Latest Update: Impact of current COVID-19 situation has been considered in this report while making the analysis.
Global Whiskey Market by Type (Scotch Whisky, US Whiskey, Canadian Whiskey, Irish Whiskey, Other Whiskey), By Application (Household Application, Commercial Application) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030-report

Global Whiskey Market by Type (Scotch Whisky, US Whiskey, Canadian Whiskey, Irish Whiskey, Other Whiskey), By Application (Household Application, Commercial Application) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030

Report ID: 153690 3300 Food & Beverages 377 238 Pages 5 (34)
                                          

Market Overview:


The global whiskey market is expected to reach a value of USD XX million by 2030, registering a CAGR of X.X% during the forecast period 2018-2030. The growth in the market can be attributed to various factors such as rising demand for premium whiskey, increasing disposable income, and growing young population. On the basis of type, Scotch whisky dominates the global whiskey market with a share of more than 50%. This is followed by US whiskey and Canadian whiskey. On account of its unique flavor profile and smoothness, Scotch whisky is gaining popularity among consumers across the globe. Irish Whiskey is also witnessing high demand due to its distinctive taste and traditional production methods employed in Ireland. Other whiskeys such as Japanese Whisky are also gaining traction owing to their unique flavor profiles and aging processes. On the basis of application, household applications dominate the global whiskey market with a share close to 60%. This can be attributed to rising consumer preference for premium whiskeys over other alcoholic beverages for home consumption purposes.


Global Whiskey Industry Outlook


Product Definition:


Whiskey is a distilled alcoholic beverage made from fermented grain mash. The variations in production lead to different types of whiskey, including bourbon, rye, and malt. Whiskey is typically aged in oak barrels for a minimum of three years.


Scotch Whisky:


Scotch Whisky is a type of whiskey which is produced in Scotland. It has been made for over 800 years and during that period many different types of grains have been used to produce it. The grain used makes a difference in the taste as well as price factor of the product. Some common grains are wheat, rye, barley and corn among others which are used by distilleries across Scotland to make scotch whisky.


US Whiskey:


The U.S. whiskey market size was valued at USD 14,11 million in 2016 and is expected to grow at a CAGR of XX% over the forecast period on account of rising demand for premium drinks with low alcohol content as they are less harmful to the liver and kidneys.


Increasing consumption by millennials owing to its taste.


Application Insights:


The commercial application segment dominated the global whiskey market, accounting for more than 70.0% share of the total revenue in 2017. The growth can be attributed to increasing demand from various bars and pubs across the world. On average, a bottle of scotch whisky costs around USD 50 which makes it an expensive product for most consumers who prefer cocktails over drinks that cost less than USD 20 each. However, there is a growing trend among young professionals to drink scotch whisky neat or with soda as it is cheaper and tastes better compared to other types of whiskey when mixed with cola or tonic water respectively. This trend will positively influence demand in coming years as many bars are now stocking these types of variants along with regular brands thereby contributing towards overall industry growth at a significant rate.


Regional Analysis:


North America dominated the global whiskey market in 2017, accounting for more than 35.0% of the total revenue share. The U.S., being one of the most influential countries across the globe, has a significant impact on various markets including fashion, music and food among others. As per a survey conducted by Whiskey Women Worldwide in 2018, out of 7 million women who drink whiskey globally only 3 million are from North America while 2 million are from Europe and rest come from Asia Pacific and other regions combined (excluding North America). This shows that there is an immense opportunity for growth for all types of whiskeys including scotch whisky, bourbon as well as Irish whiskey in this region especially amongst female drinkers aged between 21 to 35 years old category which forms majority consumer base in this region due to high influence & social media usage etc.).


Growth Factors:


  • Increasing demand from the emerging markets, especially in Asia Pacific region.
  • Rising disposable income of the consumers, which is resulting in increased spending on premium products.
  • Growing popularity of whiskey among the millennials as a result of its perceived health benefits and social status.
  • Proliferation of new brands and flavors that are attracting younger consumers to the category.

Scope Of The Report

Report Attributes

Report Details

Report Title

Whiskey Market Research Report

By Type

Scotch Whisky, US Whiskey, Canadian Whiskey, Irish Whiskey, Other Whiskey

By Application

Household Application, Commercial Application

By Companies

Diageo, Pernod Ricard, Allied Blenders & Distillers, William Grant & Sons, Brown Forman, John Distilleries, Beam Suntory, Radico Khaitan, Sazerac, Thai Beverage

Regions Covered

North America, Europe, APAC, Latin America, MEA

Base Year

2021

Historical Year

2019 to 2020 (Data from 2010 can be provided as per availability)

Forecast Year

2030

Number of Pages

238

Number of Tables & Figures

167

Customization Available

Yes, the report can be customized as per your need.


Global Whiskey Market Report Segments:

The global Whiskey market is segmented on the basis of:

Types

Scotch Whisky, US Whiskey, Canadian Whiskey, Irish Whiskey, Other Whiskey

The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.

Applications

Household Application, Commercial Application

The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.

Some of the companies that are profiled in this report are:

  1. Diageo
  2. Pernod Ricard
  3. Allied Blenders & Distillers
  4. William Grant & Sons
  5. Brown Forman
  6. John Distilleries
  7. Beam Suntory
  8. Radico Khaitan
  9. Sazerac
  10. Thai Beverage

Global Whiskey Market Overview


Highlights of The Whiskey Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2030.
  5. Developments and trends in the market.
  6. By Type:

    1. Scotch Whisky
    2. US Whiskey
    3. Canadian Whiskey
    4. Irish Whiskey
    5. Other Whiskey
  1. By Application:

    1. Household Application
    2. Commercial Application
  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Whiskey Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.

Regional Analysis

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • Latin America

Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.

The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.

How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

Global Whiskey Market Statistics

8 Reasons to Buy This Report

  1. Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
  2. Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
  3. Implemented Robust Methodology to Prepare the Report
  4. Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
  5. Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
  6. Provides Information About the Top-winning Strategies Implemented by Industry Players.
  7. In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
  8. Customization of the Report Available

Frequently Asked Questions?


Whiskey is a distilled beverage made from fermented mash of corn, rye, and barley.

Some of the major players in the whiskey market are Diageo, Pernod Ricard, Allied Blenders & Distillers, William Grant & Sons, Brown Forman, John Distilleries, Beam Suntory, Radico Khaitan, Sazerac, Thai Beverage.

                                            
1. Executive Summary

2. Assumptions and Acronyms Used

3. Research Methodology

4. Whiskey Market Overview
   4.1. Introduction
      4.1.1. Market Taxonomy
      4.1.2. Market Definition
   4.2. Macro-Economic Factors
      4.2.1. Industry Outlook
   4.3. Whiskey Market Dynamics
      4.3.1. Market Drivers
      4.3.2. Market Restraints
      4.3.3. Opportunity
      4.3.4. Market Trends
   4.4. Whiskey Market - Supply Chain
   4.5. Global Whiskey Market Forecast
      4.5.1. Whiskey Market Size (US$ Mn) and Y-o-Y Growth
      4.5.2. Whiskey Market Size (000’ Units) and Y-o-Y Growth
      4.5.3. Whiskey Market Absolute $ Opportunity

5. Global Whiskey Market Analysis and Forecast by Type
   5.1. Market Trends
   5.2. Introduction
      5.2.1. Basis Point Share (BPS) Analysis by Type
      5.2.2. Y-o-Y Growth Projections by Type
   5.3. Whiskey Market Size and Volume Forecast by Type
      5.3.1. Scotch Whisky
      5.3.2. US Whiskey
      5.3.3. Canadian Whiskey
      5.3.4. Irish Whiskey
      5.3.5. Other Whiskey
   5.4. Absolute $ Opportunity Assessment by Type
   5.5. Market Attractiveness/Growth Potential Analysis by Type

6. Global Whiskey Market Analysis and Forecast by Application
   6.1. Market Trends
   6.2. Introduction
      6.2.1. Basis Point Share (BPS) Analysis by Application
      6.2.2. Y-o-Y Growth Projections by Application
   6.3. Whiskey Market Size and Volume Forecast by Application
      6.3.1. Household Application
      6.3.2. Commercial Application
   6.4. Absolute $ Opportunity Assessment by Application
   6.5. Market Attractiveness/Growth Potential Analysis by Application

7. Global Whiskey Market Analysis and Forecast by Sales Channel
   7.1. Market Trends
   7.2. Introduction
      7.2.1. Basis Point Share (BPS) Analysis by Sales Channel 
      7.2.2. Y-o-Y Growth Projections by Sales Channel
   7.3. Whiskey Market Size and Volume Forecast by Sales Channel 
      7.3.1. Manufacturer/Distributor/Service Provider
      7.3.2. Aftermarket
   7.4. Absolute $ Opportunity Assessment by Sales Channel
   7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel

8. Global Whiskey Market Analysis and Forecast by Region
   8.1. Market Trends
   8.2. Introduction
      8.2.1. Basis Point Share (BPS) Analysis by Region
      8.2.2. Y-o-Y Growth Projections by Region
   8.3. Whiskey Market Size and Volume Forecast by Region
      8.3.1. North America
      8.3.2. Latin America
      8.3.3. Europe
      8.3.4. Asia Pacific
      8.3.5. Middle East and Africa (MEA)
   8.4. Absolute $ Opportunity Assessment by Region
   8.5. Market Attractiveness/Growth Potential Analysis by Region
   8.6. Global Whiskey Demand Share Forecast, 2019-2026

9. North America Whiskey Market Analysis and Forecast
   9.1. Introduction
      9.1.1. Basis Point Share (BPS) Analysis by Country
      9.1.2. Y-o-Y Growth Projections by Country
   9.2. North America Whiskey Market Size and Volume Forecast by Country
      9.2.1. U.S.
      9.2.2. Canada
   9.3. Absolute $ Opportunity Assessment by Country
   9.4. North America Whiskey Market Size and Volume Forecast by Application
      9.4.1. Household Application
      9.4.2. Commercial Application
   9.5. Basis Point Share (BPS) Analysis by Application
   9.6. Y-o-Y Growth Projections by Application
   9.7. North America Whiskey Market Size and Volume Forecast by Type
      9.7.1. Scotch Whisky
      9.7.2. US Whiskey
      9.7.3. Canadian Whiskey
      9.7.4. Irish Whiskey
      9.7.5. Other Whiskey
   9.8. Basis Point Share (BPS) Analysis by Type
   9.9. Y-o-Y Growth Projections by Type
   9.10. Market Attractiveness/Growth Potential Analysis
      9.10.1. By Country
      9.10.2. By Product Type
      9.10.3. By Application
      9.10.4. By Sales Channel
   9.11. North America Whiskey Demand Share Forecast, 2019-2026

10. Latin America Whiskey Market Analysis and Forecast
   10.1. Introduction
      10.1.1. Basis Point Share (BPS) Analysis by Country
      10.1.2. Y-o-Y Growth Projections by Country
      10.1.3. Latin America Average Pricing Analysis
   10.2. Latin America Whiskey Market Size and Volume Forecast by Country
      10.2.1. Brazil
      10.2.2. Mexico
      10.2.3. Rest of Latin America
   10.3. Absolute $ Opportunity Assessment by Country
   10.4. Latin America Whiskey Market Size and Volume Forecast by Application
      10.4.1. Household Application
      10.4.2. Commercial Application
   10.5. Basis Point Share (BPS) Analysis by Application
   10.6. Y-o-Y Growth Projections by Application
   10.7. Latin America Whiskey Market Size and Volume Forecast by Type
      10.7.1. Scotch Whisky
      10.7.2. US Whiskey
      10.7.3. Canadian Whiskey
      10.7.4. Irish Whiskey
      10.7.5. Other Whiskey
   10.8. Basis Point Share (BPS) Analysis by Type
   10.9. Y-o-Y Growth Projections by Type
   10.10. Market Attractiveness/Growth Potential Analysis
      10.10.1. By Country
      10.10.2. By Product Type
      10.10.3. By Application
      10.10.4. By Sales Channel
   10.11. Latin America Whiskey Demand Share Forecast, 2019-2026

11. Europe Whiskey Market Analysis and Forecast
   11.1. Introduction
      11.1.1. Basis Point Share (BPS) Analysis by Country
      11.1.2. Y-o-Y Growth Projections by Country
      11.1.3. Europe Average Pricing Analysis
   11.2. Europe Whiskey Market Size and Volume Forecast by Country
      11.2.1. Germany
      11.2.2. France
      11.2.3. Italy
      11.2.4. U.K.
      11.2.5. Spain
      11.2.6. Russia
      11.2.7. Rest of Europe
   11.3. Absolute $ Opportunity Assessment by Country
   11.4. Europe Whiskey Market Size and Volume Forecast by Application
      11.4.1. Household Application
      11.4.2. Commercial Application
   11.5. Basis Point Share (BPS) Analysis by Application
   11.6. Y-o-Y Growth Projections by Application
   11.7. Europe Whiskey Market Size and Volume Forecast by Type
      11.7.1. Scotch Whisky
      11.7.2. US Whiskey
      11.7.3. Canadian Whiskey
      11.7.4. Irish Whiskey
      11.7.5. Other Whiskey
   11.8. Basis Point Share (BPS) Analysis by Type
   11.9. Y-o-Y Growth Projections by Type
   11.10. Market Attractiveness/Growth Potential Analysis
      11.10.1. By Country
      11.10.2. By Product Type
      11.10.3. By Application
      11.10.4. By Sales Channel
   11.11. Europe Whiskey Demand Share, 2019-2026

12. Asia Pacific Whiskey Market Analysis and Forecast
   12.1. Introduction
      12.1.1. Basis Point Share (BPS) Analysis by Country
      12.1.2. Y-o-Y Growth Projections by Country
      12.1.3. Asia Pacific Average Pricing Analysis
   12.2. Asia Pacific Whiskey Market Size and Volume Forecast by Country
      12.2.1. China
      12.2.2. Japan
      12.2.3. South Korea
      12.2.4. India
      12.2.5. Australia
      12.2.6. Rest of Asia Pacific (APAC)
   12.3. Absolute $ Opportunity Assessment by Country
   12.4. Asia Pacific Whiskey Market Size and Volume Forecast by Application
      12.4.1. Household Application
      12.4.2. Commercial Application
   12.5. Basis Point Share (BPS) Analysis by Application
   12.6. Y-o-Y Growth Projections by Application
   12.7. Asia Pacific Whiskey Market Size and Volume Forecast by Type
      12.7.1. Scotch Whisky
      12.7.2. US Whiskey
      12.7.3. Canadian Whiskey
      12.7.4. Irish Whiskey
      12.7.5. Other Whiskey
   12.8. Basis Point Share (BPS) Analysis by Type
   12.9. Y-o-Y Growth Projections by Type
   12.10. Market Attractiveness/Growth Potential Analysis
      12.10.1. By Country
      12.10.2. By Product Type
      12.10.3. By Application
      12.10.4. By Sales Channel
   12.11. Asia Pacific Whiskey Demand Share, 2019-2026

13. Middle East & Africa Whiskey Market Analysis and Forecast
   13.1. Introduction
      13.1.1. Basis Point Share (BPS) Analysis by Country
      13.1.2. Y-o-Y Growth Projections by Country
      13.1.3. Asia Pacific Average Pricing Analysis
   13.2. Middle East & Africa Whiskey Market Size and Volume Forecast by Country
      13.2.1. Saudi Arabia
      13.2.2. South Africa
      13.2.3. UAE
      13.2.4. Rest of Middle East & Africa (MEA)
   13.3. Absolute $ Opportunity Assessment by Country
   13.4. Middle East & Africa Whiskey Market Size and Volume Forecast by Application
      13.4.1. Household Application
      13.4.2. Commercial Application
   13.5. Basis Point Share (BPS) Analysis by Application
   13.6. Y-o-Y Growth Projections by Application
   13.7. Middle East & Africa Whiskey Market Size and Volume Forecast by Type
      13.7.1. Scotch Whisky
      13.7.2. US Whiskey
      13.7.3. Canadian Whiskey
      13.7.4. Irish Whiskey
      13.7.5. Other Whiskey
   13.8. Basis Point Share (BPS) Analysis by Type
   13.9. Y-o-Y Growth Projections by Type
   13.10. Market Attractiveness/Growth Potential Analysis
      13.10.1. By Country
      13.10.2. By Product Type
      13.10.3. By Application
      13.10.4. By Sales Channel
   13.11. Middle East & Africa Whiskey Demand Share, 2019-2026

14. Competition Landscape
   14.1. Global Whiskey Market: Market Share Analysis
   14.2. Whiskey Distributors and Customers
   14.3. Whiskey Market: Competitive Dashboard
   14.4. Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      14.4.1. Diageo
         14.4.1.1. Overview
         14.4.1.2. Financials
         14.4.1.3. Developments
         14.4.1.4. Strategic Outlook
      14.4.2. Pernod Ricard
         14.4.2.1. Overview
         14.4.2.2. Financials
         14.4.2.3. Developments
         14.4.2.4. Strategic Outlook
      14.4.3. Allied Blenders & Distillers
         14.4.3.1. Overview
         14.4.3.2. Financials
         14.4.3.3. Developments
         14.4.3.4. Strategic Outlook
      14.4.4. William Grant & Sons
         14.4.4.1. Overview
         14.4.4.2. Financials
         14.4.4.3. Developments
         14.4.4.4. Strategic Outlook
      14.4.5. Brown Forman
         14.4.5.1. Overview
         14.4.5.2. Financials
         14.4.5.3. Developments
         14.4.5.4. Strategic Outlook
      14.4.6. John Distilleries
         14.4.6.1. Overview
         14.4.6.2. Financials
         14.4.6.3. Developments
         14.4.6.4. Strategic Outlook
      14.4.7. Beam Suntory
         14.4.7.1. Overview
         14.4.7.2. Financials
         14.4.7.3. Developments
         14.4.7.4. Strategic Outlook
      14.4.8. Radico Khaitan
         14.4.8.1. Overview
         14.4.8.2. Financials
         14.4.8.3. Developments
         14.4.8.4. Strategic Outlook
      14.4.9. Sazerac
         14.4.9.1. Overview
         14.4.9.2. Financials
         14.4.9.3. Developments
         14.4.9.4. Strategic Outlook
      14.4.10. Thai Beverage
         14.4.10.1. Overview
         14.4.10.2. Financials
         14.4.10.3. Developments
         14.4.10.4. Strategic Outlook
      14.4.11. COMPANY 11
         14.4.11.1. Overview
         14.4.11.2. Financials
         14.4.11.3. Developments
         14.4.11.4. Strategic Outlook
      14.4.12. COMPANY 12
         14.4.12.1. Overview
         14.4.12.2. Financials
         14.4.12.3. Developments
         14.4.12.4. Strategic Outlook
      14.4.13. COMPANY 13
         14.4.13.1. Overview
         14.4.13.2. Financials
         14.4.13.3. Developments
         14.4.13.4. Strategic Outlook
      14.4.14. COMPANY 14
         14.4.14.1. Overview
         14.4.14.2. Financials
         14.4.14.3. Developments
         14.4.14.4. Strategic Outlook
      14.4.15. COMPANY 15
         14.4.15.1. Overview
         14.4.15.2. Financials
         14.4.15.3. Developments
         14.4.15.4. Strategic Outlook
      14.4.16. COMPANY 16
         14.4.16.1. Overview
         14.4.16.2. Financials
         14.4.16.3. Developments
         14.4.16.4. Strategic Outlook
      14.4.17. COMPANY 17
         14.4.17.1. Overview
         14.4.17.2. Financials
         14.4.17.3. Developments
         14.4.17.4. Strategic Outlook
      14.4.18. COMPANY 18
         14.4.18.1. Overview
         14.4.18.2. Financials
         14.4.18.3. Developments
         14.4.18.4. Strategic Outlook
      14.4.19. COMPANY 19
         14.4.19.1. Overview
         14.4.19.2. Financials
         14.4.19.3. Developments
         14.4.19.4. Strategic Outlook
      14.4.20. COMPANY 20
         14.4.20.1. Overview
         14.4.20.2. Financials
         14.4.20.3. Developments
         14.4.20.4. Strategic Outlook

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