Market Overview:
The global butterfly pea flower tea market is expected to grow at a CAGR of XX% during the forecast period from 2018 to 2030. The growth in the market can be attributed to factors such as rising awareness about the health benefits of butterfly pea flower tea, increasing demand for organic products, and growing popularity of teas among millennials. The global butterfly pea flower tea market is segmented on the basis of type, application, and region. On the basis of type, the market is segmented into organic and conventional. The organic segment is projected to grow at a higher CAGR than the conventional segment during the forecast period from 2018 to 2030. This can be attributed to rising consumer demand for organic products due to their perceived health benefits over conventionally grown produce. On the basis of application, supermarket accounted for majority share in 2017 and it is projected that this trend would continue during forecast period as well owing high penetration rate across developed countries coupled with availability of wide variety including both branded & unbranded product lines catering different needs/preferencesof consumers . Departmental stores are also anticipated witness healthy growth rates over next few years due primarily increased spending by aging population coupled with growing preference towards ready-to-drink form factor which offers convenience along with authentic taste profile . Convenience stores are also expected register healthy gains over next decade primarily owing rapid expansion witnessed by this channel across developing countries .
Product Definition:
Butterfly pea flower tea is a beverage made from the dried flowers of Clitoria ternatea, an annual legume. The flowers are boiled and steeped in water to make a blue-colored tea. Butterfly pea flower tea has a light sweet taste and is often enjoyed chilled or over ice.
Organic:
Organic products are those manufactured or processed without the use of harmful chemicals such as pesticides, herbicides, or chemical fertilizers. Organic foods do not contain any artificial flavors, colors or additives and are grown/manufactured without the use of synthetic substances such as antibiotics and growth regulators. The global organic market was valued at over USD 40 billion in 2015 and is expected to grow at a CAGR close to 10% from 2016 to 2024.
Conventional:
Conventional is the practice or technique followed by manufacturers in producing products according to pre-defined standards and norms. In case of Butterfly Pea Flower Tea, conventional would mean growing the pea plant with a specific pattern and harvesting it at a particular time.
The process of growing plants to produce raw materials for other industries has conventionally been done through manual labor or machines.
Application Insights:
The product is majorly used in the form of tea bags in supermarkets, convenience stores and online retail. The others application segment includes restaurants, food joints and hotels. Butterfly pea flower tea is widely consumed as a beverage owing to its sweet taste and this trend is expected to continue over the forecast period. In addition, it has been observed that consumers prefer purchasing beverages along with their meals which will result in higher demand for BPGT over the next eight years.
In terms of revenue, departmental stores held around 35% share of the global market while supermarkets accounted for around 30% share of total market volume in 2017 due to wider availability of products at lower prices as compared to other retail channels such as hypermarkets or specialty stores.
Regional Analysis:
North America dominated the global market in 2017. The growing popularity of herbal and natural ingredients coupled with a high disposable income is expected to drive demand for premium products in this region. Furthermore, increasing health awareness among consumers has led to an increase in consumption of dietary supplements and healthy beverages which, in turn, is likely to fuel industry growth over the forecast period.
Asia Pacific is anticipated to witness significant growth over the forecast period owing to rising consumer spending on food and beverage products that are organic or contain natural ingredients such as tea leaves. This trend will encourage manufacturers operating within this industry space as well as those considering entering into new markets located across China, Japan, India etc., thereby driving demand for these products at a steady CAGR from 2018 till 2030 time frame.
Growth Factors:
- Increasing demand for natural and organic products
- Rising awareness about the health benefits of Butterfly Pea Flower Tea
- Growing popularity of tea as a healthy drink option
- rising disposable income of consumers in developing countries
- increasing number of tea drinkers globally
Scope Of The Report
Report Attributes
Report Details
Report Title
Butterfly Pea Flower Tea Market Research Report
By Type
Organic, Conventional
By Application
Supermarket, Departmental Stores, Convenience Stores, Online Retail, Other
By Companies
Girnar Foods & Beverages Private Limited, Devans South Indian Coffee and Tea, Golden Dew Tea Factory, Vatsh Corporation, LAKE MISSOULA TEA COMPANY, GF JIAN YUAN ORGANIC TEA CO.,LTD, Apara International, Girnar Foods & Beverages Private Limited
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
184
Number of Tables & Figures
129
Customization Available
Yes, the report can be customized as per your need.
Global Butterfly Pea Flower Tea Market Report Segments:
The global Butterfly Pea Flower Tea market is segmented on the basis of:
Types
Organic, Conventional
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Supermarket, Departmental Stores, Convenience Stores, Online Retail, Other
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Girnar Foods & Beverages Private Limited
- Devans South Indian Coffee and Tea
- Golden Dew Tea Factory
- Vatsh Corporation
- LAKE MISSOULA TEA COMPANY
- GF JIAN YUAN ORGANIC TEA CO.,LTD
- Apara International
- Girnar Foods & Beverages Private Limited
Highlights of The Butterfly Pea Flower Tea Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Organic
- Conventional
- By Application:
- Supermarket
- Departmental Stores
- Convenience Stores
- Online Retail
- Other
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Butterfly Pea Flower Tea Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Butterfly pea flower tea is a type of tea that is made from the flowers of the butterfly pea plant. This type of tea has a sweet, floral taste and is often used as an herbal supplement or to relax and relieve stress.
Some of the key players operating in the butterfly pea flower tea market are Girnar Foods & Beverages Private Limited, Devans South Indian Coffee and Tea, Golden Dew Tea Factory, Vatsh Corporation, LAKE MISSOULA TEA COMPANY, GF JIAN YUAN ORGANIC TEA CO.,LTD, Apara International, Girnar Foods & Beverages Private Limited.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Butterfly Pea Flower Tea Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Butterfly Pea Flower Tea Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Butterfly Pea Flower Tea Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Butterfly Pea Flower Tea Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Butterfly Pea Flower Tea Market Size & Forecast, 2018-2028
4.5.1 Butterfly Pea Flower Tea Market Size and Y-o-Y Growth
4.5.2 Butterfly Pea Flower Tea Market Absolute $ Opportunity
Chapter 5 Global Butterfly Pea Flower Tea Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Butterfly Pea Flower Tea Market Size Forecast by Type
5.2.1 Organic
5.2.2 Conventional
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Butterfly Pea Flower Tea Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Butterfly Pea Flower Tea Market Size Forecast by Applications
6.2.1 Supermarket
6.2.2 Departmental Stores
6.2.3 Convenience Stores
6.2.4 Online Retail
6.2.5 Other
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Butterfly Pea Flower Tea Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Butterfly Pea Flower Tea Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Butterfly Pea Flower Tea Analysis and Forecast
9.1 Introduction
9.2 North America Butterfly Pea Flower Tea Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Butterfly Pea Flower Tea Market Size Forecast by Type
9.6.1 Organic
9.6.2 Conventional
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Butterfly Pea Flower Tea Market Size Forecast by Applications
9.10.1 Supermarket
9.10.2 Departmental Stores
9.10.3 Convenience Stores
9.10.4 Online Retail
9.10.5 Other
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Butterfly Pea Flower Tea Analysis and Forecast
10.1 Introduction
10.2 Europe Butterfly Pea Flower Tea Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Butterfly Pea Flower Tea Market Size Forecast by Type
10.6.1 Organic
10.6.2 Conventional
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Butterfly Pea Flower Tea Market Size Forecast by Applications
10.10.1 Supermarket
10.10.2 Departmental Stores
10.10.3 Convenience Stores
10.10.4 Online Retail
10.10.5 Other
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Butterfly Pea Flower Tea Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Butterfly Pea Flower Tea Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Butterfly Pea Flower Tea Market Size Forecast by Type
11.6.1 Organic
11.6.2 Conventional
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Butterfly Pea Flower Tea Market Size Forecast by Applications
11.10.1 Supermarket
11.10.2 Departmental Stores
11.10.3 Convenience Stores
11.10.4 Online Retail
11.10.5 Other
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Butterfly Pea Flower Tea Analysis and Forecast
12.1 Introduction
12.2 Latin America Butterfly Pea Flower Tea Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Butterfly Pea Flower Tea Market Size Forecast by Type
12.6.1 Organic
12.6.2 Conventional
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Butterfly Pea Flower Tea Market Size Forecast by Applications
12.10.1 Supermarket
12.10.2 Departmental Stores
12.10.3 Convenience Stores
12.10.4 Online Retail
12.10.5 Other
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Butterfly Pea Flower Tea Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Butterfly Pea Flower Tea Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Butterfly Pea Flower Tea Market Size Forecast by Type
13.6.1 Organic
13.6.2 Conventional
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Butterfly Pea Flower Tea Market Size Forecast by Applications
13.10.1 Supermarket
13.10.2 Departmental Stores
13.10.3 Convenience Stores
13.10.4 Online Retail
13.10.5 Other
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Butterfly Pea Flower Tea Market: Competitive Dashboard
14.2 Global Butterfly Pea Flower Tea Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Girnar Foods & Beverages Private Limited
14.3.2 Devans South Indian Coffee and Tea
14.3.3 Golden Dew Tea Factory
14.3.4 Vatsh Corporation
14.3.5 LAKE MISSOULA TEA COMPANY
14.3.6 GF JIAN YUAN ORGANIC TEA CO.,LTD
14.3.7 Apara International
14.3.8 Girnar Foods & Beverages Private Limited
