Market Overview:
The global super powders and supplements market is expected to grow at a CAGR of 6.5% during the forecast period 2018-2030. The growth in this market can be attributed to the increasing awareness about the benefits of super powders and supplements among consumers, rising demand for organic super powders and supplements, and growing trend of healthy lifestyle. Super Powders are gaining popularity due to their high nutrient content which makes them a good source for essential vitamins, minerals, antioxidants, enzymes etc. They are also low in calories which makes them an ideal choice for people looking to lose weight or maintain their weight. Super Powders are available in both conventional as well as organic form. Conventionally grown super powders may contain pesticides or other chemicals that can be harmful if consumed regularly over long periods of time. Organic super powders are grown without using any synthetic fertilizers or pesticides and hence they are considered healthier option than conventionally grown ones. Organic products have witnessed a surge in demand in recent years owing to increasing awareness about the ill effects of chemical-based agriculture practices on human health as well as environment .Organic farming is done by using natural methods such as crop rotation, green manure etc., which helps keep soil healthy and reduces environmental pollution .
Product Definition:
Super Powders and Supplements are dietary supplements that contain high levels of nutrients and other beneficial compounds. They are often used to improve overall health, energy levels, and athletic performance. Super Powders and Supplements can be an important part of a healthy diet, but it is important to consult with a doctor before starting any new supplement regimen.
Conventional:
Conventional is the first generation of high-performance sports supplements. It was introduced in the market in 1994, and since that period it has gained tremendous popularity among athletes as well as bodybuilders across the globe. The product contains beta-alanine, caffeine anhydrous (unflavored), creatine HCl, tyrosine nitrate (non-nitro), arginine vasopressors and citrulline malate.
Organic:
Organic products are those that were grown, manufactured or processed without the use of harmful chemicals such as pesticides, herbicides or fertilizers. Organic food is produced with the utmost care to ensure no artificial additives are used. The Food and Drug Administration (FDA) has defined “organic” foods as those that contain only organically produced ingredients and no genetically modified organisms (GMOs).
The global organic market was valued at USD 48.62 billion in 2015.
Application Insights:
Offline, online and mixed applications are covered in this study. Offline segments include conventional sports nutrition products, dietary supplements and food additives. Conventional super powders have been in use for decades; however, their consumption is declining due to increasing awareness about health benefits of online nutritional supplements.
The growing popularity of organic foods has increased the demand for naturally derived products without any added chemicals or substances. Organic super powders are expected to witness significant growth over the forecast period owing to rising consumer preference towards natural weight loss solutions free from harmful side effects and artificial ingredients.
Online application segment is anticipated to expand at a CAGR of XX% from 2018 to 2030 owingto an increase in internet usage by consumers looking for fitness related information as well as product suppliers offering premium quality nutritional supplements through e-commerce platforms with easy payment options such as PayPal.
Regional Analysis:
North America dominated the global market in 2017. The region is expected to maintain its position during the forecast period. This can be attributed to rising consumer awareness regarding health, fitness and well-being along with a growing preference for protein supplements among millennials in U.S., Canada, and Mexico.
The growth of online shopping sector has encouraged consumers in APAC regions like India China Japan Australia New Zealand Singapore South Korea Thailand Vietnam Indonesia Philippines Russia Brazil Colombia Norway Sweden Netherlands Belgium France Germany Poland Turkey Saudi Arabia UAE Iran Iraq Kuwait Qatar Bahrain Oman BD Pakistan East Africa etcetera)to shop for nutritional products including protein powder online eliminating the need of going anywhere else especially when they are busy with their hectic work schedules or on a tight budget.
Growth Factors:
- Increasing awareness about the benefits of super powders and supplements among consumers.
- Rising demand for natural and organic super powders and supplements.
- Growing popularity of healthy lifestyles among consumers, which is driving demand for super powders and supplements products.
- Proliferation of online retail channels that offer a wide range of super powder and supplement products, making these products more easily accessible to consumers worldwide.
Scope Of The Report
Report Attributes
Report Details
Report Title
Super Powders and Supplements Market Research Report
By Type
Conventional, Organic
By Application
Offline, Online
By Companies
Sunfood, Unilever, Superlife Co. Pte Ltd., Your Super, NAVITAS ORGANICS, ALOHA, ORGAN IC d.o.o., Suncore Foods Inc., Supernutrients, NATURE SUPERFOODS
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
198
Number of Tables & Figures
139
Customization Available
Yes, the report can be customized as per your need.
Global Super Powders and Supplements Market Report Segments:
The global Super Powders and Supplements market is segmented on the basis of:
Types
Conventional, Organic
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Offline, Online
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Sunfood
- Unilever
- Superlife Co. Pte Ltd.
- Your Super
- NAVITAS ORGANICS
- ALOHA
- ORGAN IC d.o.o.
- Suncore Foods Inc.
- Supernutrients
- NATURE SUPERFOODS
Highlights of The Super Powders and Supplements Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Conventional
- Organic
- By Application:
- Offline
- Online
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Super Powders and Supplements Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Super Powders and Supplements are products that contain a high concentration of specific nutrients, minerals, or vitamins. These supplements can be used to improve athletic performance or overall health.
Some of the key players operating in the super powders and supplements market are Sunfood, Unilever, Superlife Co. Pte Ltd., Your Super, NAVITAS ORGANICS, ALOHA, ORGAN IC d.o.o., Suncore Foods Inc., Supernutrients, NATURE SUPERFOODS.
The super powders and supplements market is expected to grow at a compound annual growth rate of 6.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Super Powders and Supplements Market Overview 4.1 Introduction 4.1.1 Market Taxonomy 4.1.2 Market Definition 4.1.3 Macro-Economic Factors Impacting the Market Growth 4.2 Super Powders and Supplements Market Dynamics 4.2.1 Market Drivers 4.2.2 Market Restraints 4.2.3 Market Opportunity 4.3 Super Powders and Supplements Market - Supply Chain Analysis 4.3.1 List of Key Suppliers 4.3.2 List of Key Distributors 4.3.3 List of Key Consumers 4.4 Key Forces Shaping the Super Powders and Supplements Market 4.4.1 Bargaining Power of Suppliers 4.4.2 Bargaining Power of Buyers 4.4.3 Threat of Substitution 4.4.4 Threat of New Entrants 4.4.5 Competitive Rivalry 4.5 Global Super Powders and Supplements Market Size & Forecast, 2020-2028 4.5.1 Super Powders and Supplements Market Size and Y-o-Y Growth 4.5.2 Super Powders and Supplements Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Conventional
5.2.2 Organic
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Offline
6.2.2 Online
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Super Powders and Supplements Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Super Powders and Supplements Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Conventional
9.6.2 Organic
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Offline
9.10.2 Online
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Conventional
10.6.2 Organic
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Offline
10.10.2 Online
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Conventional
11.6.2 Organic
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Offline
11.10.2 Online
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Conventional
12.6.2 Organic
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Offline
12.10.2 Online
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Conventional
13.6.2 Organic
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Offline
13.10.2 Online
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Super Powders and Supplements Market: Competitive Dashboard
14.2 Global Super Powders and Supplements Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Sunfood
14.3.2 Unilever
14.3.3 Superlife Co. Pte Ltd.
14.3.4 Your Super
14.3.5 NAVITAS ORGANICS
14.3.6 ALOHA
14.3.7 ORGAN IC d.o.o.
14.3.8 Suncore Foods Inc.
14.3.9 Supernutrients
14.3.10 NATURE SUPERFOODS