Latest Update: Impact of current COVID-19 situation has been considered in this report while making the analysis.
Global Marketing Automation Tools Market by Type (Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics, Social Media Marketing, Others), By Application (Large Enterprise, SMB) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030-report

Global Marketing Automation Tools Market by Type (Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics, Social Media Marketing, Others), By Application (Large Enterprise, SMB) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030

Report ID: 255782 4200 Service & Software 377 235 Pages 4.7 (46)
                                          

Industry Growth Insights published a new data on “Marketing Automation Tools Market”. The research report is titled “Marketing Automation Tools Market research by Types (Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics, Social Media Marketing, Others), By Applications (Large Enterprise, SMB), By Players/Companies Act-On Software, Adobe Systems, Aprimo, Cognizant, ETrigue, GreenRope, Hatchbuck, HubSpot, IBM, IContact, Infusionsoft, LeadSquared, MarcomCentral, Marketo, Oracle, Salesforce, Salesfusion, SALESmanago, SAP, SAS Institute, SharpSpring”.

Scope Of The Report

Report Attributes

Report Details

Report Title

Marketing Automation Tools Market Research Report

By Type

Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics, Social Media Marketing, Others

By Application

Large Enterprise, SMB

By Companies

Act-On Software, Adobe Systems, Aprimo, Cognizant, ETrigue, GreenRope, Hatchbuck, HubSpot, IBM, IContact, Infusionsoft, LeadSquared, MarcomCentral, Marketo, Oracle, Salesforce, Salesfusion, SALESmanago, SAP, SAS Institute, SharpSpring

Regions Covered

North America, Europe, APAC, Latin America, MEA

Base Year

2021

Historical Year

2019 to 2020 (Data from 2010 can be provided as per availability)

Forecast Year

2030

Number of Pages

235

Number of Tables & Figures

165

Customization Available

Yes, the report can be customized as per your need.


Global Marketing Automation Tools Industry Outlook


Global Marketing Automation Tools Market Report Segments:

The global Marketing Automation Tools market is segmented on the basis of:

Types

Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics, Social Media Marketing, Others

The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.

Applications

Large Enterprise, SMB

The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.

Some of the companies that are profiled in this report are:

  1. Act-On Software
  2. Adobe Systems
  3. Aprimo
  4. Cognizant
  5. ETrigue
  6. GreenRope
  7. Hatchbuck
  8. HubSpot
  9. IBM
  10. IContact
  11. Infusionsoft
  12. LeadSquared
  13. MarcomCentral
  14. Marketo
  15. Oracle
  16. Salesforce
  17. Salesfusion
  18. SALESmanago
  19. SAP
  20. SAS Institute
  21. SharpSpring

Global Marketing Automation Tools Market Overview


Highlights of The Marketing Automation Tools Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2030.
  5. Developments and trends in the market.
  6. By Type:

    1. Campaign Management
    2. Email Marketing
    3. Mobile Application
    4. Inbound Marketing
    5. Lead Nurturing and Lead Scoring
    6. Reporting and Analytics
    7. Social Media Marketing
    8. Others
  1. By Application:

    1. Large Enterprise
    2. SMB
  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Marketing Automation Tools Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.

Regional Analysis

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • Latin America

Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.

The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.

How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

Global Marketing Automation Tools Market Statistics

8 Reasons to Buy This Report

  1. Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
  2. Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
  3. Implemented Robust Methodology to Prepare the Report
  4. Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
  5. Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
  6. Provides Information About the Top-winning Strategies Implemented by Industry Players.
  7. In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
  8. Customization of the Report Available

Frequently Asked Questions?


Marketing automation tools are computer programs that help marketers plan, track, and analyze their marketing campaigns. They can automate tasks such as creating email campaigns, setting up social media accounts, and tracking website analytics.

Some of the key players operating in the marketing automation tools market are Act-On Software, Adobe Systems, Aprimo, Cognizant, ETrigue, GreenRope, Hatchbuck, HubSpot, IBM, IContact, Infusionsoft, LeadSquared, MarcomCentral, Marketo, Oracle, Salesforce, Salesfusion, SALESmanago, SAP, SAS Institute, SharpSpring.

                                            
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Marketing Automation Tools Market Overview    4.1 Introduction       4.1.1 Market Taxonomy       4.1.2 Market Definition       4.1.3 Macro-Economic Factors Impacting the Market Growth    4.2 Marketing Automation Tools Market Dynamics       4.2.1 Market Drivers       4.2.2 Market Restraints       4.2.3 Market Opportunity    4.3 Marketing Automation Tools Market - Supply Chain Analysis       4.3.1 List of Key Suppliers       4.3.2 List of Key Distributors       4.3.3 List of Key Consumers    4.4 Key Forces Shaping the Marketing Automation Tools Market       4.4.1 Bargaining Power of Suppliers       4.4.2 Bargaining Power of Buyers       4.4.3 Threat of Substitution       4.4.4 Threat of New Entrants       4.4.5 Competitive Rivalry    4.5 Global Marketing Automation Tools Market Size & Forecast, 2018-2028       4.5.1 Marketing Automation Tools Market Size and Y-o-Y Growth       4.5.2 Marketing Automation Tools Market Absolute $ Opportunity

Chapter 5 Global Marketing Automation Tools Market Analysis and Forecast by Type
   5.1 Introduction
      5.1.1 Key Market Trends & Growth Opportunities by Type
      5.1.2 Basis Point Share (BPS) Analysis by Type
      5.1.3 Absolute $ Opportunity Assessment by Type
   5.2 Marketing Automation Tools Market Size Forecast by Type
      5.2.1 Campaign Management
      5.2.2 Email Marketing
      5.2.3 Mobile Application
      5.2.4 Inbound Marketing
      5.2.5 Lead Nurturing and Lead Scoring
      5.2.6 Reporting and Analytics
      5.2.7 Social Media Marketing
      5.2.8 Others
   5.3 Market Attractiveness Analysis by Type

Chapter 6 Global Marketing Automation Tools Market Analysis and Forecast by Applications
   6.1 Introduction
      6.1.1 Key Market Trends & Growth Opportunities by Applications
      6.1.2 Basis Point Share (BPS) Analysis by Applications
      6.1.3 Absolute $ Opportunity Assessment by Applications
   6.2 Marketing Automation Tools Market Size Forecast by Applications
      6.2.1 Large Enterprise
      6.2.2 SMB
   6.3 Market Attractiveness Analysis by Applications

Chapter 7 Global Marketing Automation Tools Market Analysis and Forecast by Region
   7.1 Introduction
      7.1.1 Key Market Trends & Growth Opportunities by Region
      7.1.2 Basis Point Share (BPS) Analysis by Region
      7.1.3 Absolute $ Opportunity Assessment by Region
   7.2 Marketing Automation Tools Market Size Forecast by Region
      7.2.1 North America
      7.2.2 Europe
      7.2.3 Asia Pacific
      7.2.4 Latin America
      7.2.5 Middle East & Africa (MEA)
   7.3 Market Attractiveness Analysis by Region

Chapter 8 Coronavirus Disease (COVID-19) Impact 
   8.1 Introduction 
   8.2 Current & Future Impact Analysis 
   8.3 Economic Impact Analysis 
   8.4 Government Policies 
   8.5 Investment Scenario

Chapter 9 North America Marketing Automation Tools Analysis and Forecast
   9.1 Introduction
   9.2 North America Marketing Automation Tools Market Size Forecast by Country
      9.2.1 U.S.
      9.2.2 Canada
   9.3 Basis Point Share (BPS) Analysis by Country
   9.4 Absolute $ Opportunity Assessment by Country
   9.5 Market Attractiveness Analysis by Country
   9.6 North America Marketing Automation Tools Market Size Forecast by Type
      9.6.1 Campaign Management
      9.6.2 Email Marketing
      9.6.3 Mobile Application
      9.6.4 Inbound Marketing
      9.6.5 Lead Nurturing and Lead Scoring
      9.6.6 Reporting and Analytics
      9.6.7 Social Media Marketing
      9.6.8 Others
   9.7 Basis Point Share (BPS) Analysis by Type 
   9.8 Absolute $ Opportunity Assessment by Type 
   9.9 Market Attractiveness Analysis by Type
   9.10 North America Marketing Automation Tools Market Size Forecast by Applications
      9.10.1 Large Enterprise
      9.10.2 SMB
   9.11 Basis Point Share (BPS) Analysis by Applications 
   9.12 Absolute $ Opportunity Assessment by Applications 
   9.13 Market Attractiveness Analysis by Applications

Chapter 10 Europe Marketing Automation Tools Analysis and Forecast
   10.1 Introduction
   10.2 Europe Marketing Automation Tools Market Size Forecast by Country
      10.2.1 Germany
      10.2.2 France
      10.2.3 Italy
      10.2.4 U.K.
      10.2.5 Spain
      10.2.6 Russia
      10.2.7 Rest of Europe
   10.3 Basis Point Share (BPS) Analysis by Country
   10.4 Absolute $ Opportunity Assessment by Country
   10.5 Market Attractiveness Analysis by Country
   10.6 Europe Marketing Automation Tools Market Size Forecast by Type
      10.6.1 Campaign Management
      10.6.2 Email Marketing
      10.6.3 Mobile Application
      10.6.4 Inbound Marketing
      10.6.5 Lead Nurturing and Lead Scoring
      10.6.6 Reporting and Analytics
      10.6.7 Social Media Marketing
      10.6.8 Others
   10.7 Basis Point Share (BPS) Analysis by Type 
   10.8 Absolute $ Opportunity Assessment by Type 
   10.9 Market Attractiveness Analysis by Type
   10.10 Europe Marketing Automation Tools Market Size Forecast by Applications
      10.10.1 Large Enterprise
      10.10.2 SMB
   10.11 Basis Point Share (BPS) Analysis by Applications 
   10.12 Absolute $ Opportunity Assessment by Applications 
   10.13 Market Attractiveness Analysis by Applications

Chapter 11 Asia Pacific Marketing Automation Tools Analysis and Forecast
   11.1 Introduction
   11.2 Asia Pacific Marketing Automation Tools Market Size Forecast by Country
      11.2.1 China
      11.2.2 Japan
      11.2.3 South Korea
      11.2.4 India
      11.2.5 Australia
      11.2.6 South East Asia (SEA)
      11.2.7 Rest of Asia Pacific (APAC)
   11.3 Basis Point Share (BPS) Analysis by Country
   11.4 Absolute $ Opportunity Assessment by Country
   11.5 Market Attractiveness Analysis by Country
   11.6 Asia Pacific Marketing Automation Tools Market Size Forecast by Type
      11.6.1 Campaign Management
      11.6.2 Email Marketing
      11.6.3 Mobile Application
      11.6.4 Inbound Marketing
      11.6.5 Lead Nurturing and Lead Scoring
      11.6.6 Reporting and Analytics
      11.6.7 Social Media Marketing
      11.6.8 Others
   11.7 Basis Point Share (BPS) Analysis by Type 
   11.8 Absolute $ Opportunity Assessment by Type 
   11.9 Market Attractiveness Analysis by Type
   11.10 Asia Pacific Marketing Automation Tools Market Size Forecast by Applications
      11.10.1 Large Enterprise
      11.10.2 SMB
   11.11 Basis Point Share (BPS) Analysis by Applications 
   11.12 Absolute $ Opportunity Assessment by Applications 
   11.13 Market Attractiveness Analysis by Applications

Chapter 12 Latin America Marketing Automation Tools Analysis and Forecast
   12.1 Introduction
   12.2 Latin America Marketing Automation Tools Market Size Forecast by Country
      12.2.1 Brazil
      12.2.2 Mexico
      12.2.3 Rest of Latin America (LATAM)
   12.3 Basis Point Share (BPS) Analysis by Country
   12.4 Absolute $ Opportunity Assessment by Country
   12.5 Market Attractiveness Analysis by Country
   12.6 Latin America Marketing Automation Tools Market Size Forecast by Type
      12.6.1 Campaign Management
      12.6.2 Email Marketing
      12.6.3 Mobile Application
      12.6.4 Inbound Marketing
      12.6.5 Lead Nurturing and Lead Scoring
      12.6.6 Reporting and Analytics
      12.6.7 Social Media Marketing
      12.6.8 Others
   12.7 Basis Point Share (BPS) Analysis by Type 
   12.8 Absolute $ Opportunity Assessment by Type 
   12.9 Market Attractiveness Analysis by Type
   12.10 Latin America Marketing Automation Tools Market Size Forecast by Applications
      12.10.1 Large Enterprise
      12.10.2 SMB
   12.11 Basis Point Share (BPS) Analysis by Applications 
   12.12 Absolute $ Opportunity Assessment by Applications 
   12.13 Market Attractiveness Analysis by Applications

Chapter 13 Middle East & Africa (MEA) Marketing Automation Tools Analysis and Forecast
   13.1 Introduction
   13.2 Middle East & Africa (MEA) Marketing Automation Tools Market Size Forecast by Country
      13.2.1 Saudi Arabia
      13.2.2 South Africa
      13.2.3 UAE
      13.2.4 Rest of Middle East & Africa (MEA)
   13.3 Basis Point Share (BPS) Analysis by Country
   13.4 Absolute $ Opportunity Assessment by Country
   13.5 Market Attractiveness Analysis by Country
   13.6 Middle East & Africa (MEA) Marketing Automation Tools Market Size Forecast by Type
      13.6.1 Campaign Management
      13.6.2 Email Marketing
      13.6.3 Mobile Application
      13.6.4 Inbound Marketing
      13.6.5 Lead Nurturing and Lead Scoring
      13.6.6 Reporting and Analytics
      13.6.7 Social Media Marketing
      13.6.8 Others
   13.7 Basis Point Share (BPS) Analysis by Type 
   13.8 Absolute $ Opportunity Assessment by Type 
   13.9 Market Attractiveness Analysis by Type
   13.10 Middle East & Africa (MEA) Marketing Automation Tools Market Size Forecast by Applications
      13.10.1 Large Enterprise
      13.10.2 SMB
   13.11 Basis Point Share (BPS) Analysis by Applications 
   13.12 Absolute $ Opportunity Assessment by Applications 
   13.13 Market Attractiveness Analysis by Applications

Chapter 14 Competition Landscape 
   14.1 Marketing Automation Tools Market: Competitive Dashboard
   14.2 Global Marketing Automation Tools Market: Market Share Analysis, 2019
   14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      14.3.1 Act-On Software
      14.3.2 Adobe Systems
      14.3.3 Aprimo
      14.3.4 Cognizant
      14.3.5 ETrigue
      14.3.6 GreenRope
      14.3.7 Hatchbuck
      14.3.8 HubSpot
      14.3.9 IBM
      14.3.10 IContact
      14.3.11 Infusionsoft
      14.3.12 LeadSquared
      14.3.13 MarcomCentral
      14.3.14 Marketo
      14.3.15 Oracle
      14.3.16 Salesforce
      14.3.17 Salesfusion
      14.3.18 SALESmanago
      14.3.19 SAP
      14.3.20 SAS Institute
      14.3.21 SharpSpring

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