The global location analytics market is expected to grow from USD 3.5 billion in 2018 to USD 7.2 billion by 2030, at a CAGR of 12.6% during the forecast period. The growth of this market can be attributed to the increasing demand for location analytics solutions in various industries such as risk management, emergency response management, customer experience management, remote monitoring, supply chain planning and optimization, sales and marketing optimization, predictive assets management and inventory management. Geocoding is one of the major types of location analytics that helps in identifying the geographical coordinates or address for a specific point on earth using latitude and longitude coordinates or street address information. Geocoding is used by organizations for various purposes such as determining customer locations for targeted marketing campaigns or locating emergency response teams during natural disasters like hurricanes or earthquakes. Geocoding also helps organizations determine their own locations so that they can plan their supply chains accordingly with respect to transportation costs and delivery times while minimizing risks associated with theft or damage during transit due to improper packaging etc, which are some other benefits offered by geocoding solutions. Reverse geocoding is another type of location analytics that helps identify an address from its geographical coordinates (latitude/longitude) using reverse geocoders which are software applications that convert latitude/longitude into street addresses based on a database containing all known addresses around the world with corresponding latitudes/longitudes stored therein; this type of solution has been gaining traction among organizations because it provides them with more accurate data about their customers’ locations than traditional methods like ZIP codes do since ZIP codes are not always accurate when it comes to pinpointing exact locations due to different postal service providers across countries etc, which leads us onto our next type: Data integration and extract transform load (ETL). Data integration ETL tools help organizations combine data from multiple sources into one place so that they can analyze it easily without having any issues related to compatibility between different databases; these tools also help companies extract data from legacy systems before loading them into new systems where they will be analyzed further using reporting visualization tools which provide insights about how well an organization’s business processes are performing through charts graphs etc, while also helping them visualize complex datasets through maps spatial analysis tools which allow users create maps based on geographic information stored within databases; finally there are thematic mapping tools which allow users create maps based on geographic information stored within databases but these maps have themes attached thereto such as population density per capita income levels etc, depending upon what kind of map you want created.
- Location analytics is a new and emerging market that has been growing rapidly in recent years.
- The location analytics market is expected to grow at a CAGR of over 30% from 2016-2020, with the total revenue for the market reaching $5 billion by 2020.
- The location analytics market is driven by factors such as increasing demand for real-time data, increasing need for accurate data, and increased use of mobile devices in business operations.
- Increasing demand for real-time data will drive the growth of this market as it will be necessary to provide accurate information on time to customers.
- Increased use of mobile devices in business operations will also drive the growth of this market as more companies are using these devices to collect data.
Industry Growth Insights published a new data on “Location Analytics Market”. The research report is titled “Location Analytics Market research by Types (Geocoding and Reverse Geocoding, Data Integration and Extract, Transform, and Load, Reporting and Visualization, Thematic Mapping and Spatial Analysis, Others, Location Analytic), By Applications (Risk Management, Emergency Response Management, Customer Experience Management, Remote Monitoring, Supply Chain Planning and Optimization, Sales and Marketing Optimization, Predictive Assets Management, Inventory Management, Others), By Players/Companies IBM Corporation, Microsoft Corporation, Cisco Systems, Inc., HP Enterprise Company, Google Inc., Oracle Corporation, SAP SE, SAS Institute Inc., Location Analytic”.
Scope Of The Report
Report Attributes
Report Details
Report Title
Location Analytics Market Research Report
By Type
Geocoding and Reverse Geocoding, Data Integration and Extract, Transform, and Load, Reporting and Visualization, Thematic Mapping and Spatial Analysis, Others, Location Analytic
By Application
Risk Management, Emergency Response Management, Customer Experience Management, Remote Monitoring, Supply Chain Planning and Optimization, Sales and Marketing Optimization, Predictive Assets Management, Inventory Management, Others
By Companies
IBM Corporation, Microsoft Corporation, Cisco Systems, Inc., HP Enterprise Company, Google Inc., Oracle Corporation, SAP SE, SAS Institute Inc., Location Analytic
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
243
Number of Tables & Figures
171
Customization Available
Yes, the report can be customized as per your need.
Global Location Analytics Market Report Segments:
The global Location Analytics market is segmented on the basis of:
Types
Geocoding and Reverse Geocoding, Data Integration and Extract, Transform, and Load, Reporting and Visualization, Thematic Mapping and Spatial Analysis, Others, Location Analytic
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Risk Management, Emergency Response Management, Customer Experience Management, Remote Monitoring, Supply Chain Planning and Optimization, Sales and Marketing Optimization, Predictive Assets Management, Inventory Management, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- IBM Corporation
- Microsoft Corporation
- Cisco Systems, Inc.
- HP Enterprise Company
- Google Inc.
- Oracle Corporation
- SAP SE
- SAS Institute Inc.
- Location Analytic
Highlights of The Location Analytics Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Geocoding and Reverse Geocoding
- Data Integration and Extract, Transform, and Load
- Reporting and Visualization
- Thematic Mapping and Spatial Analysis
- Others
- Location Analytic
- By Application:
- Risk Management
- Emergency Response Management
- Customer Experience Management
- Remote Monitoring
- Supply Chain Planning and Optimization
- Sales and Marketing Optimization
- Predictive Assets Management
- Inventory Management
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Location Analytics Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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- Correctly Positioning New Products
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- Product & Brand Management
- Channel & Customer Management
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Location analytics is a technology that helps businesses understand where their customers are and how they are using the companyu2019s products or services. This information can help companies improve customer engagement, marketing efforts, and business operations.
Some of the major players in the location analytics market are IBM Corporation, Microsoft Corporation, Cisco Systems, Inc., HP Enterprise Company, Google Inc., Oracle Corporation, SAP SE, SAS Institute Inc., Location Analytic.
The location analytics market is expected to register a CAGR of 12.6%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Location Analytics Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Location Analytics Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Location Analytics Market - Supply Chain
4.5. Global Location Analytics Market Forecast
4.5.1. Location Analytics Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Location Analytics Market Size (000 Units) and Y-o-Y Growth
4.5.3. Location Analytics Market Absolute $ Opportunity
5. Global Location Analytics Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Location Analytics Market Size and Volume Forecast by Type
5.3.1. Geocoding and Reverse Geocoding
5.3.2. Data Integration and Extract, Transform, and Load
5.3.3. Reporting and Visualization
5.3.4. Thematic Mapping and Spatial Analysis
5.3.5. Others
5.3.6. Location Analytic
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Location Analytics Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Location Analytics Market Size and Volume Forecast by Application
6.3.1. Risk Management
6.3.2. Emergency Response Management
6.3.3. Customer Experience Management
6.3.4. Remote Monitoring
6.3.5. Supply Chain Planning and Optimization
6.3.6. Sales and Marketing Optimization
6.3.7. Predictive Assets Management
6.3.8. Inventory Management
6.3.9. Others
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Location Analytics Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Location Analytics Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Location Analytics Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Location Analytics Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Location Analytics Demand Share Forecast, 2019-2026
9. North America Location Analytics Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Location Analytics Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Location Analytics Market Size and Volume Forecast by Application
9.4.1. Risk Management
9.4.2. Emergency Response Management
9.4.3. Customer Experience Management
9.4.4. Remote Monitoring
9.4.5. Supply Chain Planning and Optimization
9.4.6. Sales and Marketing Optimization
9.4.7. Predictive Assets Management
9.4.8. Inventory Management
9.4.9. Others
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Location Analytics Market Size and Volume Forecast by Type
9.7.1. Geocoding and Reverse Geocoding
9.7.2. Data Integration and Extract, Transform, and Load
9.7.3. Reporting and Visualization
9.7.4. Thematic Mapping and Spatial Analysis
9.7.5. Others
9.7.6. Location Analytic
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Location Analytics Demand Share Forecast, 2019-2026
10. Latin America Location Analytics Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Location Analytics Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Location Analytics Market Size and Volume Forecast by Application
10.4.1. Risk Management
10.4.2. Emergency Response Management
10.4.3. Customer Experience Management
10.4.4. Remote Monitoring
10.4.5. Supply Chain Planning and Optimization
10.4.6. Sales and Marketing Optimization
10.4.7. Predictive Assets Management
10.4.8. Inventory Management
10.4.9. Others
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Location Analytics Market Size and Volume Forecast by Type
10.7.1. Geocoding and Reverse Geocoding
10.7.2. Data Integration and Extract, Transform, and Load
10.7.3. Reporting and Visualization
10.7.4. Thematic Mapping and Spatial Analysis
10.7.5. Others
10.7.6. Location Analytic
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Location Analytics Demand Share Forecast, 2019-2026
11. Europe Location Analytics Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Location Analytics Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Location Analytics Market Size and Volume Forecast by Application
11.4.1. Risk Management
11.4.2. Emergency Response Management
11.4.3. Customer Experience Management
11.4.4. Remote Monitoring
11.4.5. Supply Chain Planning and Optimization
11.4.6. Sales and Marketing Optimization
11.4.7. Predictive Assets Management
11.4.8. Inventory Management
11.4.9. Others
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Location Analytics Market Size and Volume Forecast by Type
11.7.1. Geocoding and Reverse Geocoding
11.7.2. Data Integration and Extract, Transform, and Load
11.7.3. Reporting and Visualization
11.7.4. Thematic Mapping and Spatial Analysis
11.7.5. Others
11.7.6. Location Analytic
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Location Analytics Demand Share, 2019-2026
12. Asia Pacific Location Analytics Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Location Analytics Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Location Analytics Market Size and Volume Forecast by Application
12.4.1. Risk Management
12.4.2. Emergency Response Management
12.4.3. Customer Experience Management
12.4.4. Remote Monitoring
12.4.5. Supply Chain Planning and Optimization
12.4.6. Sales and Marketing Optimization
12.4.7. Predictive Assets Management
12.4.8. Inventory Management
12.4.9. Others
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Location Analytics Market Size and Volume Forecast by Type
12.7.1. Geocoding and Reverse Geocoding
12.7.2. Data Integration and Extract, Transform, and Load
12.7.3. Reporting and Visualization
12.7.4. Thematic Mapping and Spatial Analysis
12.7.5. Others
12.7.6. Location Analytic
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Location Analytics Demand Share, 2019-2026
13. Middle East & Africa Location Analytics Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Location Analytics Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Location Analytics Market Size and Volume Forecast by Application
13.4.1. Risk Management
13.4.2. Emergency Response Management
13.4.3. Customer Experience Management
13.4.4. Remote Monitoring
13.4.5. Supply Chain Planning and Optimization
13.4.6. Sales and Marketing Optimization
13.4.7. Predictive Assets Management
13.4.8. Inventory Management
13.4.9. Others
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Location Analytics Market Size and Volume Forecast by Type
13.7.1. Geocoding and Reverse Geocoding
13.7.2. Data Integration and Extract, Transform, and Load
13.7.3. Reporting and Visualization
13.7.4. Thematic Mapping and Spatial Analysis
13.7.5. Others
13.7.6. Location Analytic
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Location Analytics Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Location Analytics Market: Market Share Analysis
14.2. Location Analytics Distributors and Customers
14.3. Location Analytics Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. IBM Corporation
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Microsoft Corporation
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Cisco Systems, Inc.
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. HP Enterprise Company
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Google Inc.
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. Oracle Corporation
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. SAP SE
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. SAS Institute Inc.
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. Location Analytic
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. COMPANY 10
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. COMPANY 11
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials