Market Overview:
The global hospitality guest messaging platforms market is expected to grow at a CAGR of 10.8% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for cloud-based and web-based guest messaging platforms from luxury & high-end hotels, mid-range hotels & business hotels, resorts hotels, and boutique hotels segments. Additionally, the rising adoption of these platforms by hotel chains in Asia Pacific and Middle East & Africa is also propelling the growth of this market. However, lack of awareness about these platforms among small and independent hoteliers is restraining the growth of this market to some extent.
Product Definition:
A hospitality guest messaging platform is a software system used by hotels to communicate with guests before, during, and after their stay. The platform allows hotels to send messages about room reservations, check-in/check-out procedures, amenities, and other important information. The platform also allows guests to send messages back to the hotel with questions or concerns. Hospitality guest messaging platforms are an important part of customer service for hotels and can help improve the overall guest experience.
Cloud Based:
Cloud-based software is a type of software service that provides shared computer resources over the internet. Cloud-based services offer various benefits such as increased data storage, easy accessibility, and cost effectiveness to the organizations. The hospitality guest messaging platforms are used for various purposes such as online reservations, hotel bookings, customer feedback etc.
The factors responsible for growth of this market include increasing demand from small & medium enterprises.
Web-Based:
The web-based software is used in various platforms such as hotel guest messaging platforms. It helps to deliver personalized messages to the guests regarding their booking details, room service requests and other information. The software also helps with the customization of content according to different customer segments.
Growing demand for digitalization in hospitality industries coupled with increasing adoption of cloud-based solutions is expected to drive the market growth over the forecast period.
Application Insights:
The luxury and high-end hotels segment held the largest market share of more than 40.0% in 2017. This is attributed to the large number of properties offering facilities such as spas, fine dining restaurants, swimming pools and tennis courts which require constant monitoring to maintain their standards. The mid-range hotels & business hotels segment is expected to witness a significant growth rate over the forecast period owing to increasing demand for affordable rooms by small and medium sized businesses across various industries including IT, BFSI, telecom etc. Furthermore, an increase in leisure travel has also resulted in an increased need for comfortable hotel rooms with basic amenities suitable for both business travelers as well as vacationers which will drive demand further over the forecast period.
Regional Analysis:
North America dominated the global market in 2017. The growth of the region can be attributed to several factors such as increasing number of hotel projects, rising demand for business accommodation, and growing trend towards digital transformation in hospitality industry. Moreover, presence of major players such as Marriott International Inc.; Hyatt Hotels Corporation; and AccorHotels has also contributed to regional growth. Furthermore, technological advancements coupled with high usage rate of internet by consumers is anticipated to fuel regional market growth over the forecast period.
Asia Pacific is expected to witness significant growth over the forecast period owing to increasing adoption rates for advanced technologies among hotels across countries like China and India which are amongst developing economies having large population base along with rapid urbanization trends that require increased investments from investors in hospitality sector including management consulting firms providing services related strategic advice regarding operations & management or procurement activities etc.
Growth Factors:
- Increasing demand for personalized services: The Hospitality Guest Messaging Platforms market is expected to grow at a high rate in the next few years, owing to the increasing demand for personalized services. This platform helps hotels and restaurants to provide a customized experience to their guests, which is becoming increasingly important in the hospitality industry.
- Proliferation of mobile devices: The growth of mobile devices has led to an increase in the use of messaging platforms among consumers. In addition, this has encouraged businesses to adopt messaging platforms as a way to connect with their customers. As a result, the Hospitality Guest Messaging Platforms market is expected to grow at a high rate during the forecast period.
- Rising need for customer engagement: Customer engagement has become an important factor for businesses across all industries and sectors today as it helps them understand customer needs and preferences better and improve customer loyalty levels over time.. The Hospitality Guest Messaging Platforms market is expected grow rapidly due rising need for customer engagement by businesses operating in this sector . 4) Integration with other systems: Another key factor that is driving growth in this market is integration with other systems such as CRM (customer relationship management), ERP (enterprise resource planning), POS (point-of-sale), etc., by various players operating therein This allows companies not only manage guest interactions more effectively but also get valuable insights about their customers that can be used further enhance guest experience 5) Growing popularity of chat
Scope Of The Report
Report Attributes
Report Details
Report Title
Hospitality Guest Messaging Platforms Market Research Report
By Type
Cloud Based, Web-Based
By Application
Luxury & High-End Hotels, Mid-Range Hotels & Business Hotels, Resorts Hotels, Boutique Hotels, Others
By Companies
HelloShift, LiveRate, TrustYou, ReviewPro, Whistle Messaging, Zingle, ALICE, Kipsu, Quore, Quicktext, Go Moment, Bookboost, Zuzapp
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
216
Number of Tables & Figures
152
Customization Available
Yes, the report can be customized as per your need.
Global Hospitality Guest Messaging Platforms Market Report Segments:
The global Hospitality Guest Messaging Platforms market is segmented on the basis of:
Types
Cloud Based, Web-Based
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Luxury & High-End Hotels, Mid-Range Hotels & Business Hotels, Resorts Hotels, Boutique Hotels, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- HelloShift
- LiveRate
- TrustYou
- ReviewPro
- Whistle Messaging
- Zingle
- ALICE
- Kipsu
- Quore
- Quicktext
- Go Moment
- Bookboost
- Zuzapp
Highlights of The Hospitality Guest Messaging Platforms Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cloud Based
- Web-Based
- By Application:
- Luxury & High-End Hotels
- Mid-Range Hotels & Business Hotels
- Resorts Hotels
- Boutique Hotels
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Hospitality Guest Messaging Platforms Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Hospitality Guest Messaging Platforms are a type of software that allow businesses to send and manage messages with their customers. These platforms can be used to communicate with guests before, during, and after their stay at a business. They can also be used to manage reservations, track customer feedback, and more.
Some of the key players operating in the hospitality guest messaging platforms market are HelloShift, LiveRate, TrustYou, ReviewPro, Whistle Messaging, Zingle, ALICE, Kipsu, Quore, Quicktext, Go Moment, Bookboost, Zuzapp.
The hospitality guest messaging platforms market is expected to grow at a compound annual growth rate of 10.8%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Hospitality Guest Messaging Platforms Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Hospitality Guest Messaging Platforms Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Hospitality Guest Messaging Platforms Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Hospitality Guest Messaging Platforms Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Hospitality Guest Messaging Platforms Market Size & Forecast, 2018-2028
4.5.1 Hospitality Guest Messaging Platforms Market Size and Y-o-Y Growth
4.5.2 Hospitality Guest Messaging Platforms Market Absolute $ Opportunity
Chapter 5 Global Hospitality Guest Messaging Platforms Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Hospitality Guest Messaging Platforms Market Size Forecast by Type
5.2.1 Cloud Based
5.2.2 Web-Based
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Hospitality Guest Messaging Platforms Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Hospitality Guest Messaging Platforms Market Size Forecast by Applications
6.2.1 Luxury & High-End Hotels
6.2.2 Mid-Range Hotels & Business Hotels
6.2.3 Resorts Hotels
6.2.4 Boutique Hotels
6.2.5 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Hospitality Guest Messaging Platforms Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Hospitality Guest Messaging Platforms Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Hospitality Guest Messaging Platforms Analysis and Forecast
9.1 Introduction
9.2 North America Hospitality Guest Messaging Platforms Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Hospitality Guest Messaging Platforms Market Size Forecast by Type
9.6.1 Cloud Based
9.6.2 Web-Based
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Hospitality Guest Messaging Platforms Market Size Forecast by Applications
9.10.1 Luxury & High-End Hotels
9.10.2 Mid-Range Hotels & Business Hotels
9.10.3 Resorts Hotels
9.10.4 Boutique Hotels
9.10.5 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Hospitality Guest Messaging Platforms Analysis and Forecast
10.1 Introduction
10.2 Europe Hospitality Guest Messaging Platforms Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Hospitality Guest Messaging Platforms Market Size Forecast by Type
10.6.1 Cloud Based
10.6.2 Web-Based
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Hospitality Guest Messaging Platforms Market Size Forecast by Applications
10.10.1 Luxury & High-End Hotels
10.10.2 Mid-Range Hotels & Business Hotels
10.10.3 Resorts Hotels
10.10.4 Boutique Hotels
10.10.5 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Hospitality Guest Messaging Platforms Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Hospitality Guest Messaging Platforms Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Hospitality Guest Messaging Platforms Market Size Forecast by Type
11.6.1 Cloud Based
11.6.2 Web-Based
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Hospitality Guest Messaging Platforms Market Size Forecast by Applications
11.10.1 Luxury & High-End Hotels
11.10.2 Mid-Range Hotels & Business Hotels
11.10.3 Resorts Hotels
11.10.4 Boutique Hotels
11.10.5 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Hospitality Guest Messaging Platforms Analysis and Forecast
12.1 Introduction
12.2 Latin America Hospitality Guest Messaging Platforms Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Hospitality Guest Messaging Platforms Market Size Forecast by Type
12.6.1 Cloud Based
12.6.2 Web-Based
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Hospitality Guest Messaging Platforms Market Size Forecast by Applications
12.10.1 Luxury & High-End Hotels
12.10.2 Mid-Range Hotels & Business Hotels
12.10.3 Resorts Hotels
12.10.4 Boutique Hotels
12.10.5 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Hospitality Guest Messaging Platforms Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Hospitality Guest Messaging Platforms Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Hospitality Guest Messaging Platforms Market Size Forecast by Type
13.6.1 Cloud Based
13.6.2 Web-Based
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Hospitality Guest Messaging Platforms Market Size Forecast by Applications
13.10.1 Luxury & High-End Hotels
13.10.2 Mid-Range Hotels & Business Hotels
13.10.3 Resorts Hotels
13.10.4 Boutique Hotels
13.10.5 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Hospitality Guest Messaging Platforms Market: Competitive Dashboard
14.2 Global Hospitality Guest Messaging Platforms Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 HelloShift
14.3.2 LiveRate
14.3.3 TrustYou
14.3.4 ReviewPro
14.3.5 Whistle Messaging
14.3.6 Zingle
14.3.7 ALICE
14.3.8 Kipsu
14.3.9 Quore
14.3.10 Quicktext
14.3.11 Go Moment
14.3.12 Bookboost
14.3.13 Zuzapp
