Market Overview:
The global ODM smartphones market is expected to grow at a CAGR of XX% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for smartphones, especially in developing countries. Additionally, the growing trend of online shopping and rising penetration of 4G and 5G networks are also contributing to the growth of this market. By type, Android smartphones are expected to dominate the global ODM smartphone market during the forecast period. This can be attributed to their low cost as compared to iPhones and high adoption rates in developing countries. By application, online shopping is expected to grow at a higher rate than offline shopping during the forecast period owing to increased internet penetration and rising disposable incomes across emerging markets.
Product Definition:
ODM smartphones are those that are designed and manufactured by original design manufacturers, or ODMs. These phones are typically aimed at the budget-conscious market, as they offer lower prices than traditional flagship models. While many of the big brands like Apple and Samsung produce their own smartphones, they also outsource production to ODMs in order to keep up with demand. This is particularly true for countries like China and India, where there is a large population of smartphone users.
Android Smartphones:
Android is a software platform used in mobile phones and other electronic devices. It’s an open source software platform developed by Google Inc. for its mobile operating system, which is used by different smartphone manufacturers such as Samsung Electronics Co., Ltd., LG Electronics, Huawei Technologies Co. Ltd., and many others to produce their smartphones.
iPhone:
An iPhone is a smartphone designed and developed by Apple Inc. The company’s flagship product, the iPhone has changed the way people use smartphones as it is user friendly and provides an experience of using a luxury product. It has been one of the most successful consumer electronics products ever with more than 500 million units sold worldwide as on 2018.
Application Insights:
The offline application segment dominated the global ODM smartphones market in 2017. Offline applications are installed on the device and they help in managing various functions such as contacts, messages, photos etc. of a user. Offline applications also have access to the entire functionality of a smartphone which enables them to perform more advanced tasks than online applications do. For instance, Facebook messenger is an offline application that has more features than its online counterpart does such as group messaging and video calls which makes it a preferred choice among users worldwide.
Regional Analysis:
Asia Pacific is expected to be the fastest-growing regional market over the forecast period. The growth can be attributed to increasing smartphone penetration in this region. According to GSMA, it was estimated that there were 1.9 billion smartphone devices in use in 2016 and this number is anticipated to reach 2.7 billion by 2020.
Europe also accounted for a significant share of global revenue owing high product demand from countries such as Germany and U.K.
Growth Factors:
- Increasing demand for smartphones in developing countries
- Rising demand for customized or personalized smartphones
- Increasing demand for high-end and luxury smartphones
- Proliferation of 4G networks and the increasing uptake of LTE-enabled devices
- Growing popularity of Android OS
Scope Of The Report
Report Attributes
Report Details
Report Title
ODM Smartphones Market Research Report
By Type
Android Smartphones, iPhone
By Application
Offline, Online
By Companies
Wingtech, Huaqin, Longcheer, Wind-Mobi, TINNO, Ragentek, Chino/OnTim, CK, Haipai, Huiye, FIH Mobile
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
247
Number of Tables & Figures
173
Customization Available
Yes, the report can be customized as per your need.
Global ODM Smartphones Market Report Segments:
The global ODM Smartphones market is segmented on the basis of:
Types
Android Smartphones, iPhone
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Offline, Online
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Wingtech
- Huaqin
- Longcheer
- Wind-Mobi
- TINNO
- Ragentek
- Chino/OnTim
- CK
- Haipai
- Huiye
- FIH Mobile
Highlights of The ODM Smartphones Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Android Smartphones
- iPhone
- By Application:
- Offline
- Online
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the ODM Smartphones Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
ODM smartphones are a type of smartphone that is built by a third-party manufacturer and sold through an online store or carrier. ODM smartphones are typically lower-cost alternatives to flagship devices from major manufacturers, and they may not have the same features or quality as more expensive models.
Some of the major players in the odm smartphones market are Wingtech, Huaqin, Longcheer, Wind-Mobi, TINNO, Ragentek, Chino/OnTim, CK, Haipai, Huiye, FIH Mobile.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. ODM Smartphones Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. ODM Smartphones Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. ODM Smartphones Market - Supply Chain
4.5. Global ODM Smartphones Market Forecast
4.5.1. ODM Smartphones Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. ODM Smartphones Market Size (000 Units) and Y-o-Y Growth
4.5.3. ODM Smartphones Market Absolute $ Opportunity
5. Global ODM Smartphones Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. ODM Smartphones Market Size and Volume Forecast by Type
5.3.1. Android Smartphones
5.3.2. iPhone
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global ODM Smartphones Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. ODM Smartphones Market Size and Volume Forecast by Application
6.3.1. Offline
6.3.2. Online
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global ODM Smartphones Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. ODM Smartphones Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global ODM Smartphones Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. ODM Smartphones Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global ODM Smartphones Demand Share Forecast, 2019-2026
9. North America ODM Smartphones Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America ODM Smartphones Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America ODM Smartphones Market Size and Volume Forecast by Application
9.4.1. Offline
9.4.2. Online
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America ODM Smartphones Market Size and Volume Forecast by Type
9.7.1. Android Smartphones
9.7.2. iPhone
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America ODM Smartphones Demand Share Forecast, 2019-2026
10. Latin America ODM Smartphones Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America ODM Smartphones Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America ODM Smartphones Market Size and Volume Forecast by Application
10.4.1. Offline
10.4.2. Online
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America ODM Smartphones Market Size and Volume Forecast by Type
10.7.1. Android Smartphones
10.7.2. iPhone
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America ODM Smartphones Demand Share Forecast, 2019-2026
11. Europe ODM Smartphones Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe ODM Smartphones Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe ODM Smartphones Market Size and Volume Forecast by Application
11.4.1. Offline
11.4.2. Online
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe ODM Smartphones Market Size and Volume Forecast by Type
11.7.1. Android Smartphones
11.7.2. iPhone
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
1.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe ODM Smartphones Demand Share, 2019-2026
12. Asia Pacific ODM Smartphones Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific ODM Smartphones Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific ODM Smartphones Market Size and Volume Forecast by Application
12.4.1. Offline
12.4.2. Online
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific ODM Smartphones Market Size and Volume Forecast by Type
12.7.1. Android Smartphones
12.7.2. iPhone
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific ODM Smartphones Demand Share, 2019-2026
13. Middle East & Africa ODM Smartphones Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa ODM Smartphones Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa ODM Smartphones Market Size and Volume Forecast by Application
13.4.1. Offline
13.4.2. Online
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa ODM Smartphones Market Size and Volume Forecast by Type
13.7.1. Android Smartphones
13.7.2. iPhone
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa ODM Smartphones Demand Share, 2019-2026
14. Competition Landscape
14.1. Global ODM Smartphones Market: Market Share Analysis
14.2. ODM Smartphones Distributors and Customers
14.3. ODM Smartphones Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. Wingtech
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Huaqin
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Longcheer
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Wind-Mobi
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. TINNO
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. Ragentek
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. Chino/OnTim
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. CK
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. Haipai
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. Huiye
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. FIH Mobile
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook
