Market Overview:
The global microlearning software market is expected to grow at a CAGR of 16.5% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for corporate training, social marketing, and other applications of microlearning software. North America is expected to lead the global market in terms of revenue during the forecast period, followed by Europe and Asia Pacific.
Product Definition:
Microlearning software is a type of educational software that enables users to learn new concepts or topics in small, digestible chunks. This type of software is often used in corporate training and professional development contexts, where learners need to quickly learn new material in order to be productive members of a team or organization. Microlearning software can also be used for personal self-education, where individuals can use short lessons to learn new hobbies or skills. The importance of microlearning software lies in its ability to enable learners to quickly and effectively acquire new knowledge and skills.
Monthly Subscription:
Subscription is a payment model in which the consumer or user pays a periodic sum for the use of a service. The factor that differentiates it from perpetual licensing is that with subscription, the user signs up for a definite period of time and receives benefits during that period. For instance, if an individual uses Microsoft Office 365 Home Premium subscription, he/she will be able to access all office applications including Word, Excel, Powerpoint and OneDrive at no additional cost.
Annual Subscription:
An annual subscription is a one-time payment made to an online service provider for a subscription of their product or service. The customer does not have to pay the provider again each year. Annual subscriptions can be canceled at any time by giving notice according to the terms and conditions stated in the contract between the customer and provider.
Application Insights:
Based on application, the global microlearning software market has been segmented into corporate training, social marketing, others and unclassified. The corporate training segment dominated the overall market in 2017 and is expected to maintain its lead over the forecast period. This can be attributed to increasing demand for skilled workforce across various industries worldwide. Moreover, companies are focusing on enhancing their employee performance by providing customized learning solutions that help employees perform better at work place thereby driving industry growth.
The social marketing segment is expected to register a significant CAGR of XX% from 2018 to 2030 owing to growing adoption of these tools by brands and organizations for digital advertising campaigns via mobile devices which have become prevalent globally in recent times.
Regional Analysis:
North America dominated the global market in 2017. The region is expected to maintain its position during the forecast period. This can be attributed to various factors such as increasing adoption of microlearning solutions, high demand for learning and knowledge-based products, and growing awareness about e-learning initiatives among end users. Moreover, presence of a large number of vendors in this region is contributing toward growth of the market in North America.
Asia Pacific regional market captured significant share owing to increased adoption by enterprises based out here for implementing adaptive training programs that help employees acquire new skills or knowledge required by employers over a period of time as an effective means to meet organizational needs regarding continuous learning and upskilling opportunities within organizations’ walls.
Growth Factors:
- Increasing demand for Microlearning Software from corporate sector for employee training and development purposes.
- Proliferation of smart devices and growing penetration of mobile internet is expected to fuel the demand for Microlearning Software over the forecast period.
- Rising adoption of microlearning courses by educational institutions to impart knowledge in an effective and concise manner is anticipated to boost the market growth during the forecast period.
- Growing popularity of gamification techniques in microlearning courses is projected to create new opportunities for market players in near future.
Scope Of The Report
Report Attributes
Report Details
Report Title
Microlearning Software Market Research Report
By Type
Monthly Subscription, Annual Subscription
By Application
Corporate Training, Social Marketing, Others
By Companies
Epignosis, Optimity, iSpring Solutions, Whatfix, BizLibrary, SmartUp, Axonify, Gnowbe, uQualio, Epignosis, Inkling Systems, NovoEd, ExpandShare, SVI World, Verb, GoSkills, Avanoo
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
210
Number of Tables & Figures
147
Customization Available
Yes, the report can be customized as per your need.
Global Microlearning Software Market Report Segments:
The global Microlearning Software market is segmented on the basis of:
Types
Monthly Subscription, Annual Subscription
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Corporate Training, Social Marketing, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Epignosis
- Optimity
- iSpring Solutions
- Whatfix
- BizLibrary
- SmartUp
- Axonify
- Gnowbe
- uQualio
- Epignosis
- Inkling Systems
- NovoEd
- ExpandShare
- SVI World
- Verb
- GoSkills
- Avanoo
Highlights of The Microlearning Software Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Monthly Subscription
- Annual Subscription
- By Application:
- Corporate Training
- Social Marketing
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Microlearning Software Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Microlearning software is a type of software that helps users learn new information more effectively. It can be used to help people learn new skills, concepts, or facts. Microlearning software can also be used to help people remember information more easily.
Some of the major companies in the microlearning software market are Epignosis, Optimity, iSpring Solutions, Whatfix, BizLibrary, SmartUp, Axonify, Gnowbe, uQualio, Epignosis, Inkling Systems, NovoEd, ExpandShare, SVI World, Verb, GoSkills, Avanoo.
The microlearning software market is expected to grow at a compound annual growth rate of 16.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Microlearning Software Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Microlearning Software Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Microlearning Software Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Microlearning Software Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Microlearning Software Market Size & Forecast, 2018-2028
4.5.1 Microlearning Software Market Size and Y-o-Y Growth
4.5.2 Microlearning Software Market Absolute $ Opportunity
Chapter 5 Global Microlearning Software Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Microlearning Software Market Size Forecast by Type
5.2.1 Monthly Subscription
5.2.2 Annual Subscription
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Microlearning Software Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Microlearning Software Market Size Forecast by Applications
6.2.1 Corporate Training
6.2.2 Social Marketing
6.2.3 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Microlearning Software Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Microlearning Software Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Microlearning Software Analysis and Forecast
9.1 Introduction
9.2 North America Microlearning Software Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Microlearning Software Market Size Forecast by Type
9.6.1 Monthly Subscription
9.6.2 Annual Subscription
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Microlearning Software Market Size Forecast by Applications
9.10.1 Corporate Training
9.10.2 Social Marketing
9.10.3 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Microlearning Software Analysis and Forecast
10.1 Introduction
10.2 Europe Microlearning Software Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Microlearning Software Market Size Forecast by Type
10.6.1 Monthly Subscription
10.6.2 Annual Subscription
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Microlearning Software Market Size Forecast by Applications
10.10.1 Corporate Training
10.10.2 Social Marketing
10.10.3 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Microlearning Software Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Microlearning Software Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Microlearning Software Market Size Forecast by Type
11.6.1 Monthly Subscription
11.6.2 Annual Subscription
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Microlearning Software Market Size Forecast by Applications
11.10.1 Corporate Training
11.10.2 Social Marketing
11.10.3 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Microlearning Software Analysis and Forecast
12.1 Introduction
12.2 Latin America Microlearning Software Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Microlearning Software Market Size Forecast by Type
12.6.1 Monthly Subscription
12.6.2 Annual Subscription
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Microlearning Software Market Size Forecast by Applications
12.10.1 Corporate Training
12.10.2 Social Marketing
12.10.3 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Microlearning Software Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Microlearning Software Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Microlearning Software Market Size Forecast by Type
13.6.1 Monthly Subscription
13.6.2 Annual Subscription
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Microlearning Software Market Size Forecast by Applications
13.10.1 Corporate Training
13.10.2 Social Marketing
13.10.3 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Microlearning Software Market: Competitive Dashboard
14.2 Global Microlearning Software Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Epignosis
14.3.2 Optimity
14.3.3 iSpring Solutions
14.3.4 Whatfix
14.3.5 BizLibrary
14.3.6 SmartUp
14.3.7 Axonify
14.3.8 Gnowbe
14.3.9 uQualio
14.3.10 Epignosis
14.3.11 Inkling Systems
14.3.12 NovoEd
14.3.13 ExpandShare
14.3.14 SVI World
14.3.15 Verb
14.3.16 GoSkills
14.3.17 Avanoo
