Market Overview:
The Global Subscriber Data Management Platform Market is expected to grow from USD 1.02 Billion in 2018 to USD 2.48 Billion by 2030, at a CAGR of 12.8% during the forecast period. The growth of the market can be attributed to the increasing demand for subscriber data management platforms from small and medium enterprises (SMEs) and large enterprises across the globe. Moreover, rising adoption of cloud-based subscriber data management platforms is another major factor driving the growth of this market. However, lack of awareness about subscriber data management platforms among end users is restraining the growth of this market to some extent. Based on type, the global subscriber data management platform market has been segmented into cloud-based and on-premises segments.
Product Definition:
A Subscriber Data Management Platform (SDMP) is a system that enables communication service providers to collect, organize, and manage the data associated with their subscribers. SDMPs provide operators with a single view of all customer data across different channels and systems, enabling them to more effectively target marketing efforts and improve customer service.
Cloud-based:
Cloud-based is a model of delivering software as a service. It provides shared pool of hardware, software and technical expertise that helps enterprises scale up their operations rapidly. Cloud-based services offer benefits such as increased efficiency, flexibility and reduced cost which in turn help organizations increase their revenues.
The global subscriber data management platform market was valued at USD 1,25 billion in 2013.
On-premises:
On-premises is a term used for the software and hardware systems that are installed at the customer's site. The on-premises solutions manage all types of subscriber data including name, address, payment information, and account status. These solutions also help in providing customized services to customers by offering benefits such as easy integration with existing systems and high security levels.
Application Insights:
The large enterprises segment dominated the global SBDMP platform market in 2017. The segment is expected to witness a CAGR of XX% from 2018 to 2030. This growth can be attributed to the growing adoption of cloud-based SBDMP platforms by large enterprises as they offer various functionalities such as real-time visibility, advanced analytics and business insights, and cost savings. Furthermore, increasing demand for enhanced communication tools among employees is also driving the need for an efficient data management solution among enterprise organizations globally.
SMEs accounted for a significant share in 2017 due to their growing usage of messaging applications such as WhatsApp and Facebook Messenger across all regions. These applications offer end users secure access to communicate via text messages with limited or no Internet connectivity provided by them which further enhances their use in rural areas where mobile penetration rates are high leading to increased adoption of these services by SMEs worldwide including Latin America, Asia Pacific Africa).
Regional Analysis:
The market in Asia Pacific and MEA is anticipated to grow at a significant rate over the forecast period. The growth can be attributed to increasing adoption of international telecom services, high smartphone penetration, and rising demand for data services among subscribers. In addition, growing number of mobile internet users has led to increased demand for DTM platforms in these regions.
North America accounted for the largest revenue share in 2017 owing to presence of major service providers such as AT&T Inc.; T-Mobile US; Sprint Corporation; Verizon Communications Inc.; and Cellco Partnership (Verizon Wireless and Sprint). These companies are focusing on upgrading their networks by deploying next-generation technologies such as 5G network architecture which will lead to improved network performance with enhanced subscriber experience across North America region thereby driving regional market growth over the forecast period.
Growth Factors:
- Increasing demand for subscriber data management from telecom operators to manage and monetize their subscriber data
- Proliferation of connected devices and the growing trend of IoT is expected to drive the growth of SDM market
- The increasing demand for real-time analytics and personalized services is fueling the growth of SDM market
- The need for compliance with regulatory requirements is driving the adoption of SDM solutions
- Growing demand for big data and cloud-based solutions is providing opportunities for growth in SDM market
Scope Of The Report
Report Attributes
Report Details
Report Title
Subscriber Data Management Platform Market Research Report
By Type
Cloud-based, On-premises
By Application
Small and Medium Enterprises (SMEs), Large Enterprises
By Companies
Nokia, Oracle, Alcatel-Lucent, Amdocs, HPE, IBM, ZTE Corp, Openwave Mobility, Redknee, UnboundID, Huawei, Ericsson
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
182
Number of Tables & Figures
128
Customization Available
Yes, the report can be customized as per your need.
Global Subscriber Data Management Platform Market Report Segments:
The global Subscriber Data Management Platform market is segmented on the basis of:
Types
Cloud-based, On-premises
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Small and Medium Enterprises (SMEs), Large Enterprises
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Nokia
- Oracle
- Alcatel-Lucent
- Amdocs
- HPE
- IBM
- ZTE Corp
- Openwave Mobility
- Redknee
- UnboundID
- Huawei
- Ericsson
Highlights of The Subscriber Data Management Platform Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cloud-based
- On-premises
- By Application:
- Small and Medium Enterprises (SMEs)
- Large Enterprises
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Subscriber Data Management Platform Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
A Subscriber Data Management Platform (SDMP) is a software application that helps subscribers manage their data. It can help subscribers understand their data, track its usage, and make changes to how they use it.
Some of the major companies in the subscriber data management platform market are Nokia, Oracle, Alcatel-Lucent, Amdocs, HPE, IBM, ZTE Corp, Openwave Mobility, Redknee, UnboundID, Huawei, Ericsson.
The subscriber data management platform market is expected to grow at a compound annual growth rate of 12.8%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Subscriber Data Management Platform Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Subscriber Data Management Platform Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Subscriber Data Management Platform Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Subscriber Data Management Platform Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Subscriber Data Management Platform Market Size & Forecast, 2018-2028
4.5.1 Subscriber Data Management Platform Market Size and Y-o-Y Growth
4.5.2 Subscriber Data Management Platform Market Absolute $ Opportunity
Chapter 5 Global Subscriber Data Management Platform Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Subscriber Data Management Platform Market Size Forecast by Type
5.2.1 Cloud-based
5.2.2 On-premises
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Subscriber Data Management Platform Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Subscriber Data Management Platform Market Size Forecast by Applications
6.2.1 Small and Medium Enterprises (SMEs)
6.2.2 Large Enterprises
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Subscriber Data Management Platform Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Subscriber Data Management Platform Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Subscriber Data Management Platform Analysis and Forecast
9.1 Introduction
9.2 North America Subscriber Data Management Platform Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Subscriber Data Management Platform Market Size Forecast by Type
9.6.1 Cloud-based
9.6.2 On-premises
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Subscriber Data Management Platform Market Size Forecast by Applications
9.10.1 Small and Medium Enterprises (SMEs)
9.10.2 Large Enterprises
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Subscriber Data Management Platform Analysis and Forecast
10.1 Introduction
10.2 Europe Subscriber Data Management Platform Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Subscriber Data Management Platform Market Size Forecast by Type
10.6.1 Cloud-based
10.6.2 On-premises
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Subscriber Data Management Platform Market Size Forecast by Applications
10.10.1 Small and Medium Enterprises (SMEs)
10.10.2 Large Enterprises
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Subscriber Data Management Platform Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Subscriber Data Management Platform Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Subscriber Data Management Platform Market Size Forecast by Type
11.6.1 Cloud-based
11.6.2 On-premises
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Subscriber Data Management Platform Market Size Forecast by Applications
11.10.1 Small and Medium Enterprises (SMEs)
11.10.2 Large Enterprises
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Subscriber Data Management Platform Analysis and Forecast
12.1 Introduction
12.2 Latin America Subscriber Data Management Platform Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Subscriber Data Management Platform Market Size Forecast by Type
12.6.1 Cloud-based
12.6.2 On-premises
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Subscriber Data Management Platform Market Size Forecast by Applications
12.10.1 Small and Medium Enterprises (SMEs)
12.10.2 Large Enterprises
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Subscriber Data Management Platform Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Subscriber Data Management Platform Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Subscriber Data Management Platform Market Size Forecast by Type
13.6.1 Cloud-based
13.6.2 On-premises
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Subscriber Data Management Platform Market Size Forecast by Applications
13.10.1 Small and Medium Enterprises (SMEs)
13.10.2 Large Enterprises
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Subscriber Data Management Platform Market: Competitive Dashboard
14.2 Global Subscriber Data Management Platform Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Nokia
14.3.2 Oracle
14.3.3 Alcatel-Lucent
14.3.4 Amdocs
14.3.5 HPE
14.3.6 IBM
14.3.7 ZTE Corp
14.3.8 Openwave Mobility
14.3.9 Redknee
14.3.10 UnboundID
14.3.11 Huawei
14.3.12 Ericsson
