Market Overview:
The global instant cereals market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The growth in the market can be attributed to factors such as rising demand for convenience foods, changing lifestyles, and increasing disposable income. In terms of type, the pure cereals segment is expected to dominate the global instant cereals market during the forecast period. This can be attributed to their high nutritional value and health benefits. In terms of application, home use is expected to account for a major share of the global instant cereals market during the forecast period. This can be attributed to rising consumer awareness about healthy eating habits and increasing demand for convenient food options.
Product Definition:
Instant Cereals are a type of breakfast cereal that is made from grains that have been processed into a flour-like powder. This flour-like powder is then mixed with hot water or milk to create a porridge-like consistency. Instant Cereals are typically high in sugar and carbohydrates, making them an ideal source of energy for athletes and people who are active early in the morning.
Pure Cereals:
Pure cereals are those products which contain only wheat, rice, barley and corn as primary ingredients. These ingredients when consumed separately or in combination with other grains give a healthy diet to the consumers. The major factor that propels the growth of this market is its ability to provide essential nutrients such as carbohydrates and vitamins along with fiber content which helps in lowering cholesterol levels and controlling blood sugar levels.
The global pure cereals market was valued at USD 456 billion in 2014.
Composite Cereals:
Composite cereals are a combination of wheat and other grains. They are produced by processing whole grain ingredients through extrusion followed by annealing, cooling, and cutting the product to produce desired shapes. The finished products have high strength and can be used in applications requiring high impact including breakage resistance for glass or crockeryware.
Application Insights:
The working breakfast application segment led the global instant cereals market in 2017. Consumers prefer to have a quick and easy breakfast at work, which has been driving the demand for instant cereals over other products such as granola bars or muffins. In addition, consumers are increasingly opting for ready-to-eat products due to hectic lifestyles and busy schedules. These factors are expected to drive the segment growth over the forecast period.
The home use application segment is anticipated to witness significant growth during the forecast period owing to rising consumer preference for home cooking and baking over fast food or restaurants. Furthermore, rising disposable income coupled with changing lifestyle is likely to result in increased spending on kitchen appliances including electric mixers/grinders and slow cookers among other appliances that require grains such as wheatgrass juice powder or flakes along with fruits vegetables oil seeds etc.
Regional Analysis:
North America was the largest market for instant cereals, accounting for more than 35.0% share of the global revenue in 2017. The U.S., which is one of the most developed countries in terms of technology and innovation, has been witnessing a growing demand for ready-to-eat breakfast meals over the past few years owing to changing eating habits and busy lifestyles among consumers.
Asia Pacific is expected to be one of fastest growing markets at an estimated CAGR exceeding 5.0% from 2018 to 2030 owing to rising disposable income levels among consumers especially in developing countries such as China and India along with their evolving lifestyle patterns towards modernization.
Growth Factors:
- Increasing demand for convenience foods: The Instant Cereals market is driven by the increasing demand for convenience foods, as consumers are looking for easy and quick meal options. This is driving the growth of the Instant Cereals market.
- Rising disposable income: The growing disposable income of consumers is also fueling the growth of the Instant Cereals market, as they are able to afford premium and branded products.
- Growing awareness about health benefits: There is a growing awareness among consumers about the health benefits of consuming instant cereals, which is driving their demand in the market.
- Innovative product offerings: The players in this market are constantly introducing innovative product offerings to cater to consumer needs and preferences, thereby fuelling the growth of this market segment. 5
Scope Of The Report
Report Attributes
Report Details
Report Title
Instant Cereals Market Research Report
By Type
Pure Cereals, Composite Cereals
By Application
Home Use, Working Breakfast
By Companies
NutreMill, Quaker, Gold Kili, Nestle, Kellogs, General Mills, Unisoy, Marico, Seamild, NutreMill
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
207
Number of Tables & Figures
145
Customization Available
Yes, the report can be customized as per your need.
Global Instant Cereals Market Report Segments:
The global Instant Cereals market is segmented on the basis of:
Types
Pure Cereals, Composite Cereals
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Home Use, Working Breakfast
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- NutreMill
- Quaker
- Gold Kili
- Nestle
- Kellogs
- General Mills
- Unisoy
- Marico
- Seamild
- NutreMill
Highlights of The Instant Cereals Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Pure Cereals
- Composite Cereals
- By Application:
- Home Use
- Working Breakfast
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Instant Cereals Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Instant cereals are a type of breakfast cereal that is pre-packaged and ready to eat. They are typically made with a variety of grains, such as wheat, corn, rice or oats, and often include sweeteners such as sugar or honey.
Some of the key players operating in the instant cereals market are NutreMill, Quaker, Gold Kili, Nestle, Kellogs, General Mills, Unisoy, Marico, Seamild, NutreMill.
The instant cereals market is expected to register a CAGR of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Instant Cereals Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Instant Cereals Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Instant Cereals Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Instant Cereals Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Instant Cereals Market Size & Forecast, 2020-2028
4.5.1 Instant Cereals Market Size and Y-o-Y Growth
4.5.2 Instant Cereals Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Pure Cereals
5.2.2 Composite Cereals
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Home Use
6.2.2 Working Breakfast
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Instant Cereals Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Instant Cereals Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Pure Cereals
9.6.2 Composite Cereals
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Home Use
9.10.2 Working Breakfast
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Pure Cereals
10.6.2 Composite Cereals
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Home Use
10.10.2 Working Breakfast
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Pure Cereals
11.6.2 Composite Cereals
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Home Use
11.10.2 Working Breakfast
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Pure Cereals
12.6.2 Composite Cereals
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Home Use
12.10.2 Working Breakfast
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Pure Cereals
13.6.2 Composite Cereals
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Home Use
13.10.2 Working Breakfast
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Instant Cereals Market: Competitive Dashboard
14.2 Global Instant Cereals Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 NutreMill
14.3.2 Quaker
14.3.3 Gold Kili
14.3.4 Nestle
14.3.5 Kellogs
14.3.6 General Mills
14.3.7 Unisoy
14.3.8 Marico
14.3.9 Seamild
14.3.10 NutreMill
