Market Overview:
The global children connected toys market is expected to grow at a CAGR of 10.8% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for smart and interactive toys, rising disposable income of parents, and growing awareness about the benefits of connected toys. Based on type, the global children connected toys market can be segmented into cellular network-connected toys, Wi-Fi-connected toys, Bluetooth-connected toys, and others. Of these segments, Wi-Fi-connected toy segment is expected to witness highest growth during the forecast period owing to its ability to connect with a large number of devices simultaneously. Based on application, the global children connected toy market can be divided into 2–5 years age group; 6–8 years age group; 9–12 years age group; and others (13+ years). Among these groups, 9–12 year old segment is projected to register highest CAGR over the forecast period as they are more exposed technology than other age groups. In terms of region wise analysis North America held dominant position in 2017 followed by Europe due high adoption rate for latest technologies among consumers in these regions respectively .
Product Definition:
A toy that is connected to the internet and can be controlled by a smartphone or other device. These toys often allow for interactive play, such as talking to the toy or playing games. They can also be used to monitor children's activity, whereabouts, and sleep habits.
Cellular Network-connected Toys:
The global cellular network-connected toys market size was valued at USD 2.5 billion in 2015 and is expected to witness significant growth over the forecast period. The industry is driven by increasing adoption of Internet-of-Things (IoT) technology, which has resulted in rising demand for smart products with embedded intelligence.
Wi-Fi-connected Toys:
Wi-Fi-connected toys are toys that can be integrated with the internet and as a result, they can send text messages or make calls using mobile phones. Such connected devices help in improving communication skills of children. The Wi-Fi Alliance, an industry association for wireless technology manufacturers has developed a standard for such connected products called Toy Connexion (TC).
Application Insights:
2-5 years age group dominated the market and accounted for more than 30.0% share of the global revenue in 2017. The rising number of working parents who have a 2-year old child has increased the demand for toys that stimulate development of logical thinking and creative expression in children between 0-2 years age group. Moreover, introduction of interactive educational content on cell phones, tablets, computers as well as smartwatches has widened the scope for playtime activities which is further driving growth.
6-8 years age group is expected to witness significant growth over the forecast period due to increasing usage of social media platforms by adolescents leading to an increase in demand for online gaming and mobile applications that provide real time information through connected toys such as smartwatches, activity trackers etcetera with features such as location tracking & monitoring among other similar products available in market.
Regional Analysis:
North America dominated the global children connected toys market in 2017. The region is expected to maintain its dominance over the forecast period as well. This can be attributed to increasing penetration of smartphones, tablets, and other personal computing devices from a young age in U.S., Canada, and Mexico countries. Moreover, rising awareness regarding online safety among kids has led parents to purchase these types of toys for their kids’ protection against sexual predators and bullies at school or cyber-bullying at home or anywhere else for that matter.
Growth Factors:
- Increasing demand for interactive and educational toys
- Rising disposable income of parents
- Proliferation of digital media and smartphones
- Growing popularity of e-commerce platforms
- Advances in technology
Scope Of The Report
Report Attributes
Report Details
Report Title
Children Connected Toys Market Research Report
By Type
Cellular Network-connected Toys, Wi-Fi-connected Toys, Bluetooth-connected Toys, Others
By Application
2-5 Years, 6-8 Years, 9-12 Years
By Companies
Mattel, LEGO, Hasbro, Sphero, Sony, Brandstätter Group, BANDAI NAMCO, K’NEX, Konami, Wonder Workshop, PlayFusion, Anki, WowWee, DXTR Labs, Leka, Merge Labs
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
229
Number of Tables & Figures
161
Customization Available
Yes, the report can be customized as per your need.
Global Children Connected Toys Market Report Segments:
The global Children Connected Toys market is segmented on the basis of:
Types
Cellular Network-connected Toys, Wi-Fi-connected Toys, Bluetooth-connected Toys, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
2-5 Years, 6-8 Years, 9-12 Years
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Mattel
- LEGO
- Hasbro
- Sphero
- Sony
- Brandstätter Group
- BANDAI NAMCO
- K’NEX
- Konami
- Wonder Workshop
- PlayFusion
- Anki
- WowWee
- DXTR Labs
- Leka
- Merge Labs
Highlights of The Children Connected Toys Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cellular Network-connected Toys
- Wi-Fi-connected Toys
- Bluetooth-connected Toys
- Others
- By Application:
- 2-5 Years
- 6-8 Years
- 9-12 Years
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Children Connected Toys Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Children Connected Toys is a social enterprise that creates innovative, educational toys for children in need. Their products are made from recycled materials and their manufacturing process is environmentally friendly.
Some of the major companies in the children connected toys market are Mattel, LEGO, Hasbro, Sphero, Sony, Brandst¤tter Group, BANDAI NAMCO, K’NEX, Konami, Wonder Workshop, PlayFusion, Anki, WowWee, DXTR Labs, Leka, Merge Labs.
The children connected toys market is expected to grow at a compound annual growth rate of 10.8%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Children Connected Toys Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Children Connected Toys Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Children Connected Toys Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Children Connected Toys Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Children Connected Toys Market Size & Forecast, 2018-2028
4.5.1 Children Connected Toys Market Size and Y-o-Y Growth
4.5.2 Children Connected Toys Market Absolute $ Opportunity
Chapter 5 Global Children Connected Toys Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Children Connected Toys Market Size Forecast by Type
5.2.1 Cellular Network-connected Toys
5.2.2 Wi-Fi-connected Toys
5.2.3 Bluetooth-connected Toys
5.2.4 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Children Connected Toys Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Children Connected Toys Market Size Forecast by Applications
6.2.1 2-5 Years
6.2.2 6-8 Years
6.2.3 9-12 Years
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Children Connected Toys Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Children Connected Toys Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Children Connected Toys Analysis and Forecast
9.1 Introduction
9.2 North America Children Connected Toys Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Children Connected Toys Market Size Forecast by Type
9.6.1 Cellular Network-connected Toys
9.6.2 Wi-Fi-connected Toys
9.6.3 Bluetooth-connected Toys
9.6.4 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Children Connected Toys Market Size Forecast by Applications
9.10.1 2-5 Years
9.10.2 6-8 Years
9.10.3 9-12 Years
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Children Connected Toys Analysis and Forecast
10.1 Introduction
10.2 Europe Children Connected Toys Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Children Connected Toys Market Size Forecast by Type
10.6.1 Cellular Network-connected Toys
10.6.2 Wi-Fi-connected Toys
10.6.3 Bluetooth-connected Toys
10.6.4 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Children Connected Toys Market Size Forecast by Applications
10.10.1 2-5 Years
10.10.2 6-8 Years
10.10.3 9-12 Years
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Children Connected Toys Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Children Connected Toys Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Children Connected Toys Market Size Forecast by Type
11.6.1 Cellular Network-connected Toys
11.6.2 Wi-Fi-connected Toys
11.6.3 Bluetooth-connected Toys
11.6.4 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Children Connected Toys Market Size Forecast by Applications
11.10.1 2-5 Years
11.10.2 6-8 Years
11.10.3 9-12 Years
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Children Connected Toys Analysis and Forecast
12.1 Introduction
12.2 Latin America Children Connected Toys Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Children Connected Toys Market Size Forecast by Type
12.6.1 Cellular Network-connected Toys
12.6.2 Wi-Fi-connected Toys
12.6.3 Bluetooth-connected Toys
12.6.4 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Children Connected Toys Market Size Forecast by Applications
12.10.1 2-5 Years
12.10.2 6-8 Years
12.10.3 9-12 Years
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Children Connected Toys Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Children Connected Toys Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Children Connected Toys Market Size Forecast by Type
13.6.1 Cellular Network-connected Toys
13.6.2 Wi-Fi-connected Toys
13.6.3 Bluetooth-connected Toys
13.6.4 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Children Connected Toys Market Size Forecast by Applications
13.10.1 2-5 Years
13.10.2 6-8 Years
13.10.3 9-12 Years
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Children Connected Toys Market: Competitive Dashboard
14.2 Global Children Connected Toys Market: Market Share Analysis, 2019
14.3 Company Profiles (Details - Overview, Financials, Developments, Strategy)
14.3.1 Mattel
14.3.2 LEGO
14.3.3 Hasbro
14.3.4 Sphero
14.3.5 Sony
14.3.6 Brandstätter Group
14.3.7 BANDAI NAMCO
14.3.8 K’NEX
14.3.9 Konami
14.3.10 Wonder Workshop
14.3.11 PlayFusion
14.3.12 Anki
14.3.13 WowWee
14.3.14 DXTR Labs
14.3.15 Leka
14.3.16 Merge Labs
