Market Overview:
The global enterprise CRM software market is expected to grow at a CAGR of 10.8% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for customer relationship management (CRM) software from various industries, such as BFSI, healthcare, education, retail, IT and telecom, manufacturing and others. In addition, the growing trend of cloud-based CRM software is also contributing to the growth of this market.
Product Definition:
Enterprise CRM software is a comprehensive system for managing customer interactions, sales, marketing and service. It can help businesses to increase sales, improve customer service and marketing effectiveness, and reduce costs.
Marketing:
Marketing is the process of creating, communicating and delivering a message to influence or change customer behavior or experience in favor of the company. In other words, it is all about how an organization attracts its customers towards itself through various channels such as advertising and public relations.
The global marketing usage by enterprise CRM software market was valued at USD 2,60 in 2012.
Customer Support and Service:
Customer support and service and it's usage in enterprise CRM software market is expected to witness significant growth over the forecast period. The primary factor driving this growth is growing need for customer retention strategies, which has resulted in increased demand for services such as post-purchase, pre-purchase, subscription billing, etc.
Application Insights:
The Banking, Financial Services and Insurance (BFSI) segment accounted for the largest revenue share in 2016. The segment is expected to continue its dominance over the forecast period owing to factors such as high adoption of marketing CRM solutions by banks and other financial institutions. The customer support center plays a crucial role in satisfying the needs of customers across different channels, which includes phone calls, e-mails, social media messages and text messages. A successful implementation of marketing CRM software can help financial services companies analyze customer behavior & preferences across all communication channels to provide better service delivery while maintaining relationships with existing customers as well as attracting new ones.
The healthcare industry is one of the most technologically advanced industries globally due to constant R&D investments coupled with an increasing number medical devices & software applications used by hospitals & clinics for patient care management purposes.
Regional Analysis:
North America dominated the global market in 2017. The region is expected to retain its dominance throughout the forecast period owing to presence of a large number of industry players and high adoption rate for advanced technologies. Furthermore, increasing demand for cloud-based solutions is also driving regional growth.
Asia Pacific is anticipated to witness significant growth over the forecast period owing to increasing penetration of internet users, mobile phone users, and growing awareness about enterprise resource planning (ERP) software among businesses in this region.
Europe accounted for more than 20% share in 2017.
Growth Factors:
- Increasing demand for CRM software from small and medium businesses (SMBs) due to the growing need to manage customer relationships effectively.
- The increasing trend of cloud-based CRM software, which is easier and faster to deploy, thus making it more popular among users.
- The rising demand for social media analytics capabilities in CRM software in order to better understand customer behavior on social networks.
- Growing adoption of mobile CRM applications by sales personnel and field service workers in order to access customer data anytime, anywhere.
Scope Of The Report
Report Attributes
Report Details
Report Title
Enterprise CRM Software Market Research Report
By Type
Marketing, Customer Support and Service, Inventory Management
By Application
BFSI, Healthcare, Education, Retail, IT and Telecom, Manufacturing, Others
By Companies
SalesForce, Oracle, HubSpot, Zoho, Microsoft, Sugar, NetSuite, Infusionsoft, Infor, ProsperWorks, Pipedrive, Teamgate, SAP, Infusionsoft
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
240
Number of Tables & Figures
168
Customization Available
Yes, the report can be customized as per your need.
Global Enterprise CRM Software Market Report Segments:
The global Enterprise CRM Software market is segmented on the basis of:
Types
Marketing, Customer Support and Service, Inventory Management
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
BFSI, Healthcare, Education, Retail, IT and Telecom, Manufacturing, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- SalesForce
- Oracle
- HubSpot
- Zoho
- Microsoft
- Sugar
- NetSuite
- Infusionsoft
- Infor
- ProsperWorks
- Pipedrive
- Teamgate
- SAP
- Infusionsoft
Highlights of The Enterprise CRM Software Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Marketing
- Customer Support and Service
- Inventory Management
- By Application:
- BFSI
- Healthcare
- Education
- Retail
- IT and Telecom
- Manufacturing
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Enterprise CRM Software Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Enterprise CRM software is a suite of applications that allow organizations to manage customer relationships and interactions. It can include features such as contact management, sales tracking, marketing automation, and more.
Some of the major players in the enterprise crm software market are SalesForce, Oracle, HubSpot, Zoho, Microsoft, Sugar, NetSuite, Infusionsoft, Infor, ProsperWorks, Pipedrive, Teamgate, SAP, Infusionsoft.
The enterprise crm software market is expected to grow at a compound annual growth rate of 10.8%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Enterprise CRM Software Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Enterprise CRM Software Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Enterprise CRM Software Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Enterprise CRM Software Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Enterprise CRM Software Market Size & Forecast, 2018-2028
4.5.1 Enterprise CRM Software Market Size and Y-o-Y Growth
4.5.2 Enterprise CRM Software Market Absolute $ Opportunity
Chapter 5 Global Enterprise CRM Software Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Enterprise CRM Software Market Size Forecast by Type
5.2.1 Marketing
5.2.2 Customer Support and Service
5.2.3 Inventory Management
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Enterprise CRM Software Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Enterprise CRM Software Market Size Forecast by Applications
6.2.1 BFSI
6.2.2 Healthcare
6.2.3 Education
6.2.4 Retail
6.2.5 IT and Telecom
6.2.6 Manufacturing
6.2.7 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Enterprise CRM Software Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Enterprise CRM Software Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Enterprise CRM Software Analysis and Forecast
9.1 Introduction
9.2 North America Enterprise CRM Software Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Enterprise CRM Software Market Size Forecast by Type
9.6.1 Marketing
9.6.2 Customer Support and Service
9.6.3 Inventory Management
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Enterprise CRM Software Market Size Forecast by Applications
9.10.1 BFSI
9.10.2 Healthcare
9.10.3 Education
9.10.4 Retail
9.10.5 IT and Telecom
9.10.6 Manufacturing
9.10.7 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Enterprise CRM Software Analysis and Forecast
10.1 Introduction
10.2 Europe Enterprise CRM Software Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Enterprise CRM Software Market Size Forecast by Type
10.6.1 Marketing
10.6.2 Customer Support and Service
10.6.3 Inventory Management
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Enterprise CRM Software Market Size Forecast by Applications
10.10.1 BFSI
10.10.2 Healthcare
10.10.3 Education
10.10.4 Retail
10.10.5 IT and Telecom
10.10.6 Manufacturing
10.10.7 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Enterprise CRM Software Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Enterprise CRM Software Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Enterprise CRM Software Market Size Forecast by Type
11.6.1 Marketing
11.6.2 Customer Support and Service
11.6.3 Inventory Management
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Enterprise CRM Software Market Size Forecast by Applications
11.10.1 BFSI
11.10.2 Healthcare
11.10.3 Education
11.10.4 Retail
11.10.5 IT and Telecom
11.10.6 Manufacturing
11.10.7 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Enterprise CRM Software Analysis and Forecast
12.1 Introduction
12.2 Latin America Enterprise CRM Software Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Enterprise CRM Software Market Size Forecast by Type
12.6.1 Marketing
12.6.2 Customer Support and Service
12.6.3 Inventory Management
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Enterprise CRM Software Market Size Forecast by Applications
12.10.1 BFSI
12.10.2 Healthcare
12.10.3 Education
12.10.4 Retail
12.10.5 IT and Telecom
12.10.6 Manufacturing
12.10.7 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Enterprise CRM Software Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Enterprise CRM Software Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Enterprise CRM Software Market Size Forecast by Type
13.6.1 Marketing
13.6.2 Customer Support and Service
13.6.3 Inventory Management
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Enterprise CRM Software Market Size Forecast by Applications
13.10.1 BFSI
13.10.2 Healthcare
13.10.3 Education
13.10.4 Retail
13.10.5 IT and Telecom
13.10.6 Manufacturing
13.10.7 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Enterprise CRM Software Market: Competitive Dashboard
14.2 Global Enterprise CRM Software Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 SalesForce
14.3.2 Oracle
14.3.3 HubSpot
14.3.4 Zoho
14.3.5 Microsoft
14.3.6 Sugar
14.3.7 NetSuite
14.3.8 Infusionsoft
14.3.9 Infor
14.3.10 ProsperWorks
14.3.11 Pipedrive
14.3.12 Teamgate
14.3.13 SAP
14.3.14 Infusionsoft
