Market Overview:
The global yerba mate market is expected to grow at a CAGR of 6.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for organic yerba mate and rising awareness about its health benefits among consumers across the globe. In terms of type, the normal yerba mate segment is expected to dominate the global market in terms of revenue share during the forecast period. However, in terms of CAGR, the organic yerba mate segment is projected to register a higher growth rate than that of normal yerba mate over the forecast period.
Product Definition:
Yerba Mate (Ilex paraguariensis) is a tree that grows in the rainforest of South America. The leaves and twigs are dried, then ground into a powdery substance that is typically brewed into a tea. Yerba mate has been used for centuries as a natural source of energy and mental clarity.
Normal:
Normal is a term used in the Yerba mate industry to define the quality of leaves processed for extraction of caffeine. It is also known as green tea or herbal tea. The normal grade has less amount of caffeine than other grades and can be consumed by all types of people including pregnant women, children, elderly and those who are sensitive to caffeine.
The global market size was valued at USD 2 billion in 2015.
Organic:
Organic is a term used for products that are grown, manufactured or processed without the use of harmful chemicals such as pesticides, herbicides and fertilizers. Organic yerba mate is also free from artificial additives such as colors and sweeteners. The product has become increasingly popular among consumers across the globe owing to its health benefits coupled with no side effects associated with it.
Application Insights:
Below18 age group held the largest share of more than 50.0% in 2017. The consumption of yerba mate is generally higher in developing countries as compared to developed countries due to lack of awareness about the product and high availability at low prices. Moreover, increasing spending on products related to sports and fitness is also expected to boost demand over the forecast period.
The 18-30 age group segment accounted for a significant market share in 2017 owing to rising disposable income, changing lifestyle, consumer preference for organic products with natural ingredients and growing health consciousness among this demographic group.
Regional Analysis:
North America dominated the global market in 2017. The growing popularity of yerba mate in countries, such as the U.S., is driving demand for this product across North America. Furthermore, increasing awareness regarding health benefits coupled with a rise in disposable income levels are expected to drive growth over the forecast period.
Asia Pacific is anticipated to witness significant growth over the forecast period owing to rising consumer spending on tea and coffee products and an increase in per capita income levels of consumers leading to increased spending on premium beverages including yerba mate products across major markets including China and India.
Growth Factors:
- Increasing health awareness and growing demand for healthy alternatives to coffee and tea.
- Rising disposable income of the middle class in developing countries, especially in Latin America where Yerba Mate is most popular.
- Growing popularity of energy drinks and other functional beverages that contain Yerba Mate extract or powder as an ingredient.
- Increasing marketing efforts by yerba mate brands to promote the drink's health benefits and energizing effects.
- Expanding distribution channels for yerba mate products, including online retailing, specialty stores, and foodservice operators
Scope Of The Report
Report Attributes
Report Details
Report Title
Yerba Mate Market Research Report
By Type
Normal, Organic
By Application
Below18 age, 18-30 age, 30-50 age, Above50 age
By Companies
Las MarÃas, Amanda, Andresito, Molinos, Canarias, La Tranquera, Playadito, Santo Pipó, Lauro Raatz, Barão, Aguantadora, Kraus Yerba Mate, CBSe, Romance, Rosamonte, Selecta, La Virginia, Triunfo, Mate Factor, Wisdom Natural, ECOTEAS
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
233
Number of Tables & Figures
164
Customization Available
Yes, the report can be customized as per your need.
Global Yerba Mate Market Report Segments:
The global Yerba Mate market is segmented on the basis of:
Types
Normal, Organic
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Below18 age, 18-30 age, 30-50 age, Above50 age
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Las MarÃas
- Amanda
- Andresito
- Molinos
- Canarias
- La Tranquera
- Playadito
- Santo Pipó
- Lauro Raatz
- Barão
- Aguantadora
- Kraus Yerba Mate
- CBSe
- Romance
- Rosamonte
- Selecta
- La Virginia
- Triunfo
- Mate Factor
- Wisdom Natural
- ECOTEAS
Highlights of The Yerba Mate Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Normal
- Organic
- By Application:
- Below18 age
- 18-30 age
- 30-50 age
- Above50 age
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Yerba Mate Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Yerba Mate is a traditional tea from South America that is made from the leaves of the Ilex paraguariensis tree. The tea has a strong, bitter taste and is often used to improve concentration and energy levels.
Some of the key players operating in the yerba mate market are Las MarƒÂas, Amanda, Andresito, Molinos, Canarias, La Tranquera, Playadito, Santo PipƒÂ³, Lauro Raatz, BarƒÂ£o, Aguantadora, Kraus Yerba Mate, CBSe, Romance, Rosamonte, Selecta, La Virginia, Triunfo, Mate Factor, Wisdom Natural, ECOTEAS.
The yerba mate market is expected to register a CAGR of 6.5%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Yerba Mate Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Yerba Mate Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Yerba Mate Market - Supply Chain
4.5. Global Yerba Mate Market Forecast
4.5.1. Yerba Mate Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Yerba Mate Market Size (000 Units) and Y-o-Y Growth
4.5.3. Yerba Mate Market Absolute $ Opportunity
5. Global Yerba Mate Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Yerba Mate Market Size and Volume Forecast by Type
5.3.1. Normal
5.3.2. Organic
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Yerba Mate Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Yerba Mate Market Size and Volume Forecast by Application
6.3.1. Below18 age
6.3.2. 18-30 age
6.3.3. 30-50 age
6.3.4. Above50 age
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Yerba Mate Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Yerba Mate Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Yerba Mate Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Yerba Mate Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Yerba Mate Demand Share Forecast, 2019-2026
9. North America Yerba Mate Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Yerba Mate Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Yerba Mate Market Size and Volume Forecast by Application
9.4.1. Below18 age
9.4.2. 18-30 age
9.4.3. 30-50 age
9.4.4. Above50 age
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Yerba Mate Market Size and Volume Forecast by Type
9.7.1. Normal
9.7.2. Organic
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Yerba Mate Demand Share Forecast, 2019-2026
10. Latin America Yerba Mate Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Yerba Mate Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Yerba Mate Market Size and Volume Forecast by Application
10.4.1. Below18 age
10.4.2. 18-30 age
10.4.3. 30-50 age
10.4.4. Above50 age
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Yerba Mate Market Size and Volume Forecast by Type
10.7.1. Normal
10.7.2. Organic
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Yerba Mate Demand Share Forecast, 2019-2026
11. Europe Yerba Mate Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Yerba Mate Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Yerba Mate Market Size and Volume Forecast by Application
11.4.1. Below18 age
11.4.2. 18-30 age
11.4.3. 30-50 age
11.4.4. Above50 age
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Yerba Mate Market Size and Volume Forecast by Type
11.7.1. Normal
11.7.2. Organic
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Yerba Mate Demand Share, 2019-2026
12. Asia Pacific Yerba Mate Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Yerba Mate Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Yerba Mate Market Size and Volume Forecast by Application
12.4.1. Below18 age
12.4.2. 18-30 age
12.4.3. 30-50 age
12.4.4. Above50 age
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Yerba Mate Market Size and Volume Forecast by Type
12.7.1. Normal
12.7.2. Organic
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Yerba Mate Demand Share, 2019-2026
13. Middle East & Africa Yerba Mate Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Yerba Mate Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Yerba Mate Market Size and Volume Forecast by Application
13.4.1. Below18 age
13.4.2. 18-30 age
13.4.3. 30-50 age
13.4.4. Above50 age
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Yerba Mate Market Size and Volume Forecast by Type
13.7.1. Normal
13.7.2. Organic
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Yerba Mate Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Yerba Mate Market: Market Share Analysis
14.2. Yerba Mate Distributors and Customers
14.3. Yerba Mate Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. Las Marías
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Amanda
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Andresito
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Molinos
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Canarias
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. La Tranquera
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. Playadito
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. Santo Pipó
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. Lauro Raatz
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. Barão
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. Aguantadora
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. Kraus Yerba Mate
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. CBSe
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. Romance
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. Rosamonte
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. Selecta
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. La Virginia
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. Triunfo
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. Mate Factor
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. Wisdom Natural
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook
