Market Overview:
The global vodka market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The growth in the market can be attributed to factors such as rising demand for flavored vodka, increasing disposable income of consumers, and growing popularity of cocktails. In terms of type, the non-flavored vodka segment is expected to dominate the market during the forecast period owing to its low price and easy availability. However, the flavored vodka segment is projected to grow at a higher CAGR due to its high demand from consumers. In terms of application, supermarkets are expected to account for a major share in the global vodka market during the forecast period owing to their wide presence across regions.
Product Definition:
According to the Oxford English Dictionary, vodka is "a colorless, odorless, and tasteless alcoholic beverage made from grain or potatoes." It is important because it is a popular spirit that can be used in cocktails or enjoyed neat.
Non-Flavored Vodka:
Non-flavored vodka is a type of alcohol that does not contain flavoring agents such as herbs, spices or fruit. It has high demand in the global market due to its unique taste and flavor. Growing consumer preference for flavored drinks over traditional alcoholic beverages is expected to be the key factor driving market growth over the next eight years.
Vodka has been gaining popularity among consumers across the globe on account of its low price.
Flavored Vodka:
Flavored Vodka is a type of Vodka that has been infused with botanicals, fruits, vegetables or herbs. The most common flavors added are fruit flavors such as apple, orange and raspberry which gives it the name of flavored vodka. Other popular flavors include pineapple and lemon. Flavored vodkas can be consumed with either water or ice-cold beverages such as tonic water or cocktails.
Application Insights:
The global vodka market has been segmented on the basis of application into supermarket, department store, bar and others. The bar application segment led the market in 2017 and is projected to maintain its dominance over the forecast period. This growth can be attributed to increasing demand for spirits such as vodka among adults in developed economies including U.S., Germany, France and UK coupled with growing consumption of flavored vodkas across bars worldwide.
Vodka is widely used as a base spirit for various cocktails around the world owing to its clean taste without any added flavors or fragrances which enhances consumer appeal leading to increased demand at bars globally.
Regional Analysis:
Europe was the largest market for global vodka in 2017, with a share of more than 35.0% and is anticipated to witness significant growth over the forecast period. Russia emerged as the largest market in Europe and accounted for more than 50.0% share of total revenue in 2017 owing to high consumption among Russian population, which has been witnessing an increase due to economic stability coupled with low prices of vodkas compared to other countries like U.S., UK, and France.
Growth Factors:
- Increasing demand for premium vodka brands.
- Rising disposable income of consumers in developing countries.
- Growing popularity of cocktails and mixed drinks that contain vodka.
- Emerging markets offer significant growth potential for the vodka market5 Increased marketing and promotional activities by manufacturers to promote their products
Scope Of The Report
Report Attributes
Report Details
Report Title
Vodka Market Research Report
By Type
Non-Flavored Vodka, Flavored Vodka, Others
By Application
Supermarket, Department Store, Bar, Others
By Companies
Belvedere, Brown-Forman, Diageo, Gruppo Campari, Pernod Ricard, Russian Standard, Bacardi, Brown-Forman, Central European Distribution, Constellation Spirits, Belvedere, IceBerg Vodka, Proximo Spirits, Savor Stoli, Shiva Distilleries, Soyuz Victan, Suntory, The Wine, Tilak Nagar Industries
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
149
Number of Tables & Figures
105
Customization Available
Yes, the report can be customized as per your need.
Global Vodka Market Report Segments:
The global Vodka market is segmented on the basis of:
Types
Non-Flavored Vodka, Flavored Vodka, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Supermarket, Department Store, Bar, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Belvedere
- Brown-Forman
- Diageo
- Gruppo Campari
- Pernod Ricard
- Russian Standard
- Bacardi
- Brown-Forman
- Central European Distribution
- Constellation Spirits
- Belvedere
- IceBerg Vodka
- Proximo Spirits
- Savor Stoli
- Shiva Distilleries
- Soyuz Victan
- Suntory
- The Wine
- Tilak Nagar Industries
Highlights of The Vodka Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Non-Flavored Vodka
- Flavored Vodka
- Others
- By Application:
- Supermarket
- Department Store
- Bar
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Vodka Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Vodka is a distilled beverage made from grain, water and ethanol.
Some of the key players operating in the vodka market are Belvedere, Brown-Forman, Diageo, Gruppo Campari, Pernod Ricard, Russian Standard, Bacardi, Brown-Forman, Central European Distribution, Constellation Spirits, Belvedere, IceBerg Vodka, Proximo Spirits, Savor Stoli, Shiva Distilleries, Soyuz Victan, Suntory, The Wine, Tilak Nagar Industries.
The vodka market is expected to register a CAGR of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Vodka Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Vodka Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Vodka Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Vodka Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Vodka Market Size & Forecast, 2020-2028
4.5.1 Vodka Market Size and Y-o-Y Growth
4.5.2 Vodka Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Non-Flavored Vodka
5.2.2 Flavored Vodka
5.2.3 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Supermarket
6.2.2 Department Store
6.2.3 Bar
6.2.4 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Vodka Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Vodka Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Non-Flavored Vodka
9.6.2 Flavored Vodka
9.6.3 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Supermarket
9.10.2 Department Store
9.10.3 Bar
9.10.4 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Non-Flavored Vodka
10.6.2 Flavored Vodka
10.6.3 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Supermarket
10.10.2 Department Store
10.10.3 Bar
10.10.4 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Non-Flavored Vodka
11.6.2 Flavored Vodka
11.6.3 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Supermarket
11.10.2 Department Store
11.10.3 Bar
11.10.4 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Non-Flavored Vodka
12.6.2 Flavored Vodka
12.6.3 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Supermarket
12.10.2 Department Store
12.10.3 Bar
12.10.4 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Non-Flavored Vodka
13.6.2 Flavored Vodka
13.6.3 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Supermarket
13.10.2 Department Store
13.10.3 Bar
13.10.4 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Vodka Market: Competitive Dashboard
14.2 Global Vodka Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Belvedere
14.3.2 Brown-Forman
14.3.3 Diageo
14.3.4 Gruppo Campari
14.3.5 Pernod Ricard
14.3.6 Russian Standard
14.3.7 Bacardi
14.3.8 Brown-Forman
14.3.9 Central European Distribution
14.3.10 Constellation Spirits
14.3.11 Belvedere
14.3.12 IceBerg Vodka
14.3.13 Proximo Spirits
14.3.14 Savor Stoli
14.3.15 Shiva Distilleries
14.3.16 Soyuz Victan
14.3.17 Suntory
14.3.18 The Wine
14.3.19 Tilak Nagar Industries
