Market Overview:
The global fortify flour market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for fortified foods, owing to the rising awareness about the benefits of consuming fortified foods among consumers. In addition, growing urbanization and changing lifestyles are also contributing significantly towards the growth of this market. On the basis of type, vitamins accounted for a major share in 2017 and is projected to maintain its dominance during the forecast period as well. This can be attributed to their numerous health benefits that have led consumers across different regions towards preferring fortified flour products that contain these vitamins. By application, baked goods held a dominant share in 2017 and is projected to continue its dominance during 2018-2030 owing to their widespread popularity among consumers across different regions globally.
Product Definition:
To fortify flour is to add nutrients to it, usually in the form of vitamins and minerals. This is done in order to improve the nutritional value of flour and help ensure that people are getting the nutrients they need. Fortified flour can be found in both whole grain and white varieties, and it is an important source of nutrition for many people.
Vitamins (vitamin A, vitamin B, vitamin B2, niacin):
Vitamins are organic compounds that act as nutrients for the growth and repair of cells. Vitamins can be derived from two sources, namely food and supplements. They are not used up completely during normal metabolism; however, if they are deficiency in certain amounts it can lead to certain health problems.
The body cannot make vitamin D so must be obtained through the diet or supplements.
Minerals (calcium, iron, magnesium, zinc):
Minerals are natural inorganic substances that play a vital role in the growth, development, and well-being of an individual. They have several important functions in the body such as building & repair of tissues and bones; energy production; nerve transmission; blood clotting; immune function including infection prevention and control. The human body is unable to produce these minerals so they need to be consumed from external sources which include food & beverages (dairy products, meat, etc.
Application Insights:
Baked goods, snacks, and desserts held the largest share of over 50% in 2017. fortified flour is used to make products like bread, cakes, pastries and cookies that are consumed as snacks or meals. These products help in providing essential nutrients such as vitamin B6, iron & zinc along with other vitamins and minerals. The rising importance of these nutrients on account of increasing awareness towards good health coupled with growing disposable income levels among consumers is expected to drive demand for fortify flour over the forecast period.
Snacks were the second largest application segment where demand was above 40 kilotons in 2017 owing to increasing consumption of energy bars by athletes as well as office workers who need nutritional supplements during their daily workout routine or busy work schedule Snack manufacturers are also focusing on producing low-calorie food items for a healthy lifestyle which will further boost market growth over the coming years.
Regional Analysis:
Asia Pacific dominated the global fortified flour market in 2016, accounting for a share of over 35.0% and is expected to witness significant growth in the forecast period. The region comprises major countries such as China, India, Japan and South Korea among others. Rising population coupled with increasing consumer disposable income levels has resulted in an increased demand for food products with improved nutritional content; this trend is projected to have a positive impact on the industry growth over the coming years.
Europe was valued at USD X billion in 2016 owing to high fortified wine consumption coupled with rising health awareness among consumers especially pertaining to cardiovascular diseases (CVDs), obesity.
The fortification of flour offers numerous benefits including improvement of nutritional content while maintaining or improving its original characteristics such as strength, elasticity, stability etc.
Growth Factors:
- Increasing demand for fortified foods due to rising awareness about the health benefits of consuming them.
- Growing population and their increasing disposable incomes, which is resulting in an increase in demand for processed foods.
- Rapid urbanization, which is leading to a rise in the number of working women who prefer ready-to-eat meals over home cooked food.
- Rising trend of healthy eating among consumers, who are looking for healthier alternatives to traditional flour products like breads and pastas etc..
Scope Of The Report
Report Attributes
Report Details
Report Title
Fortify Flour Market Research Report
By Type
Vitamins (vitamin A, vitamin B, vitamin B2, niacin), Minerals (calcium, iron, magnesium, zinc)
By Application
Baked goods, Snacks, Desserts, Main dishes
By Companies
ITC, Manildra, Hindustan Unilever, Cargill, Serendib Flour Mills, United Millers, BASF, Pristine, General Mills, Patanjali, Celrich Products
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
232
Number of Tables & Figures
163
Customization Available
Yes, the report can be customized as per your need.
Global Fortify Flour Market Report Segments:
The global Fortify Flour market is segmented on the basis of:
Types
Vitamins (vitamin A, vitamin B, vitamin B2, niacin), Minerals (calcium, iron, magnesium, zinc)
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Baked goods, Snacks, Desserts, Main dishes
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- ITC
- Manildra
- Hindustan Unilever
- Cargill
- Serendib Flour Mills
- United Millers
- BASF
- Pristine
- General Mills
- Patanjali
- Celrich Products
Highlights of The Fortify Flour Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Vitamins (vitamin A, vitamin B, vitamin B2, niacin)
- Minerals (calcium, iron, magnesium, zinc)
- By Application:
- Baked goods
- Snacks
- Desserts
- Main dishes
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Fortify Flour Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Fortify flour is a type of flour that has been fortified with additional vitamins and minerals. These nutrients help to support the body's overall health and well-being.
Some of the major companies in the fortify flour market are ITC, Manildra, Hindustan Unilever, Cargill, Serendib Flour Mills, United Millers, BASF, Pristine, General Mills, Patanjali, Celrich Products.
The fortify flour market is expected to register a CAGR of 5.5%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Fortify Flour Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Fortify Flour Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Fortify Flour Market - Supply Chain
4.5. Global Fortify Flour Market Forecast
4.5.1. Fortify Flour Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Fortify Flour Market Size (000 Units) and Y-o-Y Growth
4.5.3. Fortify Flour Market Absolute $ Opportunity
5. Global Fortify Flour Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Fortify Flour Market Size and Volume Forecast by Type
5.3.1. Vitamins (vitamin A, vitamin B, vitamin B2, niacin)
5.3.2. Minerals (calcium, iron, magnesium, zinc)
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Fortify Flour Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Fortify Flour Market Size and Volume Forecast by Application
6.3.1. Baked goods
6.3.2. Snacks
6.3.3. Desserts
6.3.4. Main dishes
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Fortify Flour Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Fortify Flour Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Fortify Flour Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Fortify Flour Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Fortify Flour Demand Share Forecast, 2019-2029
9. North America Fortify Flour Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Fortify Flour Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Fortify Flour Market Size and Volume Forecast by Application
9.4.1. Baked goods
9.4.2. Snacks
9.4.3. Desserts
9.4.4. Main dishes
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Fortify Flour Market Size and Volume Forecast by Type
9.7.1. Vitamins (vitamin A, vitamin B, vitamin B2, niacin)
9.7.2. Minerals (calcium, iron, magnesium, zinc)
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Fortify Flour Demand Share Forecast, 2019-2029
10. Latin America Fortify Flour Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Fortify Flour Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Fortify Flour Market Size and Volume Forecast by Application
10.4.1. Baked goods
10.4.2. Snacks
10.4.3. Desserts
10.4.4. Main dishes
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Fortify Flour Market Size and Volume Forecast by Type
10.7.1. Vitamins (vitamin A, vitamin B, vitamin B2, niacin)
10.7.2. Minerals (calcium, iron, magnesium, zinc)
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Fortify Flour Demand Share Forecast, 2019-2029
11. Europe Fortify Flour Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Fortify Flour Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Fortify Flour Market Size and Volume Forecast by Application
11.4.1. Baked goods
11.4.2. Snacks
11.4.3. Desserts
11.4.4. Main dishes
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Fortify Flour Market Size and Volume Forecast by Type
11.7.1. Vitamins (vitamin A, vitamin B, vitamin B2, niacin)
11.7.2. Minerals (calcium, iron, magnesium, zinc)
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Fortify Flour Demand Share, 2019-2029
12. Asia Pacific Fortify Flour Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Fortify Flour Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Fortify Flour Market Size and Volume Forecast by Application
12.4.1. Baked goods
12.4.2. Snacks
12.4.3. Desserts
12.4.4. Main dishes
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Fortify Flour Market Size and Volume Forecast by Type
12.7.1. Vitamins (vitamin A, vitamin B, vitamin B2, niacin)
12.7.2. Minerals (calcium, iron, magnesium, zinc)
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Fortify Flour Demand Share, 2019-2029
13. Middle East & Africa Fortify Flour Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Fortify Flour Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Fortify Flour Market Size and Volume Forecast by Application
13.4.1. Baked goods
13.4.2. Snacks
13.4.3. Desserts
13.4.4. Main dishes
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Fortify Flour Market Size and Volume Forecast by Type
13.7.1. Vitamins (vitamin A, vitamin B, vitamin B2, niacin)
13.7.2. Minerals (calcium, iron, magnesium, zinc)
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Fortify Flour Demand Share, 2019-2029
14. Competition Landscape
14.1. Global Fortify Flour Market: Market Share Analysis
14.2. Fortify Flour Distributors and Customers
14.3. Fortify Flour Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. ITC
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Manildra
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Hindustan Unilever
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Cargill
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Serendib Flour Mills
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. United Millers
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. BASF
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. Pristine
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. General Mills
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. Patanjali
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. Celrich Products
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook
