Market Overview:
The global affiliate software market is expected to grow at a CAGR of XX% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for cloud-based affiliate software and the growing number of small and medium enterprises (SMEs) across the globe. The global affiliate software market is segmented on the basis of type, application, and region. On the basis of type, it is divided into on-premise and cloud-based software. Cloud-based affiliate software is expected to grow at a higher CAGR than on-premise during the forecast period owing to its advantages such as low cost, scalability, and easy deployment. On the basis of application, it is classified into SMEs, large enterprises, government organizations/institutions), and others users). The SMEs segment accounted for a major share in 2017 owing to their growing need for efficient marketing tools that can help them increase their sales revenue.
Product Definition:
Affiliate software is a type of software that helps businesses manage their affiliate marketing programs. Affiliate marketing is a process by which businesses reward affiliates for driving traffic or sales to their websites. Affiliate software can help businesses track referrals, payments, and other important data related to their affiliate marketing program.
On-Premise:
On-premise is a software installed on the end user's computer. The software is used to track and manage all the affiliate marketing campaigns, which include tracking links, banners or any other promotional material that points to a product or service provided by an advertiser (the merchant). On-premise solutions are mostly preferred by large enterprises as they require high investment in terms of hardware and software.
Cloud-Based:
Cloud-based is a software service model that provides shared pool of processing resources, storage and network. It also helps in reducing cost associated with hardware acquisition, installation and maintenance. Cloud-based solutions are gaining popularity among internet service providers (ISPs) due to its ability to provide scalability as per requirement without investing huge amount for building additional infrastructure.
Application Insights:
The large enterprises segment dominated the market in 2017 and is expected to witness a CAGR of XX% from 2018 to 2030. The growth can be attributed to the fact that large enterprises have a robust infrastructure and are more likely to have dedicated IT staff, who can handle complex Affiliate Management Tasks (AMT). Furthermore, these companies usually have their own proprietary software or use open source solutions for AMT which provide advanced features such as tracking conversion rates of website visitors into leads and sales generated by affiliate marketing activities.
Smaller businesses or SMEs often find it difficult to manage their affiliate programs due to lack of technical expertise in handling multiple tasks simultaneously. In such cases, cloud-based Affiliate Software as a Service (ASSA) provides an easy solution by automating all required processes including account management, campaign management & monitoring from one place with just one login across different platforms i.e.
Regional Analysis:
North America dominated the global market in 2017. North America is home to several large enterprises as well as small and medium-sized businesses. The U.S., in particular, has a strong presence of software vendors that offer their products through online distribution channels such as direct sales and online portals. Moreover, the region’s economy is characterized by high levels of digitalization which have resulted in increased usage of e-commerce solutions for business growth and expansion across all industries verticals including BFSI, retail, telecom among others.
Asia Pacific is expected to emerge as the fastest growing regional market over the forecast period owing to increasing adoption rates of internet services globally along with rising number small & medium scale enterprises (SMEs).
Growth Factors:
- Increasing demand for affiliate marketing programs by businesses to drive sales and revenue.
- Proliferation of mobile devices and apps that are driving the growth of affiliate marketing as a means of monetization.
- Emergence of social media platforms that are providing new opportunities for affiliates to connect with potential customers.
- Growing popularity of content marketing, which is benefiting affiliate software providers that offer content creation tools and services.
Scope Of The Report
Report Attributes
Report Details
Report Title
Affiliate Software Market Research Report
By Type
On-Premise, Cloud-Based
By Application
Small and Medium Enterprises, Large Enterprises, Others Users
By Companies
QualityUnit, Tipalti, LeadDyno, Offerslook, Scaleo, Tapfiliate, Affise Technologies, Target Circle, TrackingDesk, iDevDirect, Codewise, Cellxpert, HitPath, Linkdex, Resels, Oplytic, Daani MLM Software, JROX Technologies
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
228
Number of Tables & Figures
160
Customization Available
Yes, the report can be customized as per your need.
Global Affiliate Software Market Report Segments:
The global Affiliate Software market is segmented on the basis of:
Types
On-Premise, Cloud-Based
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Small and Medium Enterprises, Large Enterprises, Others Users
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- QualityUnit
- Tipalti
- LeadDyno
- Offerslook
- Scaleo
- Tapfiliate
- Affise Technologies
- Target Circle
- TrackingDesk
- iDevDirect
- Codewise
- Cellxpert
- HitPath
- Linkdex
- Resels
- Oplytic
- Daani MLM Software
- JROX Technologies
Highlights of The Affiliate Software Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- On-Premise
- Cloud-Based
- By Application:
- Small and Medium Enterprises
- Large Enterprises
- Others Users
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Affiliate Software Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Affiliate software is a type of software that helps businesses earn money by linking to other businesses and earning a commission on the sales made through those links.
Some of the key players operating in the affiliate software market are QualityUnit, Tipalti, LeadDyno, Offerslook, Scaleo, Tapfiliate, Affise Technologies, Target Circle, TrackingDesk, iDevDirect, Codewise, Cellxpert, HitPath, Linkdex, Resels, Oplytic, Daani MLM Software, JROX Technologies.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Affiliate Software Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Affiliate Software Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Affiliate Software Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Affiliate Software Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Affiliate Software Market Size & Forecast, 2020-2028
4.5.1 Affiliate Software Market Size and Y-o-Y Growth
4.5.2 Affiliate Software Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 On-Premise
5.2.2 Cloud-Based
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Small and Medium Enterprises
6.2.2 Large Enterprises
6.2.3 Others Users
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Affiliate Software Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Affiliate Software Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 On-Premise
9.6.2 Cloud-Based
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Small and Medium Enterprises
9.10.2 Large Enterprises
9.10.3 Others Users
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 On-Premise
10.6.2 Cloud-Based
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Small and Medium Enterprises
10.10.2 Large Enterprises
10.10.3 Others Users
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 On-Premise
11.6.2 Cloud-Based
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Small and Medium Enterprises
11.10.2 Large Enterprises
11.10.3 Others Users
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 On-Premise
12.6.2 Cloud-Based
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Small and Medium Enterprises
12.10.2 Large Enterprises
12.10.3 Others Users
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 On-Premise
13.6.2 Cloud-Based
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Small and Medium Enterprises
13.10.2 Large Enterprises
13.10.3 Others Users
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Affiliate Software Market: Competitive Dashboard
14.2 Global Affiliate Software Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 QualityUnit
14.3.2 Tipalti
14.3.3 LeadDyno
14.3.4 Offerslook
14.3.5 Scaleo
14.3.6 Tapfiliate
14.3.7 Affise Technologies
14.3.8 Target Circle
14.3.9 TrackingDesk
14.3.10 iDevDirect
14.3.11 Codewise
14.3.12 Cellxpert
14.3.13 HitPath
14.3.14 Linkdex
14.3.15 Resels
14.3.16 Oplytic
14.3.17 Daani MLM Software
14.3.18 JROX Technologies
