by Application
   12.6. Y-o-Y Growth Projections by Application
   12.7. Asia Pacific Toddlers Toothpastes Market Size and Volume Forecast by Type
      12.7.1. Fruit Flavor
      12.7.2. Non Flavor
      12.7.3. Other
   12.8. Basis Point Share (BPS) Analysis by Type
   12.9. Y-o-Y Growth Projections by Type
   12.10. Market Attractiveness/Growth Potential Analysis
      12.10.1. By Country
      12.10.2. By Product Type
      12.10.3. By Application
      12.10.4. By Sales Channel
   12.11. Asia Pacific Toddlers Toothpastes Demand Share, 2019-2029

13. Middle East & Africa Toddlers Toothpastes Market Analysis and Forecast
   13.1. Introduction
      13.1.1. Basis Point Share (BPS) Analysis by Country
      13.1.2. Y-o-Y Growth Projections by Country
      13.1.3. Asia Pacific Average Pricing Analysis
   13.2. Middle East & Africa Toddlers Toothpastes Market Size and Volume Forecast by Country
      13.2.1. Saudi Arabia
      13.2.2. South Africa
      13.2.3. UAE
      13.2.4. Rest of Middle East & Africa (MEA)
   13.3. Absolute $ Opportunity Assessment by Country
   13.4. Middle East & Africa Toddlers Toothpastes Market Size and Volume Forecast by Application
      13.4.1. 1-2 Years Old
      13.4.2. 3-4 Years Old
      13.4.3. 5-6 Years Old
   13.5. Basis Point Share (BPS) Analysis by Application
   13.6. Y-o-Y Growth Projections by Application
   13.7. Middle East & Africa Toddlers Toothpastes Market Size and Volume Forecast by Type
      13.7.1. Fruit Flavor
      13.7.2. Non Flavor
      13.7.3. Other
   13.8. Basis Point Share (BPS) Analysis by Type
   13.9. Y-o-Y Growth Projections by Type
   13.10. Market Attractiveness/Growth Potential Analysis
      13.10.1. By Country
      13.10.2. By Product Type
      13.10.3. By Application
      13.10.4. By Sales Channel
   13.11. Middle East & Africa Toddlers Toothpastes Demand Share, 2019-2029

14. Competition Landscape
   14.1. Global Toddlers Toothpastes Market: Market Share Analysis
   14.2. Toddlers Toothpastes Distributors and Customers
   14.3. Toddlers Toothpastes Market: Competitive Dashboard
   14.4. Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      14.4.1. Procter & Gamble Overview Financials Developments Strategic Outlook
      14.4.2. Colgate Overview Financials Developments Strategic Outlook
      14.4.3. Little Tree Overview Financials Developments Strategic Outlook
      14.4.4. B&B Overview Financials Developments Strategic Outlook
      14.4.5. Weleda Overview Financials Developments Strategic Outlook
      14.4.6. Babyganics Overview Financials Developments Strategic Outlook
      14.4.7. Mondizen Overview Financials Developments Strategic Outlook
      14.4.8. Chicco Overview Financials Developments Strategic Outlook
      14.4.9. NUK Baby Products Overview Financials Developments Strategic Outlook
      14.4.10. COMPANY 10 Overview Financials Developments Strategic Outlook
      14.4.11. COMPANY 11 Overview Financials Developments Strategic Outlook
      14.4.12. COMPANY 12 Overview Financials Developments Strategic Outlook
      14.4.13. COMPANY 13 Overview Financials Developments Strategic Outlook
      14.4.14. COMPANY 14 Overview Financials Developments Strategic Outlook
      14.4.15. COMPANY 15 Overview Financials Developments Strategic Outlook
      14.4.16. COMPANY 16 Overview Financials Developments Strategic Outlook
      14.4.17. COMPANY 17 Overview Financials Developments Strategic Outlook
      14.4.18. COMPANY 18 Overview Financials Developments Strategic Outlook
      14.4.19. COMPANY 19 Overview Financials Developments Strategic Outlook
      14.4.20. COMPANY 20 Overview Financials Developments Strategic Outlook

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