Market Overview:
The global powdered milk tea beverage market is expected to grow at a CAGR of 5.5% during the forecast period 2018-2030. The growth in the market can be attributed to factors such as rising disposable income, changing lifestyle and growing demand for healthy beverages. In terms of type, the market is segmented into bagged product, disposable paper cups products and other types. Among these, the bagged product segment is expected to witness highest growth during the forecast period owing to its convenience and portability. In terms of application, the powdered milk tea beverage market is segmented into tea shops, malls, retail stores and other applications. Among these applications, retail stores are expected to witness highest growth during the forecast period owing to increasing demand for healthy food options from consumers across regions.
Product Definition:
A powdered milk tea beverage is a drink that is made by combining powdered milk and tea. Powdered milk tea beverages are often used as an alternative to regular milk or dairy products. They are also sometimes used as a way to increase the protein content of a diet.
Bagged Product:
Bagged product, it's usage.
The global bagged product, it's usage and growth factor in the powdered milk tea beverage market is expected to witness significant gains over the forecast period.
Disposable Paper Cups Products:
Disposable paper cups are made from unbleached Kraft paper and are available in various sizes. The cup is intended to be used for serving or packaging powdered milk tea beverage. It has a flat bottom and is thicker at the rim, which makes it stands upright when filled with liquid. These products have witnessed significant demand in Asia Pacific countries such as India, China, Thailand and Vietnam due to their low cost compared to plastic cups of similar size & capacity.
Application Insights:
The tea shop held the largest market share of more than 60% in 2017. The segment is expected to expand further at a steady CAGR from 2018 to 2030 owing to its higher product consumption for preparing various types of tea including black, green, oolong and white. Tea shops are generally located in large cities and towns worldwide due to the increased spending power of consumers who prefer drinking tea over coffee or other beverages.
The Mall application segment is projected witness significant growth over the forecast period owing to increasing consumer preference for powdered milk tea beverages at shopping malls worldwide. The demand can be largely satisfied by existing milk powder manufacturers as they have sufficient capacity and are likelyto remain cost-competitive during the forecast period despite rising dairy prices globally.
Regional Analysis:
Asia Pacific dominated the global market in 2017 and is expected to continue its dominance over the forecast period. The region has a large number of tea shops, which serve as one of the prominent meeting points for people from different social and cultural backgrounds. People prefer to spend their leisure time with friends or family at tea shops rather than watching TV at home or going out for a meal. This trend is projected to positively impact product sales in this region.
The Asia Pacific regional market was followed by Europe, which accounted for more than 20% share of total revenue in 2017 owing to high demand from countries such as Russia, Italy, France and Germany among others where there are many popular coffee chains that serve cold brew products using brewed tea bags instead of instant powders such as Starbucks Corporation; CCD (Chocolate Coffee Drink) brands including Caff© Nero; Costa Coffee Company Plc.; Aroma Cafe Inc.; etc.
Growth Factors:
- Increasing demand for healthy and convenient beverages: Powdered milk tea is a healthy and convenient beverage option that is gaining popularity among consumers. This trend is likely to continue in the future, driving growth of the powdered milk tea beverage market.
- Rising disposable income: A growing number of consumers are now able to afford premium-priced powdered milk tea beverages, fueling market growth.
- Growing awareness about the health benefits of powdered milk tea: Consumers are becoming more aware of the health benefits associated with drinking powdered milk tea, which is contributing to its increasing popularity.
- Proliferation of new product offerings: Powdered milk tea manufacturers are introducing new product varieties in order to appeal to a wider range of consumers. This trend will help spur market growth in the coming years.
Scope Of The Report
Report Attributes
Report Details
Report Title
Powdered Milk Tea Beverage Market Research Report
By Type
Bagged Product, Disposable Paper Cups Products, Other
By Application
Tea Shop, The Mall, Retail Store, Other
By Companies
Lipton (Unilever), Nestle, Uni-President, Greenmax, Shih Chen Foods, Gino, Hong Kong Tea Company, Nittoh Tea (Mitsui Norin), Old Town, Xiangpiaopiao Food, Guangdong Strong Group
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
237
Number of Tables & Figures
166
Customization Available
Yes, the report can be customized as per your need.
Global Powdered Milk Tea Beverage Market Report Segments:
The global Powdered Milk Tea Beverage market is segmented on the basis of:
Types
Bagged Product, Disposable Paper Cups Products, Other
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Tea Shop, The Mall, Retail Store, Other
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Lipton (Unilever)
- Nestle
- Uni-President
- Greenmax
- Shih Chen Foods
- Gino
- Hong Kong Tea Company
- Nittoh Tea (Mitsui Norin)
- Old Town
- Xiangpiaopiao Food
- Guangdong Strong Group
Highlights of The Powdered Milk Tea Beverage Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Bagged Product
- Disposable Paper Cups Products
- Other
- By Application:
- Tea Shop
- The Mall
- Retail Store
- Other
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Powdered Milk Tea Beverage Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Powdered milk tea beverage is a type of tea that is made by blending hot water and powdered milk together. Powdered milk tea has a sweet, milky taste and can be served cold or warm.
Some of the key players operating in the powdered milk tea beverage market are Lipton (Unilever), Nestle, Uni-President, Greenmax, Shih Chen Foods, Gino, Hong Kong Tea Company, Nittoh Tea (Mitsui Norin), Old Town, Xiangpiaopiao Food, Guangdong Strong Group.
The powdered milk tea beverage market is expected to register a CAGR of 5.5%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Powdered Milk Tea Beverage Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Powdered Milk Tea Beverage Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Powdered Milk Tea Beverage Market - Supply Chain
4.5. Global Powdered Milk Tea Beverage Market Forecast
4.5.1. Powdered Milk Tea Beverage Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Powdered Milk Tea Beverage Market Size (000 Units) and Y-o-Y Growth
4.5.3. Powdered Milk Tea Beverage Market Absolute $ Opportunity
5. Global Powdered Milk Tea Beverage Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Powdered Milk Tea Beverage Market Size and Volume Forecast by Type
5.3.1. Bagged Product
5.3.2. Disposable Paper Cups Products
5.3.3. Other
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Powdered Milk Tea Beverage Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Powdered Milk Tea Beverage Market Size and Volume Forecast by Application
6.3.1. Tea Shop
6.3.2. The Mall
6.3.3. Retail Store
6.3.4. Other
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Powdered Milk Tea Beverage Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Powdered Milk Tea Beverage Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Powdered Milk Tea Beverage Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Powdered Milk Tea Beverage Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Powdered Milk Tea Beverage Demand Share Forecast, 2019-2026
9. North America Powdered Milk Tea Beverage Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Powdered Milk Tea Beverage Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Powdered Milk Tea Beverage Market Size and Volume Forecast by Application
9.4.1. Tea Shop
9.4.2. The Mall
9.4.3. Retail Store
9.4.4. Other
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Powdered Milk Tea Beverage Market Size and Volume Forecast by Type
9.7.1. Bagged Product
9.7.2. Disposable Paper Cups Products
9.7.3. Other
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Powdered Milk Tea Beverage Demand Share Forecast, 2019-2026
10. Latin America Powdered Milk Tea Beverage Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Powdered Milk Tea Beverage Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Powdered Milk Tea Beverage Market Size and Volume Forecast by Application
10.4.1. Tea Shop
10.4.2. The Mall
10.4.3. Retail Store
10.4.4. Other
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Powdered Milk Tea Beverage Market Size and Volume Forecast by Type
10.7.1. Bagged Product
10.7.2. Disposable Paper Cups Products
10.7.3. Other
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Powdered Milk Tea Beverage Demand Share Forecast, 2019-2026
11. Europe Powdered Milk Tea Beverage Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Powdered Milk Tea Beverage Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Powdered Milk Tea Beverage Market Size and Volume Forecast by Application
11.4.1. Tea Shop
11.4.2. The Mall
11.4.3. Retail Store
11.4.4. Other
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Powdered Milk Tea Beverage Market Size and Volume Forecast by Type
11.7.1. Bagged Product
11.7.2. Disposable Paper Cups Products
11.7.3. Other
11.8. Basis Point hare (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Powdered Milk Tea Beverage Demand Share, 2019-2026
12. Asia Pacific Powdered Milk Tea Beverage Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Powdered Milk Tea Beverage Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Powdered Milk Tea Beverage Market Size and Volume Forecast by Application
12.4.1. Tea Shop
12.4.2. The Mall
12.4.3. Retail Store
12.4.4. Other
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Powdered Milk Tea Beverage Market Size and Volume Forecast by Type
12.7.1. Bagged Product
12.7.2. Disposable Paper Cups Products
12.7.3. Other
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Powdered Milk Tea Beverage Demand Share, 2019-2026
13. Middle East & Africa Powdered Milk Tea Beverage Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Powdered Milk Tea Beverage Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Powdered Milk Tea Beverage Market Size and Volume Forecast by Application
13.4.1. Tea Shop
13.4.2. The Mall
13.4.3. Retail Store
13.4.4. Other
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Powdered Milk Tea Beverage Market Size and Volume Forecast by Type
13.7.1. Bagged Product
13.7.2. Disposable Paper Cups Products
13.7.3. Other
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Powdered Milk Tea Beverage Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Powdered Milk Tea Beverage Market: Market Share Analysis
14.2. Powdered Milk Tea Beverage Distributors and Customers
14.3. Powdered Milk Tea Beverage Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. Lipton (Unilever)
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Nestle
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Uni-President
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Greenmax
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Shih Chen Foods
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. Gino
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. Hong Kong Tea Company
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. Nittoh Tea (Mitsui Norin)
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. Old Town
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. Xiangpiaopiao Food
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. Guangdong Strong Group
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook
