Market Overview:
The global grassfed meat market is expected to grow at a CAGR of 6.5% from 2018 to 2030. The growth in the market can be attributed to the increasing awareness about the health benefits of consuming grassfed meat and rising demand for organic food products. Additionally, the increasing number of fast-casual restaurants that offer grassfed meat is also contributing to the growth of this market. On the basis of type, cow and bison segment accounted for majority share in 2017 and is projected to maintain its dominance during forecast period. This can be attributed to high consumption rates for beef in North America and Europe regions. Lamb and goat segment is projected grow at highest CAGR during forecast period as it has been gaining popularity as healthy red meat alternative across globe due various health benefits associated with it such as lower cholesterol levels, improved heart health, etc. On basis application, direct sales segment accounted for majority share in 2017 and is projected dominate during forecast period owing high penetration rate among consumers especially in developed countries such as U.S.
Product Definition:
Grassfed meat is meat that comes from animals that have been raised on a diet of mainly grass and other foraged plants. The importance of grassfed meat lies in the fact that it is a much healthier option than conventional meat. Grassfed meat is lower in fat and calories, and it also contains higher levels of omega-3 fatty acids, antioxidants, and vitamins than conventionally-raised beef.
Cow and Bison:
COW MEAT is from a bovine animal, the meat of which is called cow. Cows are considered as one of the most important sources of milk and dairy products such as yogurt, cheese, butter etc. The yield from an average cow ranges between 4-8 kgs/day depending on factors such as diet & breed.
Bison (American Buffalo) is a large species native to North America; it was once widespread in North America.
Lamb and Goat:
Lamb and goat are young sheep or goats. They have a lower fat content than other forms of meat such as beef, pork, and chicken. The average fat content of lamb and goat meat is around 20% while the beef has around 35% to 40%, pork 45%-55%, and chicken 65%.
The low-fat content makes it easier to digest for human bodies.
Application Insights:
The retail sales segment dominated the global market in 2017, accounting for over 70.0% share of the overall revenue. Grassfed meat is gaining popularity among consumers as it is said to be healthier than other forms of meat owing to higher content of vitamins and minerals like omega 3 fatty acids, vitamin B6 and zinc. Moreover, retailers are also able to establish a relationship with their customers on a personal level by providing information about the product directly through e-commerce platforms or via mobile app stores. These factors are expected to drive growth in near future.
Direct sales accounted for over 30% share of total volume in 2017 due largely to high adoption rate among small scale farmers across various regions globally including North America and Europe Latin America Middle East & Africa Asia Pacific Australia New Zealand).
Regional Analysis:
North America dominated the global market in 2017. The U.S., being the largest consumer of meat, is expected to continue its dominance over the forecast period as well owing to high demand for meat products from various application segments, including retail and direct sales. Moreover, increasing consumption of red meat due to high iron content is anticipated to drive regional growth over the next eight years.
Asia Pacific region accounted for a revenue share of 23% in 2017 owing to rapid urbanization and growing population that require more food resources with less environmental impact; thus driving demand for grassfed meats across this region will have a positive impact on overall industry growth. Furthermore, rising awareness regarding health benefits associated with grassfed meats such as lower levels of saturated fat will further propel regional growth during the forecast period 8 years to 2030 (estimated).
Growth Factors:
- Increasing awareness about the health benefits of grassfed meat: There is a growing awareness among consumers about the health benefits of grassfed meat. This is because grassfed meat is lower in fat and calories, and it also contains more omega-3 fatty acids than conventionally raised beef.
- Rising demand for organic food: The demand for organic food is rising rapidly across the globe as consumers are becoming increasingly aware of the health and environmental benefits of eating organic foods. Grassfed meat falls under the category of organic food, which is why its popularity is increasing as well.
- Growing interest in healthy diets: A growing number of people are interested in following healthy diets, and this has led to an increase in demand for healthier alternatives to conventional meats, such as grassfed meat.
- Increased availability of grassfed meat: The availability of grassfed meat has increased significantly in recent years due to rising consumer demand. This has made it easier for people to access high-qualitygrass fed beef products at affordable prices."
Scope Of The Report
Report Attributes
Report Details
Report Title
Grassfed Meat Market Research Report
By Type
Cow and Bison, Lamb and Goat, Other Products
By Application
Direct Sales, Retail Sales
By Companies
Cargill, Verde Farms, Australian Agriculture Company, Creekstone, The Mayer Natural Foods, Vion Food Group, Hormel Foods Corporation, Omaha Steaks, Perdue Premium Meat, Thomas Food International, Conagra Brands, Sysco Corporation
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
217
Number of Tables & Figures
152
Customization Available
Yes, the report can be customized as per your need.
Global Grassfed Meat Market Report Segments:
The global Grassfed Meat market is segmented on the basis of:
Types
Cow and Bison, Lamb and Goat, Other Products
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Direct Sales, Retail Sales
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Cargill
- Verde Farms
- Australian Agriculture Company
- Creekstone
- The Mayer Natural Foods
- Vion Food Group
- Hormel Foods Corporation
- Omaha Steaks
- Perdue Premium Meat
- Thomas Food International
- Conagra Brands
- Sysco Corporation
Highlights of The Grassfed Meat Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cow and Bison
- Lamb and Goat
- Other Products
- By Application:
- Direct Sales
- Retail Sales
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Grassfed Meat Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Grassfed meat is meat that has been raised on grass, not grain. Grassfed animals are typically healthier and have a more nutritious diet than their grain-fed counterparts.
Some of the major companies in the grassfed meat market are Cargill, Verde Farms, Australian Agriculture Company, Creekstone, The Mayer Natural Foods, Vion Food Group, Hormel Foods Corporation, Omaha Steaks, Perdue Premium Meat, Thomas Food International, Conagra Brands, Sysco Corporation.
The grassfed meat market is expected to register a CAGR of 6.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Grassfed Meat Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Grassfed Meat Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Grassfed Meat Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Grassfed Meat Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Grassfed Meat Market Size & Forecast, 2018-2028
4.5.1 Grassfed Meat Market Size and Y-o-Y Growth
4.5.2 Grassfed Meat Market Absolute $ Opportunity
Chapter 5 Global Grassfed Meat Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Grassfed Meat Market Size Forecast by Type
5.2.1 Cow and Bison
5.2.2 Lamb and Goat
5.2.3 Other Products
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Grassfed Meat Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Grassfed Meat Market Size Forecast by Applications
6.2.1 Direct Sales
6.2.2 Retail Sales
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Grassfed Meat Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Grassfed Meat Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Grassfed Meat Analysis and Forecast
9.1 Introduction
9.2 North America Grassfed Meat Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Grassfed Meat Market Size Forecast by Type
9.6.1 Cow and Bison
9.6.2 Lamb and Goat
9.6.3 Other Products
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Grassfed Meat Market Size Forecast by Applications
9.10.1 Direct Sales
9.10.2 Retail Sales
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Grassfed Meat Analysis and Forecast
10.1 Introduction
10.2 Europe Grassfed Meat Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Grassfed Meat Market Size Forecast by Type
10.6.1 Cow and Bison
10.6.2 Lamb and Goat
10.6.3 Other Products
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Grassfed Meat Market Size Forecast by Applications
10.10.1 Direct Sales
10.10.2 Retail Sales
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Grassfed Meat Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Grassfed Meat Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Grassfed Meat Market Size Forecast by Type
11.6.1 Cow and Bison
11.6.2 Lamb and Goat
11.6.3 Other Products
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Grassfed Meat Market Size Forecast by Applications
11.10.1 Direct Sales
11.10.2 Retail Sales
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Grassfed Meat Analysis and Forecast
12.1 Introduction
12.2 Latin America Grassfed Meat Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Grassfed Meat Market Size Forecast by Type
12.6.1 Cow and Bison
12.6.2 Lamb and Goat
12.6.3 Other Products
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Grassfed Meat Market Size Forecast by Applications
12.10.1 Direct Sales
12.10.2 Retail Sales
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Grassfed Meat Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Grassfed Meat Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Grassfed Meat Market Size Forecast by Type
13.6.1 Cow and Bison
13.6.2 Lamb and Goat
13.6.3 Other Products
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Grassfed Meat Market Size Forecast by Applications
13.10.1 Direct Sales
13.10.2 Retail Sales
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Grassfed Meat Market: Competitive Dashboard
14.2 Global Grassfed Meat Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Cargill
14.3.2 Verde Farms
14.3.3 Australian Agriculture Company
14.3.4 Creekstone
14.3.5 The Mayer Natural Foods
14.3.6 Vion Food Group
14.3.7 Hormel Foods Corporation
14.3.8 Omaha Steaks
14.3.9 Perdue Premium Meat
14.3.10 Thomas Food International
14.3.11 Conagra Brands
14.3.12 Sysco Corporation
