Market Overview:
The global masa flour market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for masa flour in various applications such as industrial, retail, food services and others. Additionally, the growing population and rising disposable income are also contributing factors to the growth of this market. On the basis of type, yellow corn is expected to dominate the global masa flour market during the forecast period owing to its high demand in various applications such as industrial and food services. On the other hand, white corn is projected to grow at a higher CAGR than yellow corn due its increasing demand from retail sector across different regions worldwide.
Product Definition:
Masa flour is a type of corn flour that is made from dried, ground maize. It has a fine, powdery texture and a slightly sweet flavor. Masa flour is used to make corn tortillas, tamales, and other Mexican dishes.
Yellow Corn:
Yellow corn is a type of corn that has been genetically modified to produce anthocyanin, which gives the product a distinctive color. The pigment also helps in providing protection against stomach cancer and heart diseases. It also reduces blood sugar levels and improves metabolism by increasing the activity of ‘good’ bacteria in the gut.
White Corn:
White corn is a type of corn that has been genetically modified to produce almost all the starch content in the kernel. It also contains less or no sugar and hence it is used as an alternative for conventional yellow corns in manufacturing various food products such as bread, cakes, cookies, pastries and other snack items.
Application Insights:
The industrial application segment accounted for the largest revenue share of over 60% in 2017. The product is widely used in the production of animal feed, bakery products, and processed foods. Rising demand for baked goods and snacks among consumers particularly in developed economies including U.S., Germany, France and UK is expected to be a key factor driving market growth over the forecast period.
Food services are anticipated to be one of the fastest-growing segments during the forecast period owing to rising demand from restaurants & hotels for making breadcrumbs, pizza crusts, pastries & cakes as well as other food products such as cookies & biscuits and pastas & noodles using masa harina flour. In addition, increasing awareness regarding gluten-free food among consumers across various regions including North America is expected to further propel market growth during this study period.
Regional Analysis:
North America was the largest market for masa flour in 2016 and accounted for a revenue share of over 30% in the same year. The region is expected to witness significant growth on account of increasing consumption of tortillas, tacos, and other bakery products made using cornmeal as a main ingredient. In addition, growing demand for gluten-free foods is anticipated to drive product adoption across various industries including food services and retail among others.
Europe was valued at USD X billion in 2016 owing to high consumer awareness regarding health benefits associated with cornflakes such as lower cholesterol levels.
Growth Factors:
- Increasing demand for gluten-free food products: The global market for gluten-free food is projected to grow at a CAGR of more than 16% from 2016 to 2021. This growth can be attributed to the increasing awareness about celiac disease and other gluten-related disorders, as well as the rising number of people who are following a gluten-free diet for health reasons. Masa flour is an excellent source of dietary fiber and protein, making it a popular choice among consumers looking for healthy, gluten-free alternatives to traditional flour products.
- Growing popularity of Latin American cuisine: With its origins in Latin America, masa flour is well suited for use in traditional dishes from this region such as tacos, tamales, and enchiladas. As interest in Latin American cuisine continues to grow around the world, so too will demand for masa flour products.
- Rising popularity of artisanal foods: There has been a growing trend towards artisanal foods in recent years, with consumers seeking out high quality and unique offerings made by small producers rather than large corporations. Masa flour lends itself perfectly to artisanal production methods due its simple ingredients and easy preparation process. As more consumers become interested in buying locally sourced and handmade foods, masa flour will likely see increased demand accordingly.
Scope Of The Report
Report Attributes
Report Details
Report Title
Masa Flour Market Research Report
By Type
Yellow Corn, White Corn
By Application
Industrial, Retail, Food Services, Others
By Companies
Cargill, General Mills, Archer Daniels Midland, Gruma, Bob's Red Mill Natural Foods, Bunge, Grupo Bimbo, Associated British Foods, C.H. Guenther & Son, Ingredion, LifeLine Foods, SEMO Milling
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
189
Number of Tables & Figures
133
Customization Available
Yes, the report can be customized as per your need.
Global Masa Flour Market Report Segments:
The global Masa Flour market is segmented on the basis of:
Types
Yellow Corn, White Corn
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Industrial, Retail, Food Services, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Cargill
- General Mills
- Archer Daniels Midland
- Gruma
- Bob's Red Mill Natural Foods
- Bunge
- Grupo Bimbo
- Associated British Foods
- C.H. Guenther & Son
- Ingredion
- LifeLine Foods
- SEMO Milling
Highlights of The Masa Flour Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Yellow Corn
- White Corn
- By Application:
- Industrial
- Retail
- Food Services
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Masa Flour Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Masa flour is a type of wheat flour that is ground from the whole kernel. It has a higher gluten content than other types of flour, which makes it ideal for breads and pastries.
Some of the major companies in the masa flour market are Cargill, General Mills, Archer Daniels Midland, Gruma, Bob's Red Mill Natural Foods, Bunge, Grupo Bimbo, Associated British Foods, C.H. Guenther & Son, Ingredion, LifeLine Foods, SEMO Milling.
The masa flour market is expected to grow at a compound annual growth rate of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Masa Flour Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Masa Flour Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Masa Flour Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Masa Flour Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Masa Flour Market Size & Forecast, 2020-2028
4.5.1 Masa Flour Market Size and Y-o-Y Growth
4.5.2 Masa Flour Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Yellow Corn
5.2.2 White Corn
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Industrial
6.2.2 Retail
6.2.3 Food Services
6.2.4 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Masa Flour Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Masa Flour Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Yellow Corn
9.6.2 White Corn
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Industrial
9.10.2 Retail
9.10.3 Food Services
9.10.4 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Yellow Corn
10.6.2 White Corn
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Industrial
10.10.2 Retail
10.10.3 Food Services
10.10.4 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Yellow Corn
11.6.2 White Corn
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Industrial
11.10.2 Retail
11.10.3 Food Services
11.10.4 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Yellow Corn
12.6.2 White Corn
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Industrial
12.10.2 Retail
12.10.3 Food Services
12.10.4 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Yellow Corn
13.6.2 White Corn
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Industrial
13.10.2 Retail
13.10.3 Food Services
13.10.4 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Masa Flour Market: Competitive Dashboard
14.2 Global Masa Flour Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Cargill
14.3.2 General Mills
14.3.3 Archer Daniels Midland
14.3.4 Gruma
14.3.5 Bob's Red Mill Natural Foods
14.3.6 Bunge
14.3.7 Grupo Bimbo
14.3.8 Associated British Foods
14.3.9 C.H. Guenther & Son
14.3.10 Ingredion
14.3.11 LifeLine Foods
14.3.12 SEMO Milling
