Market Overview:
The global transparent display market is expected to grow at a CAGR of XX% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for transparent displays in mobile devices, wearable computing, retail applications, and building-related applications. North America is expected to hold the largest share of the global transparent display market in 2018 owing to technological advancements and early adoption of new technologies in this region. Asia Pacific is projected to be the fastest-growing region during the forecast period due to rising disposable income and growing demand for advanced technology products in countries such as China and Japan.
Product Definition:
A transparent display is a display that enables users to see through the device. This type of display can be used for a variety of purposes, including viewing information while working on another task and displaying advertisements or other information that does not require user interaction. The importance of transparent displays lies in their ability to provide users with additional functionality and convenience.
LCD:
Liquid Crystal Display (LCD) is a two-dimensional display technology that controls light in the liquid crystal by using the effect of an electric field on a transparent plastic or glass substrate. LCDs are available in various sizes and shapes, from small screens used on mobile phones to large displays used for advertising billboards. The technology has been evolving for more than three decades, with developments leading to larger and more efficient panels.
OLED:
OLED is Organic Light Emitting Diode display technology. It is used in many electronic devices such as mobile phones, televisions, computer monitors and so on. OLED can be used for various applications due to its properties such as high contrast ratio, fast response time and high resolution.
Application Insights:
The market is segmented by application into mobile displays, wearable computing, retail applications, building-related applications and others. The other segment includes transparent display used in digital signage and automotive applications. The Other segment held the largest share of over 40% in 2017 owing to its increasing adoption in digital signage across hotels, corporate offices and airports among other public places. Digital signage uses are also on the rise at shopping malls as well as various retail stores to provide information about products displayed on screens or tills directly to customers along with their purchases. This technology is expected to gain traction over the forecast period owing to its ability provide enhanced customer experience while shopping or visiting a store for both personal use as well as commercial purposes which will drive demand further over the coming years.
Regional Analysis:
North America is expected to be the largest market for transparent displays owing to the presence of a large number of industry players and increased adoption in various applications. The region accounted for over 30% revenue share in 2016 and is anticipated to grow at a significant rate over the forecast period. Increasing use cases such as wearable devices, building-related information systems, mobile devices are projected to drive regional growth.
Asia Pacific is estimated to be one of the fastest growing regions with a CAGR exceeding 10% from 2017 to 2030 due its increasing use in retail applications and consumer electronics products such as smartphones and laptops among others. Japan has been observed adopting these technologies at an early stage which has led it being one of the major markets contributing towards high product demand across this region. Additionally, China has also adopted these technologies very soon after Japan leading it being another major contributor towards global transparent display market growth across this region since 2012 when they were first introduced by Samsung Electronics Co., Ltd (SMIC).
Growth Factors:
- Increasing demand for transparent displays in the retail sector for product promotion and branding purposes
- Growing demand from the automotive sector for head-up displays and instrument clusters
- Increasing use of transparent displays in advertising and signage applications
- Proliferation of digital signage networks across various industries
- Rising demand for transparent OLED displays
Scope Of The Report
Report Attributes
Report Details
Report Title
Transparent Display Market Research Report
By Type
LCD, OLED, E-Paper
By Application
Mobile Displays, Wearable computing, Retail applications, Building-related Applications, Other
By Companies
Samsung, Panasonic, LG, Sony, Jingdongfang, SharpÂ
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
241
Number of Tables & Figures
169
Customization Available
Yes, the report can be customized as per your need.
Global Transparent Display Market Report Segments:
The global Transparent Display market is segmented on the basis of:
Types
LCD, OLED, E-Paper
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Mobile Displays, Wearable computing, Retail applications, Building-related Applications, Other
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Samsung
- Panasonic
- LG
- Sony
- Jingdongfang
- SharpÂ
Highlights of The Transparent Display Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- LCD
- OLED
- E-Paper
- By Application:
- Mobile Displays
- Wearable computing
- Retail applications
- Building-related Applications
- Other
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Transparent Display Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Transparent Display is a technology that allows users to see the contents of an app or document on the screen without having to open it. This can be helpful for people who have trouble reading small text or for people who want to keep their work area clean.
Some of the key players operating in the transparent display market are Samsung, Panasonic, LG, Sony, Jingdongfang, Sharp‚Â .
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Transparent Display Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Transparent Display Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Transparent Display Market - Supply Chain
4.5. Global Transparent Display Market Forecast
4.5.1. Transparent Display Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Transparent Display Market Size (000 Units) and Y-o-Y Growth
4.5.3. Transparent Display Market Absolute $ Opportunity
5. Global Transparent Display Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Transparent Display Market Size and Volume Forecast by Type
5.3.1. LCD
5.3.2. OLED
5.3.3. E-Paper
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Transparent Display Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Transparent Display Market Size and Volume Forecast by Application
6.3.1. Mobile Displays
6.3.2. Wearable computing
6.3.3. Retail applications
6.3.4. Building-related Applications
6.3.5. Other
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Transparent Display Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Transparent Display Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Transparent Display Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Transparent Display Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Transparent Display Demand Share Forecast, 2019-2026
9. North America Transparent Display Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Transparent Display Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Transparent Display Market Size and Volume Forecast by Application
9.4.1. Mobile Displays
9.4.2. Wearable computing
9.4.3. Retail applications
9.4.4. Building-related Applications
9.4.5. Other
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Transparent Display Market Size and Volume Forecast by Type
9.7.1. LCD
9.7.2. OLED
9.7.3. E-Paper
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Transparent Display Demand Share Forecast, 2019-2026
10. Latin America Transparent Display Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Transparent Display Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Transparent Display Market Size and Volume Forecast by Application
10.4.1. Mobile Displays
10.4.2. Wearable computing
10.4.3. Retail applications
10.4.4. Building-related Applications
10.4.5. Other
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Transparent Display Market Size and Volume Forecast by Type
10.7.1. LCD
10.7.2. OLED
10.7.3. E-Paper
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Transparent Display Demand Share Forecast, 2019-2026
11. Europe Transparent Display Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Transparent Display Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Transparent Display Market Size and Volume Forecast by Application
11.4.1. Mobile Displays
11.4.2. Wearable computing
11.4.3. Retail applications
11.4.4. Building-related Applications
11.4.5. Other
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Transparent Display Market Size and Volume Forecast by Type
11.7.1. LCD
11.7.2. OLED
11.7.3. E-Paper
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Transparent Display Demand Share, 2019-2026
12. Asia Pacific Transparent Display Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Transparent Display Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Transparent Display Market Size and Volume Forecast by Application
12.4.1. Mobile Displays
12.4.2. Wearable computing
12.4.3. Retail applications
12.4.4. Building-related Applications
12.4.5. Other
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Transparent Display Market Size and Volume Forecast by Type
12.7.1. LCD
12.7.2. OLED
12.7.3. E-Paper
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Transparent Display Demand Share, 2019-2026
13. Middle East & Africa Transparent Display Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Transparent Display Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Transparent Display Market Size and Volume Forecast by Application
13.4.1. Mobile Displays
13.4.2. Wearable computing
13.4.3. Retail applications
13.4.4. Building-related Applications
13.4.5. Other
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Transparent Display Market Size and Volume Forecast by Type
13.7.1. LCD
13.7.2. OLED
13.7.3. E-Paper
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Transparent Display Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Transparent Display Market: Market Share Analysis
14.2. Transparent Display Distributors and Customers
14.3. Transparent Display Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. Samsung
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Panasonic
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. LG
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Sony
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Jingdongfang
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. Sharp
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. COMPANY7
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. COMPANY8
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. COMPANY9
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. COMPANY 10
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. COMPANY 11
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook