Global Analytics Platform Market by Type (Cloud-Based, On-Premises), By Application (Government, Retail and eCommerce, Healthcare and Life Sciences, BFSI, Transportation and Logistics, Telecom and IT, Manufacturing, Others) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030

                                          

                                                                                       
Market Overview:

The global analytics platform market is expected to grow from USD 9.02 billion in 2018 to USD 21.01 billion by 2030, at a CAGR of 12.8% during the forecast period. The growth of the global analytics platform market can be attributed to the increasing demand for big data and advanced analytics solutions, growing need for real-time insights, and rising adoption of cloud-based analytics platforms. However, data privacy and security concerns may restrain the growth of the global analytics platform market to some extent during the forecast period. On basis on type, Cloud-Based segment is expected to hold largest share in Global Analytics Platform Market by 2030 owing higher adoption rate due its scalability & flexibility as compared On Premises type which are expensive with long implementation timeframes . On basis on application ,Government sector is expected have highest CAGR in Global Analytics Platform Market by 2030 followed BFSI sector .



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Product Definition:

An analytics platform is a software system that collects, stores and analyses data in order to understand and improve business performance. It can be used to track customer behaviour, measure website traffic or analyse marketing campaign results. The importance of analytics platforms lies in their ability to help businesses make better decisions by allowing them to see what is working and what isn’t.

Cloud-Based:

Cloud-based solutions are software-as-a-service (SaaS) applications that store data on the cloud and allow access to it through a web browser. The SaaS application is installed on the user device and provides all necessary services for effective operation of the system. Cloud computing has evolved as one of the most prominent technological trends in recent years, impacting almost every industry.

On-Premises:

On-premises is a term used for the software and hardware system that is installed at the customer's site. It can be used in two ways, either it means that all services are provided from within the organization itself or it can also mean that services are provided by third parties on contract basis. In any case, it refers to software and hardware systems which are located at a particular place within an organization's premises where all administration processes take place.

Application Insights:

The global analytics platform market has been segmented on the basis of application into government, retail and e-commerce, healthcare and life sciences, banking, financial services and insurance (BFSI), transportation and logistics, telecom IT and other industries. The BFSI sector is expected to emerge as a prominent segment over the forecast period owing to increasing demand for advanced analytics in various sectors such as risk management & compliance monitoring. Furthermore, growing penetration of digital technologies in the sector is anticipated to boost industry growth over the coming years.

The transportation & logistics industry has also witnessed significant growth due to developments such as digitization of documents for tracking shipments along with advanced analytics solutions that provide critical information regarding shipment movement including time duration between originator/shipper location and destination locations thus enabling efficient planning for future shipping schedules thereby driving demand across all platforms globally.

Regional Analysis:

The North American region accounted for the largest market share in 2016 and is expected to continue its dominance over the forecast period. The growth can be attributed to increasing investments in data analytics, technological advancements, and high adoption of cloud-based solutions. Moreover, presence of a large number of technology providers such as IBM Corporation; Google LLC; Microsoft Corporation; Salesforce.com Inc.; among others has contributed to regional growth.

Asia Pacific is anticipated to witness significant growth over the forecast period owing to increasing demand from developing countries such as India.

Growth Factors:

Increasing demand for big data and analytics services by businesses to make better decisions.
The need for organizations to have a single platform that can provide insights across the entire organization, from marketing and sales to finance and operations.
Rapid growth of cloud-based deployments of analytics platforms, which makes these platforms more accessible and affordable for smaller businesses.
Proliferation of data sources, including social media, mobile devices, the Internet of Things (IoT), and machine-generated data from sensors and other sources.


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Scope Of The Report
Report Attributes
Report Details
Report Title
Analytics Platform Market Research Report
By Type
Cloud-Based, On-Premises
By Application
Government, Retail and eCommerce, Healthcare and Life Sciences, BFSI, Transportation and Logistics, Telecom and IT, Manufacturing, Others
By Companies
Microsoft, IBM, SAP, Oracle, Tableau Software, SAS Institute, Qlik, MicroStrategy, Information Builders, TIBCO Software, Pentaho, Yellowfin, Sisense, Panorama, Zoho Analytics, Salesforce, ThoughtSpot, Dundas, Teradata Corporation, Informatica
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
218
Number of Tables & Figures
153
Customization Available
Yes, the report can be customized as per your need.

Global Analytics Platform Market Report Segments:
The global Analytics Platform market is segmented on the basis of:
Types
Cloud-Based, On-Premises
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Government, Retail and eCommerce, Healthcare and Life Sciences, BFSI, Transportation and Logistics, Telecom and IT, Manufacturing, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
Microsoft
IBM
SAP
Oracle
Tableau Software
SAS Institute
Qlik
MicroStrategy
Information Builders
TIBCO Software
Pentaho
Yellowfin
Sisense
Panorama
Zoho Analytics
Salesforce
ThoughtSpot
Dundas
Teradata Corporation
Informatica



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Highlights of The Analytics Platform Market Report:
The market structure and projections for the coming years.
Drivers, restraints, opportunities, and current trends of market.
Historical data and forecast.
Estimations for the forecast period 2030.
Developments and trends in the market.
By Type:
Cloud-Based
On-Premises
By Application:
Government
Retail and eCommerce
Healthcare and Life Sciences
BFSI
Transportation and Logistics
Telecom and IT
Manufacturing
Others
Market scenario by region, sub-region, and country.
Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Analytics Platform Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
North America
Europe
Asia Pacific
Middle East & Africa
Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
Correctly Positioning New Products
Market Entry Strategies
Business Expansion Strategies
Consumer Insights
Understanding Competition Scenario
Product & Brand Management
Channel & Customer Management
Identifying Appropriate Advertising Appeals



8 Reasons to Buy This Report
Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
Implemented Robust Methodology to Prepare the Report
Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
Provides Information About the Top-winning Strategies Implemented by Industry Players.
In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
Customization of the Report Available

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