Market Overview:
The global chat application market is expected to grow at a CAGR of over 10% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for cloud-based chat applications and the growing trend of BYOD (Bring Your Own Device). In addition, the rising penetration of smartphones and tablets is also contributing to the growth of this market. The global chat application market by type is segmented into cloud-based and on-premise. The cloud-based chat application segment is expected to grow at a higher CAGR than the on-premise chat application segment during the forecast period from 2018 to 2030. This can be attributed to its advantages such as low cost, easy deployment, and scalability. The global chat application market by region is divided into North America, Latin America, Europe, Asia Pacific, and Middle East & Africa. The North American region dominates this market followed by Europe due to factors such as high adoption rate of new technologies and presence of key players in these regions.
Product Definition:
A chat application is a computer program that allows two or more people to communicate in real time via text messages. Chat applications are commonly used for online interactions, such as talking to friends and family, communicating with coworkers, or participating in online forums. The importance of chat applications lies in their ability to provide an easy way for people to communicate with each other without having to resort to email or phone calls.
Cloud-Based:
Cloud-based is a software service model that provides shared computer resources over the internet. It is an on-demand service and allows users to store data on digital storage media instead of maintaining it on physical devices. Cloud computing offers various advantages such as scalability, cost effectiveness, and flexibility to the organizations. The chat application market has witnessed significant growth owing to its benefits such as real time communication, easy access from any place or any device etc.
On-Premise:
On-premise is a term used for referring to the practice of deploying software products and services at the customer's site, rather than using those available over a cloud network. The on-premise deployment method involves installing systems and solutions at the customer’s site. This type of deployment helps companies maintain control over their data by preventing unauthorized access or interference.
Application Insights:
The others segment dominated the global chat application market in 2017, accounting for a share of more than 30.0%. The growth can be attributed to the increasing usage of messaging applications across various platforms such as Facebook, Instagram and WhatsApp. Furthermore, companies are investing significantly in developing their presence on social media platforms to expand their customer base and increase awareness about new products and services. This has led to an increased number of chat applications across different devices such as computers, tablets and smartphones that provide utility functions along with entertainment features.
The Android operating system accounted for a larger share owing to widespread availability of smart devices including smartphones and tablet computers running on this OS globally which provides utility functions along with entertainment features via mobile apps installed from third-party providers or Google itself directly onto these devices.
Regional Analysis:
North America dominated the global chat application market in 2017. The growth of this region can be attributed to the presence of major players such as Facebook Inc.; WhatsApp; Line Corporation; and WeChat Official Account Ltd. Furthermore, these companies are continuously developing their products to provide better services. For instance, in September 2018, Facebook launched a new version of its Messenger app for iOS and Android that incorporated video calling and shared photos within groups. This has increased the utility of these apps among users leading to regional market growth over the forecast period.
Asia Pacific is expected to witness significant growth over the forecast period owing to increasing smartphone penetration rates coupled with rising social media usage across countries such as India, Japan, South Korea & China among others which makes it an attractive regional market for chat applications providers like Line Corporation; Hike Messenger LLP.; Skype Technologies S.A.; WhatsApp Inc.; BBM LLC; Tencent Holdings Limited; WeChat Official Account Ltd., etc.
Growth Factors:
- Increasing demand for chat applications from small and medium businesses (SMBs) due to the advantages of chat applications over traditional communication methods such as emails and phone calls.
- The increasing popularity of messaging apps, such as WhatsApp, Facebook Messenger, and WeChat, among consumers for personal communications is driving the growth of the chat application market.
- The growing demand for real-time communication capabilities in chat applications is fueling the growth of the market.
- The rising trend of BYOD (Bring Your Own Device) is also contributing to the growth of the market as employees are using their personal devices for work-related chats and collaborations.
- Growing awareness about security risks associated with traditional communication methods is prompting organizations to adopt chat applications that offer enhanced security features
Scope Of The Report
Report Attributes
Report Details
Report Title
Chat Application Market Research Report
By Type
Cloud-Based, On-Premise
By Application
For Android, For IOS, Others
By Companies
Tencent, Facebook, Microsoft, Lotte, Kakao, Naver Corporation, Kik Interactive, Skype Technologies SARL
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
151
Number of Tables & Figures
106
Customization Available
Yes, the report can be customized as per your need.
Global Chat Application Market Report Segments:
The global Chat Application market is segmented on the basis of:
Types
Cloud-Based, On-Premise
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
For Android, For IOS, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Tencent
- Facebook
- Microsoft
- Lotte
- Kakao
- Naver Corporation
- Kik Interactive
- Skype Technologies SARL
Highlights of The Chat Application Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cloud-Based
- On-Premise
- By Application:
- For Android
- For IOS
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Chat Application Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
A chat application is a software that allows users to communicate with each other through text, voice, and video. Chat applications are often used for communication between people who are online at the same time.
Some of the key players operating in the chat application market are Tencent, Facebook, Microsoft, Lotte, Kakao, Naver Corporation, Kik Interactive, Skype Technologies SARL.
The chat application market is expected to grow at a compound annual growth rate of 10%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Chat Application Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Chat Application Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Chat Application Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Chat Application Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Chat Application Market Size & Forecast, 2018-2028
4.5.1 Chat Application Market Size and Y-o-Y Growth
4.5.2 Chat Application Market Absolute $ Opportunity
Chapter 5 Global Chat Application Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Chat Application Market Size Forecast by Type
5.2.1 Cloud-Based
5.2.2 On-Premise
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Chat Application Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Chat Application Market Size Forecast by Applications
6.2.1 For Android
6.2.2 For IOS
6.2.3 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Chat Application Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Chat Application Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Chat Application Analysis and Forecast
9.1 Introduction
9.2 North America Chat Application Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Chat Application Market Size Forecast by Type
9.6.1 Cloud-Based
9.6.2 On-Premise
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Chat Application Market Size Forecast by Applications
9.10.1 For Android
9.10.2 For IOS
9.10.3 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Chat Application Analysis and Forecast
10.1 Introduction
10.2 Europe Chat Application Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Chat Application Market Size Forecast by Type
10.6.1 Cloud-Based
10.6.2 On-Premise
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Chat Application Market Size Forecast by Applications
10.10.1 For Android
10.10.2 For IOS
10.10.3 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Chat Application Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Chat Application Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Chat Application Market Size Forecast by Type
11.6.1 Cloud-Based
11.6.2 On-Premise
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Chat Application Market Size Forecast by Applications
11.10.1 For Android
11.10.2 For IOS
11.10.3 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Chat Application Analysis and Forecast
12.1 Introduction
12.2 Latin America Chat Application Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Chat Application Market Size Forecast by Type
12.6.1 Cloud-Based
12.6.2 On-Premise
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Chat Application Market Size Forecast by Applications
12.10.1 For Android
12.10.2 For IOS
12.10.3 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Chat Application Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Chat Application Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Chat Application Market Size Forecast by Type
13.6.1 Cloud-Based
13.6.2 On-Premise
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Chat Application Market Size Forecast by Applications
13.10.1 For Android
13.10.2 For IOS
13.10.3 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Chat Application Market: Competitive Dashboard
14.2 Global Chat Application Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Tencent
14.3.2 Facebook
14.3.3 Microsoft
14.3.4 Lotte
14.3.5 Kakao
14.3.6 Naver Corporation
14.3.7 Kik Interactive
14.3.8 Skype Technologies SARL
