Market Overview:
Global Price Optimization and Management (PO&M) Software for B2B Market is expected to grow at a CAGR of XX% during the forecast period 2018-2030. The market growth factors include the increasing demand for cloud-based PO&M software, rising adoption of PO&M software by small and medium enterprises (SMEs), and growing demand for price optimization solutions in Asia Pacific. However, lack of awareness about the benefits of price optimization solutions is restraining the growth of this market. The global PO&M software market can be segmented on the basis of type into cloud-based and on-premises. The cloud-based segment is expected to grow at a higher CAGR during the forecast period as compared to the on-premises segment due to its advantages such as low cost, scalability, and easy deployment/upgradation. On the basis of application, large enterprises are expected to hold a larger share in this market than SMEs during 2018–2030 owing to their need for sophisticated pricing strategies across different sales channels.
 Software for B2B Industry Outlook.svg)
Product Definition:
Price Optimization and Management (PO&M) Software for B2B is a tool that can help businesses to manage their prices effectively. It can help to optimize prices according to the market conditions, track competitor pricing and also set up rules for price changes. This software is important for businesses as it allows them to make more informed decisions about their prices and helps them stay competitive in the market.
Cloud Based:
Cloud-based software is a type of software service that provides shared computer resources over the internet. Software as a Service (SaaS) is an example of cloud-based technology. The SaaS model offers several benefits such as reduced cost, increased flexibility, and ease of access from any device or location. Cloud computing has changed the way industries do business by allowing companies to store their data on remote servers for improved accessibility and efficiency.
On-premises:
On-premises software is a type of cloud computing software that involves the use of dedicated hardware, such as servers and storage devices, for data processing. The on-premises software solution is used to create a server image or virtual machine which can be used to run applications. It also helps in improving business processes by streamlining operations through automation and hence increasing operational efficiency.
Application Insights:
The large enterprises segment accounted for the largest market share in 2017 and is expected to continue leading over the forecast period. The growth of this segment can be attributed to factors such as increasing demand for real-time visibility of price, product & service across all channels, improved inventory management and optimization.
SMEs are estimated to be the fastest growing application segment over the forecast period owing to factors such as rapidly expanding SME sector in developing countries like India and China on account of low cost labor coupled with technological advancements that have enabled them to offer better services at lower costs. Furthermore, small businesses are also ableto use these solutions as a one-stop solution by integrating it with accounting software thereby reducing their overall IT expenditure by upscaling their infrastructure capacity. This is projectedto drive industry growth over the coming years.
Regional Analysis:
North America dominated the global market in 2017. The growth of this region can be attributed to the presence of prominent players such as Oracle Corporation; Microsoft Corporation; Salesforce.com, Inc.; and IBM Corporation in this region. These companies are continuously developing and launching new products to enhance their product portfolio for B2B PO&M software solutions. Moreover, increasing demand for cloud-based PO&M software by small & medium enterprises is driving the regional market growth in North America over the forecast period.
Asia Pacific is expected to emerge as a lucrative regional market during the forecast period owing to growing awareness about latest technologies among enterprises operating within this region coupled with increased spending capacity of customers from emerging economies such as China & India for advanced business solutions catering to their business needs.
Growth Factors:
- Increased demand for PO&M software from small and medium-sized businesses (SMBs) due to the growing complexity of pricing processes and the need for more sophisticated price optimization capabilities.
- The continued growth of ecommerce and the need for PO&M software to help retailers price products competitively online.
- The increasing use of big data and analytics in pricing decisions, making PO&M software more valuable to companies looking to optimize prices through data-driven insights.
- The globalization of business operations, which creates a greater demand for PO&M software that can handle complex pricing scenarios across different markets.
- Advances in artificial intelligence (AI) and machine learning that allow PO&M software to become smarter over time, automatically adjusting prices based on changing market conditions
Scope Of The Report
Report Attributes
Report Details
Report Title
Price Optimization and Management (PO&M) Software for B2B Market Research Report
By Type
Cloud Based, On-premises
By Application
Large Enterprises, SMEs
By Companies
McKinsey, Price Edge, Pricefx, PROS, SPOSEA, Vendavo, Vistaar Technologies, Vistex, Zilliant, GK Software, Syncron, Prisync, Pricemoov, Apttus Conga
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
156
Number of Tables & Figures
110
Customization Available
Yes, the report can be customized as per your need.
Global Price Optimization and Management (PO&M) Software for B2B Market Report Segments:
The global Price Optimization and Management (PO&M) Software for B2B market is segmented on the basis of:
Types
Cloud Based, On-premises
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Large Enterprises, SMEs
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- McKinsey
- Price Edge
- Pricefx
- PROS
- SPOSEA
- Vendavo
- Vistaar Technologies
- Vistex
- Zilliant
- GK Software
- Syncron
- Prisync
- Pricemoov
- Apttus Conga
 Software for B2B Market Overview.svg)
Highlights of The Price Optimization and Management (PO&M) Software for B2B Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cloud Based
- On-premises
- By Application:
- Large Enterprises
- SMEs
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Price Optimization and Management (PO&M) Software for B2B Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
 Software for B2B Market Statistics.svg)
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Price optimization and management (PO&M) software is used by businesses to manage pricing, inventory, and sales. It helps companies make informed decisions about how to price their products or services, allocate resources among different products or services, and forecast future demand for their products. PO&M software can also help companies identify potential competitors and develop strategies to compete with them.
Some of the major players in the price optimization and management (po&m) software for b2b market are McKinsey, Price Edge, Pricefx, PROS, SPOSEA, Vendavo, Vistaar Technologies, Vistex, Zilliant, GK Software, Syncron, Prisync, Pricemoov, Apttus Conga.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Price Optimization and Management (PO&M) Software for B2B Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Price Optimization and Management (PO&M) Software for B2B Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Price Optimization and Management (PO&M) Software for B2B Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Price Optimization and Management (PO&M) Software for B2B Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Price Optimization and Management (PO&M) Software for B2B Market Size & Forecast, 2020-2028
4.5.1 Price Optimization and Management (PO&M) Software for B2B Market Size and Y-o-Y Growth
4.5.2 Price Optimization and Management (PO&M) Software for B2B Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Cloud Based
5.2.2 On-premises
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Large Enterprises
6.2.2 SMEs
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Price Optimization and Management (PO&M) Software for B2B Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Price Optimization and Management (PO&M) Software for B2B Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Cloud Based
9.6.2 On-premises
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Large Enterprises
9.10.2 SMEs
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Cloud Based
10.6.2 On-premises
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Large Enterprises
10.10.2 SMEs
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Cloud Based
11.6.2 On-premises
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Large Enterprises
11.10.2 SMEs
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Cloud Based
12.6.2 On-premises
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Large Enterprises
12.10.2 SMEs
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Cloud Based
13.6.2 On-premises
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Large Enterprises
13.10.2 SMEs
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Price Optimization and Management (PO&M) Software for B2B Market: Competitive Dashboard
14.2 Global Price Optimization and Management (PO&M) Software for B2B Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 McKinsey
14.3.2 Price Edge
14.3.3 Pricefx
14.3.4 PROS
14.3.5 SPOSEA
14.3.6 Vendavo
14.3.7 Vistaar Technologies
14.3.8 Vistex
14.3.9 Zilliant
14.3.10 GK Software
14.3.11 Syncron
14.3.12 Prisync
14.3.13 Pricemoov
14.3.14 Apttus Conga
